Scott Routson Email and Phone Number
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Experienced Electronic Marketing Lead Generation and Direct Response Innovator with strong leadership, award winning creative marketing concepts and strategies which improve return on investments, savvy sales professional focused on growth through direct new client acquisitions that improve bottom-line results. Effective executive office management experience and a track recorded of substantial growth of several companies into multi-million dollar entities. Skilled in Advertising, Sales Management, Creative Conception, Project Implementation, Editing, Production, Lead Generation, Telecommunications and Call Center Program Modeling, Management and Public Speaking Skills. Seasoned Media and Communication Professional with a Bachelors of Science focused in Specialized Sales, Merchandising and Marketing Operations from University of South Florida - College of Business Administration. Why TV Campaigns: https://youtu.be/SakP6Qv3pZUTHE TELEVISION RESPONSE GROUP - what we do ?TRG is a TV only lead generation platform. Our National TV campaign generate respondents who provide exclusive, recorded, company specific , right's to contact for the areas they are interested in discussing. These right's to contact become leads for senior services. These leads go through an IVR system and then are sold to various providers exclusively such as Durable Medical Equipment Providers , Senior Service Providers (Life Insurance, Reverse Mortgage and Medical Alert) and Senior Organizations. Our client list includes many Senior Advertisers that have their own advertising campaigns. THE PROCESS: Our process captures the actual callers recorded name, address and phone number. This recording process makes our leads very accurate and highly reachable. Our clients continue to see 65% contact rate in the first two days and over 80% in the first ten days. Sample TV Ad :
Television Response Group
View- Website:
- tvresponsegroup.com
- Employees:
- 2
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Chief Marketing And Sales Officer - Tv Response GroupTelevision Response GroupPompano Beach, Fl, Us -
Tv Response Group/ Health Media ConnectionSelf-Employed Jan 2009 - PresentBoca Raton, FloridaSenior Television Marketing Specialists.....Over 20 Years of Experience in TV Media and Electronic MarketingTV only lead generation platform. Exclusive TCPA compliant lead generation via television commercials only at wholesale prices. This campaign has generated over 6 million unique responders... These leads go through an IVR system, electronic signature is captured and then are sold to specific opted in providers such as Durable Medical Equipment Providers , Senior Service Providers (Life Insurance, Medicare Advantage Plans, Reverse Mortgage and Medical Alert) and Senior Organizations. Our client list includes many Senior Advertisers that have their own advertising campaigns.So what makes this our process work?1. Exclusive- We only collect one TCPA complaint opt in 2. Transcribed Leads – We record every callers information, listen to what the caller records and then transcribe it. 3. Reachability – The Transcription process helps provides 80% reachability for our clients and we eliminate partial leads. 4. No Incentive – Our Opt In is not incentivized and clearly mentions monthly cost expectations in many offers5. Fresh Responders- 100% television callers who will recall the opt in within 18hrs typically6. Longevity & Results- This campaign has been a proven source for over 4 years for many senior campaigns7. Whole Sale Price- As the advertiser we are able to provide prices lower than internet lead sources for television quality traffic8. Training- We train our clients how to have transition our leads to sales9. No Resale - We do not offer list rental or second positions the leads are never resold10. Retention- On Average our clients keep new customers 2.5 years -
Partner - Direct Response6Th Borough Miami Advertising Agency Jan 2019 - PresentMiami, FloridaApplying Advertising ROI Expertise
Scott Routson Skills
Scott Routson Education Details
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Specialized Sales, Merchandising And Marketing Operations
Frequently Asked Questions about Scott Routson
What company does Scott Routson work for?
Scott Routson works for Television Response Group
What is Scott Routson's role at the current company?
Scott Routson's current role is Chief Marketing and Sales Officer - TV Response Group.
What is Scott Routson's email address?
Scott Routson's email address is sc****@****.agency
What is Scott Routson's direct phone number?
Scott Routson's direct phone number is +130529*****
What schools did Scott Routson attend?
Scott Routson attended University Of South Florida - College Of Business Administration.
What are some of Scott Routson's interests?
Scott Routson has interest in Children, Politics, Education, Environment, Animal Welfare.
What skills is Scott Routson known for?
Scott Routson has skills like Marketing, Marketing Strategy, Strategic Planning, Sales, Leadership, Advertising, Marketing Communications, New Business Development, Management, Business Development, Public Relations, Sales Management.
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Scott Routson
Pompano Beach, Fl -
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