Communications, marketing, and public relations leader with 10+ years of experience in organizational communication vision, leadership, strategy, marketing, brand, change management, and execution. Recognized for innovation and creativity that drives engagement, revenue, ROI, and market growth. Known for strategic integrated, multi-channel campaigns supported by research, audience insights, BI/data, KPIs, insightful analysis, and keen intuition. A forward-thinking problem-solver and solution-seeker. A change agent who is not satisfied with the status quo. Fosters consensus, forging key relationships and stakeholder collaboration. A professional with communication and presentation skills appropriate for C-level and for diverse groups. Leads from the front with ownership, accountability, a bias toward action, and a results orientation. Builds, inspires, and mentors high-performing teams. A nimble, sought-after team member. Unceasing curiosity—ever learning. Core Competencies• Communication/brand/marketing strategy & leadership• Customer acquisition, experience (CX), and retention• Experiential and event marketing, trade shows• Risk and Crisis Communication and Leadership• Brand Reputation and Management• Communication oversight and consistency• Consumer insights/actionable data and analysis/BI• Target account marketing programs• Content strategy and creation/compelling storytelling• Attention to detail/sound judgment• Partnerships/sports & entertainment marketing/fan engagement• Innovation/continuous improvement• Diversity, equity and inclusion • Integrated, omnichannel media planning and execution• Digital and social media/earned and paid media• Simultaneous campaign and program leadership• Campaign review, assessment, and optimization• Quantitative and qualitative research and analysis• Public relations/press conferences • Agency and vendor relationship management• Budgeting and forecasting• Reporting/product tools, training, resources• Cross-functional collaboration/consensus• Elite team building/mentorship• Non-profit marketing and communications
Listed skills include Video Editing, Video Production, Social Media, Final Cut Pro, and 40 others.