Scott East Email and Phone Number
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Scott East personal email
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Scott East founded MSIGHTS in 2004 to help marketers make better decisions with better data and reporting. Scott's experience includes global ad / digital agencies, a FORTUNE 20 telecom, and AOL prior to founding MSIGHTS. He understands how to engage marketers having been one his 20+ year career. Author of "The Cuttlefish Marketer: The Five Essential Traits of a Modern Marketer", available on Amazon and Apple iBooks (more info at cuttlefishmarketer.com).Specialties:• Marketing Results Reporting and Analysis• Marketing Operations / Process Consulting• Marketing Data Management• Marketing Knowledge Management• Marketing Analytics• Marketing Strategy / Go-To-Market Planning
Msights
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Ceo / FounderMsights 2004 - PresentCharlotte, Nc, UsMSIGHTS automates marketing data transformation and performance reporting to drive more efficiency, action, and transparency. All your marketing data sources are cleansed, enriched, unified, and standardized into datasets ready for analysis and reporting. No more marketing results in silos or merging data in Excel. MSIGHTS' dashboards are automated and work with virtually any marketing technology system.
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Board Member | Membership Co-ChairEo Charlotte Jun 2024 - PresentCharlotte, North Carolina, Us -
MemberEo Charlotte Jan 2010 - PresentCharlotte, North Carolina, Us
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Accelerator CoachEo Accelerator - Charlotte Apr 2020 - Jun 2024The EO Accelerator program supports the effort of early stage entrepreneurs who are driven to seek out the resources necessary to achieve the $1 million revenue mark. Through the program the participant adopts innovative tools and resources and find the key their business has been missing. To qualify as a participant, one must be the owner or co-founder of an operating business that has revenues between $250k - $999k. -
Managing DirectorThe East Group 2002 - 2004• Founded marketing / management consulting firm advising FORTUNE 500 companies on how to maximize return on marketing investment.• Developed company business and operating plan, service offering, and built strategic relationships with companies offering complementary marketing services.• Client work included: Nextel, Verizon, NTT Verio, Movado, K12, Sentinel Wealth Management, and AOL Broadband.
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Marketing DirectorAol 2001 - 2002New York, Ny, Us• Supervised more than $425MM in strategic advertising revenue across AOL Time Warner divisions (AOL, Turner Broadcasting, Time Inc., and Warner Bros).• Maximized marketing relationships with companies receiving AOL financial investment representing a telecom portfolio of $1.5B+.• Department leader overseeing team’s client management, marketing (online and traditional), tracking, optimization, and contract compliance.• Client work included: Qwest, Level 3, Cable & Wireless, MCI Worldcom, Verizon, Hughes Network Systems, Foundry Networks, and Sprint LD. -
Vice President, InteractiveMullen 2000 - 2001Boston, Los Angeles And New York, Us• Managed (10) person team with P/L responsibility on client Internet initiatives, website objectives, design/architecture, online advertising, and digital communications strategy.• Client work included: Nextel, LendingTree, Genuity, and Agere Systems. -
Marketing Group Manager (Gte)Verizon 1998 - 2000Basking Ridge, Nj, Us• Supervised six-person team that developed and implemented marketing communications programs for data services portfolio. Integrated program components included advertising, customer research, promotional offers, sales channel coordination, retention, online, and public relations.• Built, managed and optimized integrated marketing program launching DSL Internet service. Exceeded corporate objectives by 23%. -
Sr. Account Executive (At Tlp)Tracylocke 1997 - 1998Irving, Texas, Us• Client work included: FedEx (Retail and Freight divisions). -
Account Executive (At The Focus Agency)Ddb 1995 - 1997New York, Ny, Us• Client work included: GTE Directories, GTE Long Distance, and GTE Wireless. -
Account ExecutiveDally Advertising 1993 - 1995• Client work included: Popeye's Chicken, Calloway's Nursery, Kodak, and Pancho's Mexican Buffet.
Scott East Education Details
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Syracuse UniversityPolitical Science -
Georgetown University Mcdonough School Of BusinessInternational Business
Frequently Asked Questions about Scott East
What company does Scott East work for?
Scott East works for Msights
What is Scott East's role at the current company?
Scott East's current role is Helping marketers control their data ops to drive always-on digital media accountability and increase media performance/ROI..
What is Scott East's email address?
Scott East's email address is se****@****hts.com
What is Scott East's direct phone number?
Scott East's direct phone number is +170358*****
What schools did Scott East attend?
Scott East attended Syracuse University, Georgetown University Mcdonough School Of Business.
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