Director Of Product Experience
Herndon, Va, Us
Primarily serving a hybrid leadership role in UX and Product, I managed two Agile teams of designers, developers, designers, and content managers in the evolution of two of Strayer Universities’ key student-facing tools: iCampus, the student portal, and Strayer Mobile for iOS & Android. The overarching goals of my position were to design, test, analyze, and oversee the implementation of intuitive features and learning experiences for working adults seeking a degree while increasing retention & completion rates.- Surged the student satisfaction rating of iCampus from 63% in 2015 to 96% in early 2017 through iterative feature design with continuous user feedback.- Oversaw an independent, innovative content strategy that, alone, led to 2% growth in continuation for undergraduate students.- Designed the conversational UI & conversational flow for Strayer’s AI student-facing chat bot, Irving, which is powered by Google’s API.AI- In 105 days, researched, designed, and oversaw the construction of a digital onboarding experience (Admissions Portal) that has resulted in a 31% increase in new student starts QoQ.- Received the first-ever Award for Innovation in Student Service in 2016 for his work in overseeing the design and development of Strayer Mobile for iOS & Android.