Scott Banwart, Mba Email & Phone Number

Milwaukee, Wisconsin, United States

Milwaukee, Wisconsin, United States

Greater Milwaukee Area

Responsible for innovation and growth of the Underbar product line.

Greater Milwaukee Area

• Distilled consumer research into needs-based consumer personas that drove focus in product and marketing strategies• Identified consumer needs and Jobs To Be Done (JTBD) to inform new product specifications• Conducted global competitor intelligence regarding new products, pricing, manufacturing, and distribution

Greater Milwaukee Area

• Utilized sales, industry and market research data to identify business and consumer trends• Ensured Voice of Customer was understood throughout the motorcycle new product development process• Worked with regional sales and regulatory teams to develop global sales forecasts for new products• Developed new product charters that included consumer needs, product specifications, target pricing and profitability

Greater Milwaukee Area

• Represented EMEA & LATAM regions with Voice of Customer input into Accessories product plan• Led critical product development projects for my regions and ensured regulatory compliance• Provided central S&OP support for assigned regions• Led a cross-functional team in a CI project to improve new product forecasting timing and accuracy

Miami/Fort Lauderdale Area

• Grew Parts and Accessories revenue in the region• Supported LATAM markets in every aspect of Parts, Accessories, and General Merchandise S&OP• Analyzed sales and consumer data to identify trends in the region• Led cross-functional teams from the subsidiaries and dealers to gather market intelligence and develop strategic plans• Researched market regulations and ensured product compliance for Parts, Accessories and General Merchandise

Greater Milwaukee Area

• Led accessory portfolio product planning for all motorcycle platforms• Provided Voice of Customer input for accessory product portfolio planning• Influenced stakeholders at many levels in the company without direct authority• Ensured products were prioritized appropriately across 5 categories with given resources

Greater Milwaukee Area

• Identified product growth opportunities in the marketplace for my product lines• Forecasted and delivered on key metrics of revenue, margins, and time to market• Analyzed ROI of many product development proposals to prioritize investments• Oversaw the leadership and development of the Category Management team

Greater Milwaukee Area

• Coordinated engineering activities for multiple product development projects• Developed and carried out product validation test plans through the use of DFMEA.• Ensured product designs met global regulatory requirements and were homologated

Greater Milwaukee Area

• Assisted Category Manager in product planning and budgeting for a $100M category• Identified market opportunities by attending trade shows and visiting dealers• Managed multiple projects through idea, development, sourcing, and forecasting

Greater Milwaukee Area

• Lead Engineer for design and fabrication of 3-wheeler feasibility test buck• Managed New Product Development process for 2 new motorcycles and dozens of motorcycle accessories

Des Moines, Iowa Area

• Designed and tested mobile hydraulic systems for both OE and custom applications• Quoted systems for both private and government bids• Researched and resolved product questions and issues identified by Customer Service and Sales

Story City, Iowa

Designed a line of pickup accessories that won Offroad Product of the Year award at 1995 SEMA show.

Bachelor Of Science (B.S.), Agricultural Engineering (Power & Machinery)

Master Of Business Administration (Mba), Business Administration And Management, General