Scott Bucholtz Email & Phone Number

Columbus, Oh, Us

Columbus, Ohio Metropolitan Area

Denver, Colorado

Collaborate with business partners, product owners and sales executives to develop marketing campaign and product strategy to drive sales. Use a consultative approach to identify campaign and product positioning, messaging, creative and tactics. Marketing collateral, digital assets, webpage, social media, webinars, thought leadership, case studies, training aids, email campaigns, etc.

Remote

MARKETING RELATIONSHIP MANAGER, Plan Sponsor Engagement and Communication Helped drive plan sponsor retention by developing programs and communications to improve engagement. Developed tactics to help both plan consultants and plan sponsors understand industry trends, fiduciary responsibility, plan design, investment selection and participant education.MARKETING RELATIONSHIP MANAGER, Institutional Sales & Acquisition MarketingIncreased retirement plan consultant, investment advisor and RIA engagement through segmented and targeted marketing campaigns, communications and events. Established strategic direction for national and segment conference presence including topics, speakers, panels, collateral and communications.

Columbus, Ohio Area

Worked with individual and institutional business units to write and maintain digital properties — web pages, landing pages, web banners, web tools, content databases and microsites while maintaining a positive user experience. Developed process improvements for web content and work flow for the business line.

Columbus, Ohio Area

Developed advisor campaigns and participant education and materials. Oversaw the execution of integrated campaigns and product launches. Managed complex marketing projects to produce high-quality, sales-generating marketing literature and campaigns.

Mba

Finance