I am an expert in omnichannel marketing in highly complex and complicated industries. I am that person who tackles the hard problems before the easy ones. I love to dig into marketing and figure out how to reassemble it in a way that drives revenue. I started out in media planning (the original data-driven analytical role) at leading ad agencies helping large companies like Sprint and Microsoft. I moved over to an account role to get closer to creative executions on clients like Minolta and Compaq. At ADD Marketing, I really learned how to transform brands from paper to consumer engagements, helping P&G launch their influencer marketing and bringing Mazda directly to its customers in Costco parking lots, among others.I then moved to client-side marketing roles, building out my functional expertise at increasing levels of responsibility. I have leveraged multiculturalism at Collegiate to drive top-tier media attention and increase membership, and built out brand pillars at People to People to increase awareness and brand affinity. At Merck, I expanded into a global role to develop brands and marketing toolkits that were used in over 70 countries, while being part of the team that launched our most successful product ever to become a category leader.At Deltec, I revamped our marketing to elevate our content and achieved historically high sales with a significant increase in prices. That led to nTop where I led our efforts to rename and rebrand ourselves to position us for the future while providing consistent and exponential growth working with our performance marketing team.Specialties: cross-function management, branding, business development, process and procedure development, client relationship management, social network marketing, digital marketing, public relations, promotions, budget allocation and management, multicultural communicat a