Director Of Marcom
CurrentBrought in to evolve the company's marketing to capitalize on its leadership in the carbon offset market space.
Jun 2024 - Present
AeroLeads people directory · profile
Scott Cocking Email & Phone Number
Brand Strategist | Sales Driver | Omnichannel Expert | Storyteller | Sustainability | Animal Welfare
at
Tradewater
1 work email found
@deltechomes.com
3 phones found area 908 and 973
LinkedIn matched
✓ Verified May 2026
4 data sources
Profile completeness 100%
Current company
Role
Brand Strategist | Sales Driver | Omnichannel Expert | Storyteller | Sustainability | Animal Welfare
Location
Asheville, North Carolina, United States
Who is Scott Cocking? Overview
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Quick answer
Scott Cocking is listed as Brand Strategist | Sales Driver | Omnichannel Expert | Storyteller | Sustainability | Animal Welfare at Tradewater, based in Asheville, North Carolina, United States. AeroLeads shows a work email signal at deltechomes.com, phone signal with area code 908, 973, and a matched LinkedIn profile for Scott Cocking.
Scott Cocking previously worked as Director of Marcom at Tradewater and Director Of Brand Marketing at Ntop. Scott Cocking holds Ba, Journalism/German from University Of Oregon.
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Email format at Tradewater
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{first_initial}{last}@deltechomes.com
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Profile bio
About Scott Cocking
I am an expert in omnichannel marketing in highly complex and complicated industries. I am that person who tackles the hard problems before the easy ones. I love to dig into marketing and figure out how to reassemble it in a way that drives revenue. I started out in media planning (the original data-driven analytical role) at leading ad agencies helping large companies like Sprint and Microsoft. I moved over to an account role to get closer to creative executions on clients like Minolta and Compaq. At ADD Marketing, I really learned how to transform brands from paper to consumer engagements, helping P&G launch their influencer marketing and bringing Mazda directly to its customers in Costco parking lots, among others.I then moved to client-side marketing roles, building out my functional expertise at increasing levels of responsibility. I have leveraged multiculturalism at Collegiate to drive top-tier media attention and increase membership, and built out brand pillars at People to People to increase awareness and brand affinity. At Merck, I expanded into a global role to develop brands and marketing toolkits that were used in over 70 countries, while being part of the team that launched our most successful product ever to become a category leader.At Deltec, I revamped our marketing to elevate our content and achieved historically high sales with a significant increase in prices. That led to nTop where I led our efforts to rename and rebrand ourselves to position us for the future while providing consistent and exponential growth working with our performance marketing team.Specialties: cross-function management, branding, business development, process and procedure development, client relationship management, social network marketing, digital marketing, public relations, promotions, budget allocation and management, multicultural communicat a
Listed skills include Social Media Marketing, Integrated Marketing, Public Relations, Marketing Strategy, and 46 others.
Current workplace
Scott Cocking's current company
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14 roles · 33 years
Scott Cocking work experience
A career timeline built from the work history available for this profile.
Director Of Brand Marketing
Brought on as first brand director to lead brand and integrated marketing for fast-paced B2B SAAS startup enabling engineers to develop transformative products using 3D printing in automotive, medical, aerospace, industrial, agricultural, and consumer products industries. Quickly added product marketing, social, website, and community marketing.
Jan 2022 - Jun 2023
Marketing Director
Hired as first marketing director to position high-performance sustainable prefab construction company for market leadership and exponential growth. I expanded marketing to create first omnichannel, full funnel marketing including branding, PR, digital marketing, social, influencer and content strategies.- Created omnichannel digital marketing plans.
Jan 2020 - Dec 2021
Associate Global Marketing Director, Aquaculture
Merck Animal Health
Expanded my marketing experience to include product marketing responsibilities in multifaceted aquaculture segment.- Led all marketing including branding, P&L, forecasting, supply management, and pricing for warm water segment of around $100 million annual sales business unit. - Delivered growth for the first time in two years by leading 3 major product.
Apr 2018 - Jan 2020
Associate Director, Companion Animal Global Branding
Merck Animal Health
Hired to bring integrated marketing experience into B2B, B2B2C, and D2C environment targeting veterinarians and pet owners. Quickly elevated role from supporting to strategic function to become part of core global team.- Launched most successful product in Merck Animal Health history in 50+ countries.- Developed global branding and marketing toolkits for.
Jan 2013 - Mar 2018
Richard T. Clark Fellow
Merck
I was selected as one of 29 Merck employees around the world to participate in the Merck Fellowship for Global Health. My team developed and field-tested a business model for preventable blindness in rural Tanzania.
Jun 2016 - Oct 2016
Senior Director, Strategic Brand Planning And Innovation
Hired to run strategic planning and brand capabilities at educational student travel company. Worked with senior management to evolve branding and expand marketing capabilities.- Increased brand awareness 8% and elevated brand affinity by switching to core brand pillars vs. licensed attributes while maintaining main lead conversion metrics.- Evolved direct.
Nov 2009 - Dec 2012
Director Of Marketing
Collegiate Corporation
Quickly integrated marketing throughout organization. Managed multiple stakeholders using best business practices in a mission-driven category.- Built leadership through significant PR exposure on NBC’s Today, ABC’s Good Morning America, NPR’s Weekend Edition and Talk of the Town in The New Yorker.- Brought multicultural platform to life through arts and.
Jan 2006 - Mar 2009
Vp, Management Supervisor
Client–NovartisMember of new global team that that drove market leadership position for Lamisil through successful launch of LamisilAT for Women and leveraged OTC product expertise (Lamisil) into major high efficacy CPG cosmetics product launch (Lamisilk). Forged close working relationship with media planning agency to create more integrated planning.
Jan 2005 - Dec 2005
Account Director And Experiential Lead
A.D.D.Marketing
Clients–Razor scooters, P&G, Nokia, Mazda, RealNetworks, ABC, Touchstone Pictures.Translated youth culture marketing for traditional clients. From launching the hottest toy in 2000 (Razor scooters) to influencer marketing for CPG clients at P&G, I created ground breaking programs that made PR Week's list of best PR stunts of the year. Led outside agency.
2000 - 2004
~4 yrs
Account Supervisor
Clients–Account Supervisor: Bank of New York; Senior Account Executive: HP (then Compaq and Digital), ExxonMobilProduced integrated global campaigns for two of the largest merger campaigns under extremely tight deadlines in multiple languages. Successfully managed very divergent cross department teams, resulting in tighter and more cohesive.
1997 - 1999
~2 yrs
Account Executive
Lois Ejl
Client–Minolta Created advertising for both business and consumer markets, including first consumer digital cameras.
1997 - Dec 1997
Media Planner
Client–Microsoft ConsumerDeveloped media strategies for consumer division marking one of the first times a technology company advertised in consumer magazines
1995 - Apr 1996
Media Planner
Wunderman Thompson (Formerly J. Walter Thompson
Clients – Sun Microsystems, Sprint and Jenny CraigPlanned and implemented large local, national and global print, broadcast and interactive media plans for JWT’s largest clients in SF.
1993 - 1995
~2 yrs
3 education records
Scott Cocking education
Ba, Journalism/German
University Of Oregon
Political Science And Government
The University Of Freiburg
Executive Education Classes, Digital Communication And Media/Multimedia
Columbia University
FAQ
Frequently asked questions about Scott Cocking
Quick answers generated from the profile data available on this page.
What company does Scott Cocking work for?
Scott Cocking works for Tradewater.
What is Scott Cocking's role at Tradewater?
Scott Cocking is listed as Brand Strategist | Sales Driver | Omnichannel Expert | Storyteller | Sustainability | Animal Welfare at Tradewater.
What is Scott Cocking's email address?
AeroLeads has found 1 work email signal at @deltechomes.com for Scott Cocking at Tradewater.
What is Scott Cocking's phone number?
AeroLeads has found 3 phone signal(s) with area code 908, 973 for Scott Cocking at Tradewater.
Where is Scott Cocking based?
Scott Cocking is based in Asheville, North Carolina, United States while working with Tradewater.
What companies has Scott Cocking worked for?
Scott Cocking has worked for Tradewater, Ntop, Deltec Homes, Merck Animal Health, and Merck.
How can I contact Scott Cocking?
You can use AeroLeads to view verified contact signals for Scott Cocking at Tradewater, including work email, phone, and LinkedIn data when available.
What schools did Scott Cocking attend?
Scott Cocking holds Ba, Journalism/German from University Of Oregon.
What skills is Scott Cocking known for?
Scott Cocking is listed with skills including Social Media Marketing, Integrated Marketing, Public Relations, Marketing Strategy, Marketing, Advertising, Crm, and Social Media.
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