Scott Eisenberg Email & Phone Number

New York, US

New York, New York, US

• Promoted to Marketing Manager by continuously exceeding KPIs and driving recurring revenue to the business
• Manage an internal, agency like team, that is responsible for media planning, execution, and reporting to key stakeholders
• Successful in selling internal clients on additional budget because of continued campaign success and effective communication
• Oversee a multimillion-dollar performance marketing budget

New York, New York, US

• Develop and manage Search Engine Marketing and Google Display campaigns to meet brand objectives and business goals
• Continuously optimize campaigns across multiple channels to increase overall efficiencies, conversions, leads and ROI
• Provide internal stakeholders with in-depth reporting to help increase performance and collaboration across teams
• Manage a significant performance marketing ad budget

Redmond, Washington, US

• Directly managed the relationship with a large publicly traded company, leading status calls, opportunity pitches, and daily optimizations, resulting in significant YoY growth and their promotion from Channel Partner.
• Assisted Account Managers and Account Executives in driving success and growth within the Channel Partner business
• Provided Account Managers with in-depth reporting and Quarterly Business Reviews that allow them to pitch opportunities to clients and drive revenue
• Implemented new templates and processes to the Channel Partner team allowing Account Managers to service smaller clients they may not have had time for in the past
• Trained new team members to use tools unique to the Channel Partner business and taught them ways to identify optimization opportunities

New York, NY, US

• Managed multi-million dollar ($12MM+) SEM accounts for large insurance corporations, from strategy to implementation to optimization
• Increased overall efficiencies resulting in significant increases in budget
• Collaborated closely with display and strategy teams for an integrated overall media strategy
• Prepared reporting and recommendations for weekly client calls