Scott Feder Email & Phone Number

Ashburn , Va, Us

Qualify LLC is digital marketing agency offering brands and SMB's omnichannel programmatic display and online video campaigns with location-based, geofence advertising solutions. Consult with us to develop your next campaign strategy:* Target households and competitors* Pool and curate an audience of prospects* Advertise to qualified segments* Place ads on all devices: smartphones, tablets, laptops, desktops, connected TV and streaming audioPut your brand on the scene, at home, in the office or on the go! Create conversion zones, measure foot traffic, retarget website visitors and people searching online, increase website visitors and boost e-commerce sales. Digital Advertising Campaigns * Strategy Prep * DMP-DSP Media Planning* Campaign Tactics * Creative Services * Campaign Management * Conversion OptimizationGeofence Marketing with Omnichannel Programmatic Advertising* Display * Video * Addressable * Native * Mobile * Social * Google Ads * YouTube * OTT * CTV * AudioMarketing has evolved dramatically to become more powerfully precise than ever. Did you know that potential customers can be targeted, anonymously identified, tracked and detected? This enables marketing sleuths to reach new prospects at home, at work or on the go on any connected device.It’s all about having the right audience. We can help you build buyer personas based on demographics, location data and shopping behavior. This let's you zoom in on your target segments by household, IP address, mobile phone activity and precise geofence locations. Make your brand seen and heard by customers around the clock on whatever channel they may be consuming. Pinpoint the locations of consumers to deliver digital advertising on smartphone and web connected devices at home and on the go! Match prospects with existing location data in the DMP, data management platform. Locate where people live, to target them directly with IP addresses and household geofencing.

Canandaigua, New York, Us

Shrewd Marketing LLC is a software technology "SaaS" platform provider and Internet consultancy led by strategic advisers, Internet marketers, software developers and SEO specialists. We help small business owners and large enterprises expand the visibility of their business online to generate more leads, improve user experience, increase revenue and boost return on investment.• Developed and manage online publishing technology, established strategic alliances, and secured long-term licensing agreements with a major independent telecommunications firm to power MakeItLocal.com.• Co-founded Shrewd Marketing LLC as the official digital technology partner for MakeItLocal.com, a U.S. business directory and digital media publishing platform that connects business owners with online shoppers throughout the U.S. with a powerful local search application.• Promote MakeItLocal.com as a key resource for valuable directory citations--listings and company profiles--which are optimized to be highly visible in local search.• Built MakeItLocal Marketing.com to market and to promote MakeItLocal.com as an Internet directory and "digital agency" suite of web-mobile-social media solutions for SMB's, local media publishers and value added re-sellers.• Developed sales channel partnerships with digital marketing service providers

The Whats-OUT solution provides a revolutionary way for local businesses to reach, connect and engage with customers on their mobile phones through a powerful combination of the Whats-OUT! mobile app, QR codes, geofences, proximity marketing and location intelligence.The Whats-OUT proximity marketing solution is an all-in-one, mobile app and digital marketing services platform that is available for qualified businesses, mixed use developments, shopping districts and communities of interest throughout the DMV.Available for download in the Google Play and Apple App stores, registered DC area businesses can create and share Whats-OUT mobile landing pages to target and reach customers immediately through the Whats-OUT mobile app. Whats-OUT app users can easily search for and locate deals nearby, activate loyalty cards to earn points and rewards, check-in and get push notifications from their favorite locations.

Vienna, Virginia, Us

Featured in Gartner research as an emerging iPaaS (Integration Platform as a Service) & HIP (Hybrid Integration Platform) managed services provider, RoboMQ connects SaaS, enterprise applications, devices and sensors creating business workflows across networks and clouds. Key differentiators include:+ Any-to-Any Integration that is protocol and language agnostic+ Hybrid Messaging Cloud that is truly distributed & federated+ Microservices architecture including visual workflow designer

Vienna, Virginia, Us

Surefire Local is a hyper-local, lead generation marketing technology and services company with powerful, personalized and comprehensive enterprise and SMB solutions. The company was created in 2009 to help business owners make better decisions in order to adapt and thrive in the Web 2.0 lead generation world. Surefire Local is an Inc. 5000 Local Marketing Cloud platform that helps brands connect to the market through affiliates optimize their digital ROI with an advanced AI data analytics and campaign management platform.• Recruited by Chief Revenue Officer to manage sales of business website packages and digital marketing solutions• Hunter of new business through cold calling and inbound marketing targeting small business owners and large enterprise accounts• Managed a consultative sales approach to recommend web, mobile and social media management solutions for website design & hosting, SEO, directory listings syndication, reputation management, pay-per-click advertising, mobile applications and content marketing solutions for lead generation• Sold starter, select and professional services packages to 50 new accounts, primarily in the home improvement space• Sold enterprise bundles to larger companies, NARI members and leading windows & doors mfrs. • Sold PPC lead generation program to James Hardie corporate and became an authorized digital marketing services provider to support local siding contractors throughout the U.S.- LEFT TO START MY OWN BUSINESS (2015)

Miami, Fl, Us

Evolution Finance launched Wallet Hub in February 2012 as a one-stop destination for all the tools and information consumers and small business owners need to make better financial decisions and save money. Wallet Hub is leading the industry thanks to a unique combination of social features, expert insights, and a vast amount of constantly-updating information. More specifically, Wallet Hub enables you to do three primary things: 1) search, compare and review financial products, professionals and companies; 2) share with and learn from a diverse community of individuals and companies as well as organize around your favorite financial topics; and 3) customize your financial news from blogs, major news outlets, and experts.• Reporting to CEO, I managed the inside sales and outbound marketing team to sell digital and social media marketing solutions to financial advisers, lawyers, bankers, insurance companies and mortgage brokers. • Delivered a robust digital media solutions suite to maximize the web visibility and the online reputation of SMBs; increasing new customer conversion rates in the process through digital media, SEM, SEO, ratings, reviews and recommendations via WalletHub, search engines and social networking channels.• Acquired new customers through enterprise sales and by establishing partnerships with digital ad agencies, financial service providers and resellers that opened new distribution channels.• Developed and executed new strategies for prospecting, e-mail marketing, lead generation, inbound marketing, outside sales, account management and business development.

Boston, Ma, Us

Quoin is an agile software development and technology firm, comprised of more than 50 professionals who deliver sophisticated mobile web and enterprise applications for clients from startups to Fortune 50 and global organizations. Since the emergence of the Internet for delivering information and services, Quoin has built applications that support millions of page-views per month and millions of dollars of revenue. We understand how to align technology to client needs. • Executive in charge of new business development, account management, sales & marketing of IT consulting, software engineering services, Jahia open source content management systems, staff augmentation and big data solutions.• Generated over 50 qualified business leads and bid on 25 RFP’s, technical and financial proposals for website design, software development and managed web hosting valued at over $2.5 million in first 12 months. • Account manager for National Geographic Society membership platform and online community portal projects where we integrated 15 systems in 125 days and secured a long term $1.2 million business contract to further develop their CMS, social networking and mobile applications.• Closed new contracts, most notably with Eyefinity, Inc., a VSP Global Company, for new web site design and open source content management solution that supports over 29,000 eye care professionals with web-based solutions such as frame and lens ordering, and claims processing. • Partnered with Public Relay to provide social media monitoring, reputation assessment, content management, media analytics services via a custom interface and reporting dashboard.

St Louis, Missouri, Us

Dirxion is a leading provider of digital publishing solutions. Available on a variety of platforms - Desktop, Tablet, Mobile, Internet, CD, USB Flash Drive - our unique “look and feel” technology utilizes the powerful interactivity of rich media to bring print publications to life for catalogs, newspapers and directories. Producing over 3000 digital publications annually, Dirxion helps over 500 publishers from around the world reduce their costs while simultaneously increasing the reach and effectiveness of their print online and off.- POST ACQUISITION OF ZIPLOCAL - ImmersiFind (2012), I elected to pursue other career opportunities instead of relocating to St. Louis, MO.

Provo, Utah, Us

ImmersiFind Inc. provides web, mobile, and social marketing solutions for small and medium sized businesses in the United States, Canada, and internationally. Its suite of digital media includes Internet Yellow Pages, local advertising networks, daily deals, reputation management, website hosting, online video, social commerce, search engine optimization, and LocaLeads pay for performance search marketing. The company developed web local search platforms, including ImmersiFind 2.0, which became the largest Internet local search platform in North America.- ACQUIRED BY DIRXION LLC (2012)• As the Vice President of Sales, I consistently led all sales, marketing and business development initiatives for the company in order to achieve our annual sales goals for “software as a service” solutions and mobile apps to media publishers and advertising companies• Sold over 60 new publisher accounts The ImmersiFind local search platform, Local Leads, online directories, mobile search apps, search marketing, web sites, mobile sites and social media, daily deals, SMS text marketing and reputation management services• Led team of outside sales directors that achieved annual growth rate of 25% to reach $6 million annually• Established outbound telesales channel, managed platform conversions and delivery of digital media services

Innovectra provided "world class"​ web, mobile and social network based local search solutions for Yellow Pages Publishers to drive new on-line revenue. Innovectra, was the leader in SEO, monetization techniques, mobile search and social networks for Yellow Pages Publishers. We delivered SEO results so that consumers could better find what they they were looking for via local search. We delivered relevant traffic, leads and revenue to local advertisers enabling online publishers to extend brand equity and generate revenue. - ACQUIRED BY ZIPLOCAL (2011).One of the first companies to create electronic directories, Innovectra published over 800 Internet Yellow Pages editions. We expanded by developing ActivImpact, ActivDirectory and digital ad networks as an innovative suite of interactive online media products and services that "optimize"​ and "monetize" local search.• Sales executive in charge of "hunting" new business prospects and "farming" sales leads• Promoted from Director to Vice President within first 6 months, reported to CEO• Developed annual sales plan, executed tactics and consistently delivered outstanding sales results, which enabled us to reach our corporate business objectives for revenue growth• Responsible for "on-boarding" new publishers and managing account teams to provide field marketing support, new product offerings, sales collateral and training to a network of 1,750 publisher sales representatives, 300,000 customers and 25,000 online advertisers.• Launched publisher business centers for advertisers to access dashboards reporting site analytics, advertiser leads, social media monitoring and web visibility statistics.• Manager of external corporate communications, e-mail marketing, press releases, and social media marketing.• Led business development initiatives to expand product offers with leading local search companies including Acxiom, City Grid Media and VendAsta.

Monroe, La, Us

CenturyLink (NYSE: CTL) is the third largest telecommunications company in the United States and is recognized as a leader in the network services market by technology industry analyst firms. The Company is a global leader in cloud infrastructure and hosted IT solutions for enterprise customers. CenturyLink provides data, voice and managed services in local, national and select international markets through its high-quality advanced fiber optic network and multiple data centers for businesses and consumers. The company also offers advanced entertainment services under the CenturyLink® Prism™ TV and DIRECTV brands. Headquartered in Monroe, La., CenturyLink is an S&P 500 company and is included among the Fortune 500 list of America's largest corporations. www.centurylink.com• Marketing director in charge of directory services team and outside sales agency located in 5 regional offices in U.S.• Consistently achieved industry leading growth rates for $90 million product portfolio (215 directories in print and online) • Launched companion Yellow Pages resulting in advertiser penetration of 40% and $5 million in gross sales.• Managed “Print-Internet” product bundles and MVP pricing that doubled Internet Yellow Pages sales, increased advertiser take rates and raised ARPU.• Responsible for small business sales plans and business case development for CenturyLink business products and Internet services to over 185,000 small business customers.• Developed Business Assist Advantage high speed Internet bundles with “wireless router” promo that achieved 110% of plan in first 3 months• Managed cross functional, CATS system conversion project team that dramatically improved product quality, accuracy and customer satisfaction.

Dallas, Texas, Us

Frontier Communications Corporation (NASDAQ: FTR) offers voice, broadband, video, wireless Internet data access, data security solutions, bundled offerings, specialized bundles for small businesses and home offices, and advanced business communications for medium and large businesses in 28 states and with approximately 18,200 employees based entirely in the United States.• General Manager with full P&L responsibility of $110 million directory publishing business unit. • Leader of directory services team and director of strategic partnership with The Berry Company sales agency.• Managed $8 million market expansion plans that achieved 183% of annual sales objective.• Leader of cross functional teams who managed acquisitions that grew top line revenue by 285%. • Launched FrontierPages.com, a local Internet portal with national content, Internet Yellow Pages and new product applications.

Basking Ridge, Nj, Us

Verizon Information Services, a former division of Verizon Communications Corp. (NYSE: VZ), was the nation's most advanced provider of yellow pages and related shopping information. Prior to its merger with DexMedia, it had $3.6 billion in revenues from products including: Verizon SuperPages yellow pages; Verizon SuperPages.com (http://www.superpages.com), the nation's best Internet directory and a leading online shopping resource.• Directory services product marketing manager with full P&L responsibility and performance of $1.2 billion directory portfolio consisting of 1,200 local telephone directory editions in 33 states• Led strategic marketing plans and advertising sales programs to support company’s core revenue growth initiatives• Developed, negotiated and managed directory services contracts with over 100 competitive phone carriers• Worked with outside consultants, advertising agencies and PR firm to establish and manage new product brand, positioning and value proposition

Bba, Marketing

Mba, Marketing Management, Entrepreneurship

Master Of Management, Telecommunications