Brandwidth Solutions is a full-service B2B marketing communications firm that delivers thought-provoking assessment, action-oriented planning, fast-paced execution, and measurable results. Our goal is to help clients of all sizes increase market share by providing brand strategies and guidelines, logo and tagline development, brand and product launch campaigns, product and company naming strategies, digital marketing, and more. We currently serve the life sciences, pharmaceutical, healthcare/diagnostic, software, and energy industries.We think about our clients differently. They’re our partners, and we’re an extension of their team. This personal touch matters as much to our Fortune 100 clients as it does to the small and mid-sized companies who trust us to build demand for a new product or service. Whatever your size, when you work with us, you don’t just get strong results—you get strong relationships that you can count on, year over year.

Consultancy providing business writing services (press releases, Facebook pages, LinkedIn pages, Twitter sites. website updating). Built and maintained a business Facebook page, YouTube site, and Houzz profile for a home remodeling firm, resulting in new business for remodeling projects.

RDC (Regulatory DataCorp) was acquired by Moody's Corporation in February 2020. It began as a SaaS technology company focused on preventing criminal infiltration of the global financial system by delivering automated and intelligent customer screening. Role focused heavily on developing and executing email marketing campaigns using Marketo. Fixed-term contract role through The Creative Group. * Assisted with migration of Marketo email CRM system to its new instance, providing additional capacities to execute multi-touch email campaigns and support communications with Salesforce.com in accordance with optimization guidelines * Re-designed and launched new mobile-friendly monthly email newsletter for prospects, resulting in a 33% increase in open rate and 42% increase in click-to-open rate * Completed Marketo University’s Marketo Core Concepts One training and best practices course * Coordinated with EU peer to help develop additional client case studies to be leveraged by sales teams

SharedXpertise is a media company providing HR executives with best practices, professional development, and networking opportunities through its HRO Today Services & Technology Association, HRO Today and HRO Today Global magazines, and HRO Today Forum events in the North America, EMEA and APAC regions.* Launched effort to evaluate marketing technology systems, increasing email unique open rates by three-fold through the use of drip campaigns* Consolidated social media approaches to boost engagement on Twitter by 265% and to increase involvement on LinkedIn by 23%* Developed marketing campaigns that resulted in growing association membership base by 13%

SkillSurvey was acquired by iCIMS in October 2022. It began as the inventor and leading provider of software that allows HR professionals to conduct automated reference-checks on job candidates through an electronic/SaaS-based platform. The system eliminates the old way of reference-checking through the phone, provides a behavioral "360-degree"​ view of a candidate, and helps predict through an assessment which candidates will be successful. Helped guide four years of straight growth to prepare for firm's sale to Primus Capital in December 2014. * Conceptualized and executed strategies that achieved 177% of lead-generation plan* Established marketing and communications programs leveraging marketing automation software (Pardot, Salesforce.com), resulting in nearly half-million dollars in revenue opportunities* Assisted with building the marketing department from the ground-up* Researched and coordinated with public relations agency to secure articles highlighting the industry published with ABCNews.com, Bloomberg, Fortune, and Philadelphia Business Journal* Developed concepts and content for client case studies featured in HR Executive, HR Magazine, HRO Today, HR Pulse, and Talent Management media properties* Identified mutually-beneficial industry speaking opportunities with clients, including HealthSouth, John Hancock, McDonald’s, Nationwide Children's Hospital, and Notre Dame Federal Credit Union* Completed and submitted online entry packages that led to the firm being named to Inc. 5000 list three times and Deloitte Fast 500™ twice

Leading publisher and software developer serving the $21 billion promotional products advertising industry. Provided strategies for press releases and messages, both internal and external. Senior official responsible for executing all deliverables.* $103,000 in net sales generated by spearheading multiple podcast and video interviews* Delivered views and revenues at 67% and 47% above target, respectively, by developing and implementing strategy to manage social media networks for CEO* Reduced annual budget 21% while simultaneously maintaining essential communications efforts by implementing monthly tracking procedures against budget* 18% increase in total company Facebook fans achieved within one month of launching social media contest* Successfully maintained virtually 100% of customer base by implementing multi-audience communications plan to announce acquisition of three publications* Saved members nearly $12 million by championing awareness campaigns for affiliate partners, including Experian, Sprint, and UPS* Improved quality candidate volume more than 47% at career fairs by gaining designation as Best Place to Work from Philadelphia Business Journal, re-positioning firm as premier employer* 500% increase in Intranet participation rate achieved by recruiting key employees as editors from multiple departments* Examples of press releases and media coverage: http://asicentral.com/pressroom and http://asicentral.com/clips

Multimillion-dollar organization and nation’s first voluntary health concern dedicated to advancing Alzheimer’s disease research. Developed public relations, branding, and e-commerce plans to exceed revenue and programming awareness goals. Reported to CEO while responsible for managing two office volunteers. Contributed on consultative basis from June 2004 to end-date.* Increased revenue generation from online portal by nearly 2,000% after restructuring and re-branding chapter website* Successfully generated more than 30 PR placements in partnership with local PR agency, representing $50,000 in ad value in premier regional media channels* Personally coached CEO to serve as regional spokesperson for executive radio program, providing exposure to 430,000 constituents globally* Co-hosted weekly radio show to penetrate 30,000 listener base, increasing chapter-hosted public event participation by more than 7%

The largest accredited community mental health center in Broward County, Florida, serving more than 20,000 individuals across 16 facilities. Established marketing office to solidify constant stream of income.* 50% improvement to online donation efficiency achieved by recognizing and acting on multiple recommendations for web enhancements* Created and disseminated cohesive brand messages to key prospects by leveraging relationship developed with family of Wendy’s® founder, Dave Thomas* Provided 33% year-over-year attendance increase after co-producing two themed annual galas

Liberal arts college ranked as a "Best College" by U.S. News and World Report. Provided strategic direction and execution for marketing, fundraising, and direct-mail campaigns for college’s annual fund. Responsible for successful performance of 60 phone drive volunteers.* Generated more than $150,000 in donations by implementing annual fund direct-mail program, exceeding goal by 19%* Motivated student callers to increase productivity during phone drives, raising additional $85,000 and exceeding goal by 13%* Delivered 25% attendance increase for four “personal improvement” breakfast seminars by developing marketing collateral that targeted full-time working professionals