Scott Geffre Email & Phone Number

Working with organizations of all size to overcome the challenges of managing scale while pursuing rapid growth.

San Francisco Bay Area

Led a team of 130 geographically dispersed IT professionals in application development and maintenance across all enterprise applications. Executed an overall transformation and modernization initiative including organizational restructuring, architecture modernization, and business process refactoring.Led multiple technology modernization initiatives including a quote-to-cash re-architecture, implementation of data lake / cloud BI for enterprise reporting and product telemetry, and implementation of cloud-based HRIS, website, lead management, and PRM applications. Implemented business-IT alignment and governance processes to maximize leverage from IT investments. Delivered improvements to process execution, accountability via metrics, and transparency through stakeholder engagement.

Redwood City

Serving in a COO capacity to the SVP and GM of the Cloud Business Unit, provides leadership and vision to the organization through development of long range and annual plans, with oversight and management of key strategic initiatives. Focus on enabling scale and accelerated growth for a $100M ACV business unit.* Developed the overall strategy to evolve the Cloud Data Integration SaaS application into an open data integration platform (iPaaS). Directed product development initiatives, business development strategies, and marketing messaging to foster adoption of the platform. Drove incremental annual OEM and channel revenue through platform-specific product enhancements and go-to-market activities.* Developed the strategy and drove the implementation for a fully automated sales channel using global E-Commerce, providing customers with self-service purchasing capabilities. Lowered cost of sales by 80% resulting in a $1.6M reduction in customer acquisition costs with responsibility for driving $10M per year through the channel.* Delivered a cross-functional metrics program with focus on customer behavior to improve revenue. Integrated Cloud customer usage metrics into Sales and Marketing data, enabling visibility into early predictors of upsell opportunities or likely churn. Decreased churn to under 2% while driving $6M per year in upsells.* Responsible for Cloud packaging and pricing, conducting customer sensitivity, competitive, and product value analysis to develop a tiered portfolio of Cloud products. Developed ELA and OEM packages spanning both Cloud and on-premise software offerings.* Implemented organization-wide portfolio management processes, with focus on improving predictability of quarterly releases. Improved on-time performance and on-scope delivery of Cloud releases to nearly 100%.

General Manager responsibility for the Informatica Marketplace, the largest open marketplace focused on Data Integration, with global responsibility for ISV & SI Alliances across Informatica product lines.* Responsible for Marketplace P&L, directly managing Marketing, Business Development, Product Management, and Operations functions. Sets vision and strategic direction for the organization, with overall accountability for Business Unit success.* Developed scalable partner recruitment programs, partner enablement programs, and partner acceleration programs designed to bring new partnerships to the company and increase partner engagement with Informatica. Programs included technology access, reselling, and go-to-market programs. Brought more than 150 net new partnerships to Informatica, driving more than $400M in annual pipeline.* Drove the launch of several Informatica products exclusively sold direct through the Marketplace. Created NPI, pricing, packaging, marketing, and viral adoption strategies designed to penetrate SMB markets, opening up upsell opportunities.* Developed Sales enablement strategies to position Marketplace as a competitive differentiator in sales engagements. Increased win rates by as much as 20% for opportunities with Marketplace positioning vs. those without. Drove $50M in annual Marketplace influence revenue.

Managed a globally dispersed organization responsible for application development and maintenance of enterprise applications.Executed a quote-to-cash replacement of legacy applications with cloud-based technologies. Introduced a “cloud first” initiative to evaluate and replace remaining on-premise applications with cloud solutions, increasing operational efficiency, lowering cost, and decreasing time to value. Developed the strategy and drove the implementation of a Masterdata Management (MDM) program, including technology implementation and organization wide data governance processes. Developed an offshore delivery center for application development and QA, lowering total cost of delivery for the organization.

San Jose, Ca

San Jose, Ca

Mba, Business Administration

MBA with a focus on Leading People and Organizations.

Bs, Management Information Systems

Minor in Computer Science.