Over the past five-years, my team and I have worked with over 300 financial service organizations, executing thousands of marketing initiatives, generating hundreds of thousands of new accounts. and hundreds of millions of dollars in balances for bank and credit union client organizations. My financial services marketing career has been focused on clearly defining key business challenges or opportunities and crafting a unique and quantifiable marketing strategy and tactical approach to help financial organizations acquire, grow and retain valuable customer relationships. I’ve worked with hundreds of financial institutions from two unique perspectives. First, as a member of executive management teams for several financial institutions where I served as Product Manager and Chief Marketing Officer. Second, working with Database Marketing agencies that served the financial services industry where I gained valuable experience as a Sales Executive, Marketing Strategist and Business Unit Sales Leader. What’s more, I leveraged my cumulative experience to found and run a successful Database Marketing Agency that was later acquired by Deluxe Corporation, a $1.6 Billion Fortune 1000 company. Today, CS3 is focused on delivering unique solutions for three age-old challenges which all FI's face:- Acquiring new accounts- Activating, engaging, and growing customer relationships- Retaining customersInterested in learning more? Check us out online at www.cs3marketing.comYou can also reach me directly by email at sgilchrist@cs3marketing.com