Scott Given, Mba, Pmp, Lssbb Email & Phone Number

Philadelphia, Pa, Us

Reading, Pennsylvania, United States

Responsible for cross-functional collaboration for E2E success of product launches, market expansion and new product innovations. Partnered with Commercial Marketing Team and Product Managers to identify new opportunities and drive growth. Managed projects for pladis chocolate brands: Flipz, Turtles, and Godiva. Utilized stage gate process to minimize risk and improve product launch success.

Malvern, Pennsylvania, United States

Managed patient and healthcare professional facing projects within the US and Global diabetes monitoring space. Led cross-functional project teams on key marketing commercialization growth initiatives. Optimized project resources and budgets, prioritized projects within program, and drove business growth. • Drove cross-functional product team to deliver new product launch in condensed timeline; generating a $350k in first year sales• Partnered with Director of Marketing in the development of Go-To-Market strategies on new product launches and marketing campaigns• Developed new Go-To-Market launch process, which streamlined product launches, identified gaps, and reduced risk; process has been implemented across company as a standard practice• Spearheaded US Commercial Governance Team, reporting directly to executive leadership on various high profile US commercialization projects• Managed North America Commercialization Program focusing on product development, new product launches, market expansion, portfolio optimization, and cost savings initiatives, contributing $500k+ in EBITDA in 2023• Collaborated with Commercial Marketing team on the integration of various sales and marketing campaigns • Monitored and analyzed industry trends and competitive landscape to identify opportunities and risks

Implemented and managed projects in support of annual strategic initiatives. Accountable for ensuring all relevant business partners were aligned and engaged. Major initiatives included digital transformation of web and mobile app, marketing automation, new product launches, marketing campaign management, and product portfolio management. • Project Managed new product launch across Canada generating $300k+ revenue in year one• Delivered 3-month accelerated implementation of digital funding and payment options in response to pandemic• Led web and mobile app digital transformation project to improve content and user experience; recued drop off by 12% and increased conversions by 8%• Identified and bridged gap between cross-functional business teams and Agile (Scrum) IT development teams on 8 key growth initiatives and 4 new product launches• Collaborated with team leads to identify strategies to minimize resistances and increase user adoption• Facilitated marketing automation task force strategy development and launch plan implementation• Compiled and analyzed customer feedback and voice of field to enhance marketing content and messaging

Malvern Pa

Collaborated with Services Marketing Team to align marketing value chain with product portfolio including equipment, field services and SaaS offerings. Planned, implemented, and monitored a variety of medium and large-scale marketing projects through the New Product Development, SDLC and Services Go-Live processes.• Directed 6-month Process Improvement project resulting in a 25% reduction in dealer order cycle time• Collaborated with production equipment team on portfolio rationalization, contributing to a 10% increase in production equipment sales and services• Orchestrated Content Management Services awareness campaign targeting the top 80 strategic accounts, leading to a services expansion of 12%

Malvern, Pa

Drove sales revenue by managing RFP project teams for Ricoh's largest and most strategic customers within the Healthcare, Education, Legal, and State & Local Government verticals. Designed comprehensive project plans, detailed schedules, and risk management plans. Coordinated proposal project teams in the creation, editing and delivery of proposals. • Led RFP response project teams; delivering 6 to 10 RFP responses per month contributing over $1 million in sales revenue per month• Managed 12-month transition project to move entire proposal team to new online platform thus reducing proposal support intake timing by 50%• Conducted 6 training sessions for team members and mentored 2 new hires

Planned, evaluated, and analyzed projects in support of all Channel Marketing initiatives. Worked closely with Marketing Directors to develop go-to-market strategies, promotional programs, pricing strategies and product positioning.• Cultivated strong relationships with 4 key external business partners to collaborate on quarterly promotional programs and product rebates• Guided, tracked, and analyzed over 12 new product line launches• Presented in-depth analysis on key marketing projects monthly to executive management team• Managed and tracked $600,000 annual promotion budget

Malvern, Pa

Supported the product marketing department and management team in the development, deployment, and management of product related business initiatives across the entire product portfolio.• Analyzed industry market data from 3 sources to identify trends and market opportunities• Managed product roadmap, positioning, and go-to-market plans for 8 product segments• Developed two new product business cases and analyzed 6 new product introductions• Collaborated with cross-functional SMEs on stage gate product launch process improvement • Analyzed, summarized, and presented improvement recommendations on marketing promotional programs

Mba, Marketing

Ba Communication, Business & English Minors, Cum Laude