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Scott is co-founder of renowned Marketing firm StawberryFrog, Gen AI company Mach Won, product innovation company Inplural and StrawberryFrog Media Advisory. He is a seasoned executive with over 35 years of experience leading global teams and building some of the world's most iconic brands, including Google, BlackBerry, Emirates, Heineken, Northwell, PepsiCo, Truist, and Walmart. As a versatile leader with a blend of strategy, creativity, technology and operations expertise, Scott has a proven track record of driving disruptive achievements that deliver exceptional results. He has consulted for leaders of high-profile Fortune 500 companies and highly successful start ups.Throughout his career, Scott has demonstrated a unique ability to leverage his creativity, business acumen, and international experience to drive transformative growth and innovation for iconic brands in the US and across the globe.
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Co-FounderInpluralNew York, Ny, Us
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Atlas ObscuraNew York, United States -
Co-FounderInplural May 2024 - PresentNew York, Ny, Usinplural is an unconventional transformation firm delivering people and product innovations for the world's most purposeful organizations.Whether you need to come up with a new product or business idea, or change the way your teams are organized, inplural's team of skilled, unconventional, and creative experts will use creativity and courage to bring your company's purpose to life.While large consultancy firms claim they can do it all under one roof, we build bespoke teams of diverse talent to fit the specific needs of each challenge we take on.Inplural is the innovation partner to StrawberryFrog — the leading marketing and communications firm that has shaped the world’s most iconic brands through Movement Thinking for over 25 years.
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Chief Executive OfficerStrawberryfrog Feb 1999 - PresentNew York, Ny, Us -
Ceo, FounderStrawberryfrog Feb 1999 - PresentNew York, Ny, Us
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Founder Strawberryfrog DubaiStrawberryfrog Mar 2011 - Mar 2016New York, Ny, Us
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Founder SingaporeStrawberryfrog May 2012 - May 2014New York, Ny, Us
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Founder Strawberryfrog AmsterdamStrawberryfrog Feb 1999 - Mar 2014New York, Ny, Us
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Founder Strawberryfrog IndiaStrawberryfrog Nov 2011 - Feb 2014New York, Ny, Us
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Co-Founder BrazilStrawberryfrog Jan 2006 - Jan 2012New York, Ny, UsFounded the Movement Marketing company in Brazil, and grew the firm into one of the most admired marketing organizations in the country.
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Contributing WriterHarvard Business Review Sep 2011 - PresentBrighton, Ma, Us -
Podcast HostInc. Magazine Jun 2021 - PresentNew York, New York, Us -
Investor/AdvisorCourbet Mar 2018 - PresentParis, Paris, Fr -
Board MemberBishop'S College School Jan 2019 - PresentSherbrooke, Quebec, Ca -
Mentor/AdvisorThe Marketing Academy Mar 2019 - PresentLondon , GbInspiring the brightest minds poised to take over the world and do better, different from previous generations -
AuthorUprising: How To Build A Brand And Change The World By Sparking Cultural Movements Jan 2012 - Present“ Uprising is a must-read for anyone who wants to start a mass movement like Macintosh. Whether you’re one person with an idea or a global brand, Scott can show you the way to enchant, evangelize and enroll followers. ”GUY KAWASAKI, AUTHOR OF ENCHANTMENT AND FORMER CHIEF EVANGELIST OF APPLE.
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Investor/AdvisorModern Acupuncture Jan 2018 - PresentScottsdale, Arizona, Us -
Investor/AdvisorMucker Activismwear Jun 2017 - PresentStockholm, Stockholm County, SeThe world's first activism wear brand. Check us out https://www.instagram.com/muckermovement/ -
PodcasterUprising Podcast Apr 2016 - Jul 2024The Uprising podcast features interviews with those behind movements shaping business, culture and society.
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Co-Founder AmsterdamStrawberryfrog Amsterdam Feb 1999 - Jan 2013New York, UsWorked with Karin Drakenberg to start up and build this great agency, working as the Chairman and Chief Creative Officer. We stood for a do more with less mentality but moreover we invented the movement marketing model and brought it to the world. Our first clients included the launch of the smart car, Credit Suisse, as well as Heineken and Emirates globally. -
BoardmemberNetbabyworld 1999 - 2004Ideas
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Executive Creative DirectorJwt Feb 1997 - Jan 1999New York, Ny, UsExecutive Creative Director for JWT Canada responsible for the creative output from all Canadian offices and from clients such as Discovery Channel, Pepsi, Kraft, Merril Lynch, Warner Lambert, Unilever. -
Owner And Chief Creative OfficerWelinder Advertising, Sweden Jan 1987 - Dec 1996Owner of the independent international agency with clients such as Ericsson Cell Phones, Pharmacia, Unilever and Virgin Airlines. Media International European Agency of the Year.
Scott Goodson Skills
Scott Goodson Education Details
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Western UniversitySocial Science -
Bishops College SchoolSecondary Education
Frequently Asked Questions about Scott Goodson
What company does Scott Goodson work for?
Scott Goodson works for Inplural
What is Scott Goodson's role at the current company?
Scott Goodson's current role is Co-Founder.
What is Scott Goodson's email address?
Scott Goodson's email address is sc****@****.org.uk
What is Scott Goodson's direct phone number?
Scott Goodson's direct phone number is +121236*****
What schools did Scott Goodson attend?
Scott Goodson attended Western University, Bishops College School.
What skills is Scott Goodson known for?
Scott Goodson has skills like Marketing Management, Direct Marketing, Agility, Corporate Identity, E Commerce, Online Marketing, Brand Development, Digital Strategy, Concept Development, Corporate Branding, User Experience, Brand Building.
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