Established and operate a successful solar energy business, providing solar panel installation services to residential customers. Manage all aspects of the business, from sales and marketing to project management and customer service. Successfully acquired over 30 customers and installed or have in progress over 300 kW of solar panels, demonstrating strong business development and project management skills. Utilize data-driven strategies to increase sales and improve customer satisfaction, resulting in a high rate of customer referrals and repeat business. Continuously seek new opportunities for growth and expansion, staying ahead of industry trends and advancements.

Established and operate 2 successful boutique fitness gyms offering kickboxing classes to a diverse clientele. Managed the development of two locations from site selection to build-out and equipment installation, demonstrating strong project management skills and attention to detail. Hired and trained over 20 employees, leading a high-performing team and fostering a positive and supportive work environment. Oversaw two successful grand opening ceremonies, attracting a large customer base and establishing the gym as a local leader in the fitness industry. Implemented data-driven marketing strategies to increase customer engagement and improve customer satisfaction, resulting in a high rate of customer referrals and repeat business. Achieved profitability within 6 months at both locations, demonstrating strong financial management and business development skills.

Propel Marketing Group is a full service agency providing end-to-end marketing, public relations and design services to clients that range from early-stage ventures to Fortune 500 companies.

Responsible for PR, Brand and Go-to-Market strategy at Red River.

Managed 12 major hotel accounts including Starwood and Wyndham. Presented hardware and software roadmap to customer CIOs and senior IT executives. Achieved annual quota of $1.8M. Learned Miller Heiman strategic selling method to identify key decision makers and convince them to adopt new point of sale technology. Coordinated technical resource teams when installing new systems.

Developed sales plan and identified prospects in eastern territory. Closed $450K in new business during first year including 8 new accounts. Involved in company board meetings to recommend growth opportunities, revised strategy and improved call center efficiency. Collaborated with marketing team to clarify corporate value proposition and overhaul website. Cultivated client relationships and earned referral business.

Aligned marketing objectives with sales to achieve $300M quarterly sales goal. Distributed budget to field marketing staff covering US Federal, State and Local Government, Healthcare and Education accounts. Presented marketing plan to senior management in sales and marketing organizations. Resolved requirement differences between those departments. Coordinated marketing plans of 25 channel resellers. Provided seamless transition of all marketing programs and staff to Oracle when merger completed in February 2010.

Recognized for outstanding achievement among 125 peers in field marketing for superior lead generation programs. Revitalized government industry website with informative digital content. Incorporated search engine optimization techniques and invested in creative promotion to increase traffic by 200% in 6 months. Produced weekly e-newsletter for customers and partners that generated 125 new leads per quarter. Set ROI objectives and measured program results by the value of qualified leads given to sales.

Produced content and managed presence at trade shows and partner user group conferences around the world. Joined Sun and software partner value propositions to create complete solutions for shared customers.

Developed and sold new fixed income syndication software. Learned syndication process from Morgan Stanley over 12 months. Conceptualized customer requirements and worked with software engineering team to produce and test new solution. Presented solution to Wall Street investment banks and won 4 new accounts in 12 months. Engaged with users to troubleshoot problems and integrate with operations.