A marketing Jack of all trades, I am involved in almost every aspect of marketing for the Los Angeles Auto Show and AutoMobility LA. - Social Media - Manage social media campaigns working side by side with an agency. Plan, create content, edit and approve posts, and analysis. - Email Marketing - Write copy, design, and schedule e-blasts (MailChimp)- Website - Edit and update all Los Angeles Auto Show websites. (Wordpress)- Agency Coordination and Management - Work with external agency on all marketing initiatives. - Sales Support: - manage and organize client database - update and design sales decks and one sheets (Photoshop and KeyNote) - provide research for new new clients and opportunities- Photography - Take pictures at Los Angeles Auto Show and AutoMobility LA for use in marketing and sales collateral. - Research - Market, demographic, and new business opportunity research for marketing and sales teams.

• Digital marketing for over 25 automotive enthusiast events involving over 40 automobile manufacturers and 19 dealership associations across the United States.• Ran every aspect (including planning, copy, photography, posting, and analyzing) of the social media marketing campaigns for 17 auto shows. Doubled the engagement rate, while increasing engagement and reach from 2018 to 2019.• Managed and coordinated creative production of over 300 marketing assets a year for print and online marketing.• Photographed vehicles, attendees, and activities for use in social media, online advertising and print advertising.• Updated 21 WordPress websites.

• SOCIAL MEDIA - Planning, analyzing, and content creation for over 10 auto shows and a high-end construction company.• PHOTOGRAPHY - Automotive, headshots, and high-end real estate construction.• VIDEOGRAPHER/EDITOR - Record and edit videos for use on social media and company websites.• TEAM LEAD BRAND AMBASSADOR - Lead a team of 3 to 6 people, hired to create brand awareness and positive impressions of the Top Man/Top Shop products by engaging consumers in popular locations around Los Angeles and San Diego.

• While in charge of all marketing initiatives, Mendtronix increased the number of repairs by 24% over the previous 3-year average, with a ~30% reduction in the amount spent on marketing.• Created, implemented, managed, and analyzed online marketing campaigns across multiple channels, including search engine marketing (SEM), display, email, and social media.• Oversaw company website strategy, maintenance, and optimization.• Managed lead generation and customer retention initiatives.• Designed, produced, and distributed all organization publications, print, and electronic materials.• Analyzed markets, competitors, products, and growth opportunities, monitored trends, and introduced strategic and tactical solutions to drive revenue growth and profitability.• Implemented and managed online marketing campaigns across multiple channels, including SEO/SEM, display, email, inbound and social media.• Created, conducted, reviewed, and presented customer and employee surveys. • Implemented marketing automation tool Hubspot to increase inbound marketing and automation.

• Identified new clients by using social media, email, and phone while also providing support to the sales team through research and client tracking.• Developed a business-to-business social media marketing campaign emphasizing Facebook, Linked In, and Pinterest.• Improved previous client/job database in File Maker Pro and created a new database using Bento.• Extensive research and planning for possible new business opportunities, both domestic and international.

• Business development projects for the CEO and Owner: Research and plans for new ventures. Cost-benefit analysis for current and new operations.• Assisted with accounting, data entry, payroll, and reconciliation.• Provided marketing research and plans to locate and obtain new clients.• Created efficient Excel templates to streamline day-to-day business operations.• High volume credit card entry and reconciliation on multiple credit cards in Quickbooks.• Created employee contracts for freelance workers.• Assisted management with the hiring process to find a new assistant.• Executed proper payroll procedures for full-time employees and assisted the accounting manager with payroll for freelance artists and producers.