Scott Howell, scotthowell949@gmail.com Insightful business leader, driving revenue and profits for both start-ups and billion dollar high-tech companies. Industry expertise includes enterprise software, SaaS, metaverse, EdTech & e-learning, information services and data, security/identity management, location tech, professional services, media/publishing and gov’t.♦ Unique ability to apply uncommon, powerful skill-pairings, such as strategic + tactical, planning + execution, analytical + creative, and marketing + sales. ♦ Track record of success in strategic planning, branding, messaging, product roadmaps, pricing, go-to-market strategies, product launches, lead generation, social media, public relations and sales tools for both products & services.♦ AI & Web3 enthusiast with experience marketing metaverse, AR, VR, immersive experiences, with solid knowledge of artificial intelligence, blockchain, NFT, and cryptography.♦ Deep expertise in full-stack digital / online marketing including customer acquisition & retention, marketing automation, email and nurture campaigns, inbound marketing, content marketing, website design and management, e-commerce catalogs, SEO, PPC, social media advertising, webinars and video production.♦ Exceptional ability to communicate complex products/solutions in understandable ways.♦ Channel expert. Experienced in the development and execution of programs through all channels including direct, distributor, integrator, VAR, dealer and specifier channels in domestic and international markets. ♦ Leadership. Proven ability to manage people, projects, time and money. Liked and respected by management and staff. Reputation for achieving results through teamwork, collaboration and partnerships. Self-starter, thrives within a fast-paced, cross-functional environment.
Listed skills include Product Marketing, Strategic Partnerships, Lead Generation, Product Management, and 44 others.