• Product leader for computer vision AI technology company founded in 2007• In partnership with cofounders, building new platform business enabling plug-and-play of lightweight, market-leading Vision AI models (deployed on-device, on-prem, in the cloud, on the edge) for human measurement of Attention, Emotion and Identity.•Driving product, sales, marketing, partnerships and new business development in verticals including consumer apps, market research, gaming, retail, edtech, wellbeing / mental health, automotive and more.•Built Identity category solutions from 0-1 beginning March 2023, realizing mid-seven-figure ARR in 18 months and slated to double in next year

• Mentor / advisor for students in graduate BUS501 business course. • This course is for engineering students to learn about end-to-end innovation and product development, across cross collaborating functions and workstreams including sales, marketing, and operations.

• Consulting, advising, and fractional roles with entrepreneurs, startups and enterprises around the world • Thought leadership in end-to-end product strategy, execution, 0-1 innovation, marketing, analytics, monetization and more.• Deep experience and value delivery in domains including marketplaces, Augmented Reality / AR, Virtual Reality / VR, adtech, martech, fintech, social impact, health care, wearables, insurtech, and non-profits.

• Dream Cymbals Artist • Accomplished drummer by way of Chicago, NYC and Los Angeles available for recording sessions, gigs, clinics and educational opportunities • I have been studying for many years with world-class players including Jason Gianni, Chad Wackerman, Dave Weckl, Chris Coleman, Robert Perkins, Dave Elitch, Ron Thaler, Nick Baglio, Mike Clark, Sean Reinert, Bobby Rondinelli, Billy Martin and Paul Wertico.• Well-versed in many styles, feels, and attitudes with experience gigging and touring in genres including jazz, funk, fusion, hip hop, Brazilian, Afro-Cuban, World, progressive rock / metal, experimental, electronic, etc.

Volunteering as product management mentor for product managers worldwide.

• Hand selected by 2 yo high growth marketplace / on-demand startup to build out and lead product, tech and analytics functions. Hired for product, technical & innovation thought leadership among the non-technical exec team, serving as interim CTO for 5 months.• Built product department from scratch, scaling team to 2 senior PMs, 1 PM, 1 Sr Technical Project Manager and 1 Product Analytics lead in first 1.5 quarters. Played key role in recruiting and hiring CTO, VP of Engineering and Engineering Director in same timeframe.• Established product philosophy and rituals, agile methodologies, new framework to drive innovation, and spread the tools and techniques company-wide to completely revamp operations & culture.• Leader in overall product and analytics strategy, including augmenting low / no code solutions with “pro code” tech, operating on leading edge of the low / no code vs. pro code space in test- and -data-driven approach.• In second quarter with the company, drove three concurrent innovation projects from 0 to 1 to unlock annualized opex savings of $250k on sales team and $300k+ on operations team.• Led path from idea to POC to scaling of first instantiations of AI, including AI-driven call transcriptions, NLP, GPT3, and ML to drive marketplace forecasts and matching.

• Defined framework and process for onboarding internal IP as customer-facing services on Data Services Cloud Console platform• Defined strategy in collaboration with stakeholders for onboarding 3rd party IP as customer-facing services, including business development negotiation levers and phasing of integrations• Owner of customer experience personalization and curation, including identifying key data sets and use cases and thought leadership on strategy and tactical execution• Owned definition and execution of multiple microservices and associated UIUX contributing to the shared library driving key platform functionality

* Hired by CEO and Head of Product to serve as key product consultant for social impact fintech company delivering pretax benefits to hourly workers* Defined data engineering strategy and execution between proprietary platform, Segment as CDP and various destinations for analytics, marketing and other use cases* Performed product innovation ideation and analysis for new business opportunities, including new benefits offerings like paying down student loans* UX research and strategy development for new user onboarding * Evaluation of 3rd party technical integrations

• Product lead for nascent predictive maintenance solution leveraging on-device and cloud-based AI for monitoring, predicting and mitigating commercial device fleet performance issues in software, hardware, CPU, firmware, drivers and BIOS.• Saved key pilot customer from imminent churn with tactical leadership in customer service, UX workshops and strategic reprioritization of technical delivery roadmap to reach conversion and achieve validation of product / market fit • Hackathon team member for AutoML solution, owning the business case, scaling plan and the pitch / evangelization in the competition.

• Product lead for cloud-based AI and analytics, on-device agents and content management infrastructure for segmenting consumer users and curating / delivering individualized customer experiences, all positioned as a homegrown Customer Data Platform.• Brought to bear leading edge adtech and martech tools, techniques and strategies for enhanced value delivery across the Lenovo ecosystem• Served as intrapreneur in identifying, testing and scaling several new business models in leveraging the Customer Data Platform, with tangible / measurable / repeatable net new revenue, LTV and engagement. • Drove internal business development work to forge new cross-functional relationships and partnerships to unlock value across the company.

• First external product hire for leading edge as-a-Service business unit within HPE, solving storage problems in hybrid-cloud, multi-cloud and cloud-native constructs• Led and implemented shift to credit-based consumption model, launching 13 new SKUs through 5 NPI programs• Authored GTM collateral and training / enablement materials and led training programs• Drove cost, margin and pricing modeling for new backup-aaS offering launched in spring 2020• Identified and implemented integration to software entitlement automation infrastructure in HPE’s software supply chain, reducing onboarding latency from days / weeks / months to hours measured against legacy system• Led internal startup work in development of credit card-based monthly consumption billing models that scale globally across multiple GTM approaches

* Pursued a social impact venture to leverage my background in adtech / martech in helping refugees traversing EMEA - in essence, identifying opportunity to treat refugees as an audience segment to target on their smart phones with helpful apps, content, and resources * Accepted into 1776 incubator via remote cohort* Globally networked with entrepreneurs, NGOs, impact funds, officials from UNHCR and elsewhere and while finding traction and resonance with the problems I could solve, was ultimately unable to secure funding* I have since shifted into continued networking and advising

• Product management and innovation leader on the Customer Experience Team for the $2+ billion agriculture business in North America, chartered with using technology to create new value-adding individualized experiences for customers that drive greater LTV to the business• Led new product initiatives using leading-edge technology frameworks, including headless commerce for new instantiation of E-commerce business model• Provided thought leadership globally on subject matter including entrepreneurial approaches to innovation, analytics, data strategy using CRM and ancillary data sets, API and microservices strategy to drive new business model development, and more• Drove Design Thinking / Lean UX sessions to define axes of innovation for new marketplace opportunity, including identification of business and customer participants and driving to prioritization of executable outcomes

• My second year at DT was focused on microservices, real-time data and innovation work• Led product strategy and execution with dedicated engineering team to replace legacy monolithic codebase supporting 100+ million global mobile clients with microservices. Established microservice arcehtype using state of the art containerization and deployment infrastructure and prioritized incremental / mutually exclusive functional components from the monolith to be stood up as independent microservices• Led product strategy and execution with data engineering team to replace legacy batch data processing systems with Real-time Data Streaming and Processing using Kafka, Spark, Lamda and more.• Led innovation product strategy and execution from prototype to rollout of Campaign Optimization Service, a real-time hyperdimensional yield optimization engine stood up as a microservice• Devised innovation plan from R&D to POC to v1+ of On-Device Decisioning, whereby an intelligence on a mobile client can look at available signals of real-time and empirical user behavior to drive yield optimization decisions independently without calling a server for help, also limiting exposure of PII

• Built and ran a couple of startups inside of a publicly traded company, with domains including adtech, mobile apps, mobile marketing, data engineering, microservices and audience data• Wore many hats including product strategy & execution, product marketing, sales strategy, analytics, business development, operations and more • In the first year, single-handedly led discovery and negotiation of agreements with 8 RTB exchanges, 2 DMPs, a cutting edge RTB QPS-management solution and a real-time visualization / analytics platform.• Grew DSP platform from prototype / alpha (i.e., tens to low hundreds of dollars of day) to demonstrated multi-million dollar revenue run rate within ~4 months• Designed data strategy plan for exploiting proprietary audience data opportunities, including pairing with 3rd party data, syndicating via DMPs, and building our own real-time API products

• Earned 3 patents pending for an adtech geospatial foot traffic ROI measurement product that I led from idea to market launch in four months, resulting in a new revenue stream and differentiation for the business• Business leader driving multiple concurrent products in collaboration with co-located and remote developer teams, R&D, UX / visual design, and C-level executives• Product lead over MaxPoint's "Labs" team, driving innovations in new domains including user topic consumption, exterior analytics / foot traffic, and top secret technology initiatives such as alpha / beta development of MaxPoint's IoT "PathPoint" retail interior analytics solution which has since been deployed to major retailers like WalMart• Lead product owner for ideation, launch and management of MaxPoint Express, a self-serve offering for Small Businesses to run on MaxPoint's enterprise platform. Including UI for web and mobile app, internal operations tools, and product marketing. Product demonstrated annualized multimillion dollar run rate within first 6 months.• Lead product owner for v0 to v1 of MaxPoint Intelligence Platform, a research and BI tool for enterprise clients to analyze campaign performance, sales data and more using intuitive interface on top of proprietary neighborhood-level data. * Product lead on various projects tied to how the business handles real-time data, interfaces with RTB exchanges, and consumes / links 3rd party audience data via DMP integrations

• Lead product manager for ~$150 million performance-based digital marketing ad product delivering leads to ~45,000 small-and-medium-sized businesses sourced across platforms including SEM, affiliate partners and extended distribution networks – this product saw a 50% increase in leads delivery over the course of 2011• For 3/4 of 2012 was lead product manager in Agile framework for four separate development groups including: 1) R&D algorithm engineers, 2), engineering team owning productionization of R&D modules 3) automated SEM account infrastructure and API application, and 4) software tools (UI & backend dbs / architecture) utilized by internal operations teams • Owner of several software engineering and new product initiatives for internal and external users including new digital marketing products, account creation business rules, SEM platform technology / functionality, and scalable approaches to automating and customizing SEM account structures for subsets of advertisers• Developed strategy, framework and approach for A/B and multi-variate testing of landing pages utilizing homegrown admin application and db / backend logic, with optional tie-ins to 3rd party services -- allows for deploying tests and optimizing pages based on conversion rates across parameters • Owner of technical operations analysis team tasked with establishing, monitoring and identifying alerts signaling issues & errors in algorithms, systems and integration points -- including production of overarching operations dashboard for their use as well as internal stakeholders

• Manager of 3-person team tasked with management & oversight of a suite of digital ad products for local and national business-to-consumer advertisers, with scope including: management of search engine marketing program for national internet yellow pages site; management and optimization of database account structures, automated business logic scripts, and APIs and other automated calls and back-end systems; and the development and roll out of new digital ad products and product enhancements • Day-to-day management of ~$26 million+ / year SEM program for DexKnows internet yellow pages site to drive traffic to local business pages, developing automated SQL-based bid logic on 400,000 keywords to optimize for leads delivery at the Geo-Category level• Developed strategy and management to rollout of new digital ad product targeting high end local advertisers, including leading development of product framework, technical requirements for supporting back end system enhancements, and process redesign• Project management lead on program to algorithmically test category-level business profile SEM landing pages to optimize design as function of conversion rate• Working in Agile / Scrum framework with team of 8 dedicated engineers on software development project work to achieve increased flexibility and scalability in building and management of online marketing campaigns (was selected as pilot Product Manager for proof-of-concept of Agile for Dex One's digital group)• Project lead on design of new software and user interface for scalable solutions to building and assigning customized digital marketing campaigns for particular advertisers or subsets of advertiser – differentiating by source / engine, search vs. display vs. mobile, targeting granularity, etc – to carve our incremental reach and traffic

• Member of 4-person team managing SEM programs for the leading business-to-business search engine and directory, Business.com, and two local search products for a national internet yellow pages site, DexKnows.com.• Developed key logic for an algorithm designed to aggregate ~$7m in monthly subscription revenue from base of ~60k local advertisers and distribute the revenue to geo / category combinations, thereby deriving corresponding action and traffic targets, then strategically buying traffic to those geo / cat nodes with keyword bidding controls that account for the tracking of target fulfillment, conversion rates and profitability. Recently updated the logic to time-weight conversion rate data with a sigmoid function to favor / disfavor data as a function of recency.• Design and ongoing management of SEM campaigns to test-market new DexKnows.com vertical properties, leveraging monthly budget of ~$300k to deliver 250k+ visitors per month while achieving action rates of ~25%

• Management of goals and commissions program for the sales organization, including data / process optimization and the redesign, building and maintenance of an exponential model tying the Strategic sales team's incremental sales dollars and commissions to marginal cost and overhead.• Development and regular reporting of key sales metrics for Inside, Strategic and Self-Serve sales channels – tracking revenue, activities and other parameters – to sales and upper management• Tracking of monthly profitability of the sales organization across parameters including traffic mix, fixed costs across sales staff and management, and variable costs associated with commissions • Development and management of tools and frameworks and ad hoc / investigative analyses for purposes including revenue forecasting, tracking and managing account ownership and splits, yield management, client lifetime value, and inventory management

• Provided analytical, operational and strategic support as an internal management consultant within a $1 billion non-profit health care provider serving the five boroughs of New York City, Nassau and Westchester counties.• Served as key resource for agency operations work, interfacing and reporting on findings with regional office management and C-level executives.• Conducted process and workflow development and optimization across variety of functions including business support services, call handling and managed care billing and reimbursement.• Project management in pilot program of new remote physiological monitoring technology including day to day management, process development, data analysis, and working with and reporting to key stakeholders.• Conducted assessment of a new technology platform across parameters including gap analysis between current state and future state, identification of issues and mitigating steps during and after conversion, and production of updated workflows reflecting the conversion interim- and future-state landscape.

• Participated in projects across industries including transportation services, medical equipment, food distribution and state government• Analyzed one year of procurement data totaling $7 billion, identifying $40 million in off-contract spend savings opportunities via optimization of procurement systems and practices for a Fortune 100 transportation services provider• Conducted best practices gap analysis of strategic sourcing group across parameters including opportunity identification, sourcing portfolio and supplier enablement / catalog management• Drove revenue growth strategy analyses of market attractiveness, competitive advantage and pricing across existing and potential products and channels for a health care manufacturer• Derived estimates of cost and profitability across product lines based on income statements, margins and product mixes• Modeled impact of shift toward private label sales versus branded, tracking sales multiplier necessary to maintain profitability across product lines given private / branded mix under varied scenarios• Analyzed A/P processes and system data, identifying over $10 million in unrealized cash discounts for a major food service company• Identified open / unresolved entries in A/P system data, including duplicate payments, wrong vendor, and over payments

• Conducted economic and statistical research in the higher education sector, with clients including colleges, universities and public policy institutions. • Built academic and financial indexes and modeled relationship between matriculation and financial aid and other independent variables via colleges' and universities' historical applicant and admissions data so as to derive and inform strategic decision making while predicting yield.• Produced competitive analyses of client colleges/universities against peer groups across key financial, enrollment, academic and other metrics and performance indicators• Built and maintained data warehouse merging 19 years of enrollment, demographic and financial aid data for a college, thereby benchmarking the data and producing a quarterly dashboard for the college president• Developed and manipulated flow models predicting future enrollment based on enrollment / retention scenarios, historical enrollment and retention rates and regional Census data• Designed, administered and analyzed a survey reaching several thousand college alumni via phone, mail and email• Managed design, dissemination and analysis of alumni survey with a sample size of several thousand for a regional college, identifying key indicators of alumni success