Scott Keneally

Scott Keneally Email and Phone Number

Creative Strategist | Senior Copywriter | Brand Voice Specialist | Big Thinker(Microsoft alum) @ Anonymous Philanthropy LLC
Scott Keneally's Location
Healdsburg, California, United States, United States
Scott Keneally's Contact Details
About Scott Keneally

According to my Pulitzer Prize-winning local paper, I'm one of the North Bay’s “Most Colorful Characters, Past and Present.” Yes, it's true! It’s a shortlist that includes Jack London, Wavy Gravy, the 19th century nude model who coined the term “Sugar Daddy,” and Guy Fieri. 🤷🏻‍♂️My modicum of fame came from "Rise of the Sufferfests," a feature documentary I wrote, directed, produced, and marketed about Tough Mudder, Spartan Race and the obstacle course race phenomenon. The film was an instant hit within the cultish OCR community, spent nearly a year on iTunes' Top Documentaries chart, and reached global audiences when it was licensed to Delta, United, Virgin Atlantic, British Airways, and many others in 2017.In addition to the film, I've also achieved high-level success as a storyteller and content strategist in multiple industries, including entertainment, journalism, technology, and philanthropy. Whether developing brand voices, simplifying complex ideas, or developing multi-channel marketing campaigns, I bring clarity, creativity, a collaborative spirit, and a deep understanding of audiences to every project.

Scott Keneally's Current Company Details
Anonymous Philanthropy LLC

Anonymous Philanthropy Llc

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Creative Strategist | Senior Copywriter | Brand Voice Specialist | Big Thinker(Microsoft alum)
Scott Keneally Work Experience Details
  • Anonymous Philanthropy Llc
    Strategic Storyteller
    Anonymous Philanthropy Llc May 2023 - Present
    Laguna Hills, California, Us
    Anonymous Philanthropy partners with world's wealthiest families and foundations to tackle some of society's most pressing problems. Whether we're working to prevent childhood drowning, promoting mental health awareness, or launching a new tech platform for second-chance employment, I use my storytelling skills and strategic thinking to amplify impact and inspire action. I support our work through public awareness campaigns, radio scripts, billboards, advertorials, case studies, UX and SEO writing, and targeted social ads.
  • Freelance
    Treatment Writer
    Freelance Jan 2001 - Present
    For more than two decades, I’ve earned the trust of some of the most talented and visionary directors in music videos and commercials, helping them shape, articulate, and present their creative visions — and win jobs. Together we’ve stirred the pop cultural pot, creating iconic work like Miley Cyrus’s "Party in the USA" and Paris Hilton’s infamous Carl’s Jr. campaign.
  • Freelance
    Journalist
    Freelance Jun 2003 - Present
    I've published a mix of features, profiles, and humor essays places like the New York Times, Rolling Stone, Men's Journal, and Nylon. My investigative feature about the scandalous origins of Tough Mudder landed on the cover of Outside Magazine, made international headlines, and was the genesis of a 60 Minutes Sports segment (for which I was a consultant).
  • Good Fire
    Co-Founder
    Good Fire Sep 2024 - Present
  • Northern Sonoma County Fire Protection District
    Volunteer Firefighter
    Northern Sonoma County Fire Protection District Sep 2020 - May 2024
  • Northern Sonoma County Fire Protection District
    Wildland Fuels Technician
    Northern Sonoma County Fire Protection District Nov 2020 - Feb 2021
  • Microsoft
    Senior Copywriter & Content Strategist
    Microsoft Apr 2021 - Mar 2023
    Redmond, Washington, Us
    Microsoft’s AltspaceVR was a pioneering social VR platform that enabled users to host and attend virtual events ranging from karaoke and stand-up comedy to guided meditations and even Burning Man. Enterprise clients like Accenture also leveraged it to create immersive virtual workspaces.I served as AltspaceVR’s senior copywriter, content strategist, and marketing manager for two years, until Microsoft sunset the platform in March 2023. During my time I redefined the brand voice, revamped web, social and UX copy to touchpoints website, social, and UI/UX copy, developed and executed multi-channel marketing campaigns using A/B testing tools, resulting in a 125% increase in email open rates and social engagement. I also created content calendars, managed social media channels, collaborated with engineers on product release notes, conducted industry research and analysis, designed B2B sales decks for enterprise clients, and simplified complex technical information into beginner-friendly guides. In the platform’s final months, I worked closely with senior leaders from Microsoft’s PR and marketing teams to shape communications and strategy.
  • Fundcanna
    Search Engine Optimization Copywriter
    Fundcanna Sep 2022 - Feb 2023
    San Diego, Ca, Us
    During a six-month contract with FundCanna, a then-emerging financial lender in the cannabis industry, I developed the brand voice and wrote the company’s web copy. After researching the marketplace, I noticed that competitors relied on dry, uninspired language that felt impersonal and disengaging—almost as if designed to lull visitors to the site to sleep. Recognizing an opportunity to stand out, I drew on my deep understanding of cannabis culture and my knack for simplifying technical information to craft a brand voice that was approachable, honest, empathetic, and fun. I collaborated with the company's resident SEO wizard to create optimized copy that quickly propelled FundCanna to SEO dominance across all 50 states. Today, FundCanna is recognized as the leading source of capital for the cannabis industry nationwide.
  • Nerdwallet
    Copywriter
    Nerdwallet Jan 2021 - Apr 2021
    San Francisco, California, Us
    I collaborated with NerdWallet's Brand Studio team on a quarterly campaign, partnering with content strategists, creative directors, designers, producers, and marketers to bring the brand’s distinct voice to life across multiple channels. My contributions focused on scriptwriting for radio and podcast host reads, as well as crafting copy for social media assets.
  • Otherside Sonoma
    Founder
    Otherside Sonoma Apr 2017 - Mar 2020
    Otherside Sonoma is an immersive night race concept featuring interactive art as obstacles. Think Tough Mudder meets Burning Man, endurance meets Alice in Wonderland. After conceiving the idea, I established an events company, secured a land agreement, raised seed funding, designed challenges, and recruited renowned Burning Man artists to help bring them to life. In late February 2020, after three years of strategy and development, I found a high-profile partner and very promising pathway to capital. Then, Covid. I put this dream on the backburner, where it continues to simmer.
  • Echo Entertainment, Inc.
    Documentary Filmmaker
    Echo Entertainment, Inc. Feb 2013 - Jan 2018
    Calabasas, California, Us
    I wrote, directed, and produced "Rise of the Sufferfests," a feature documentary about Tough Mudder, Spartan Race, and the mud run phenomenon. According to Sports Illustrated, the film "poses questions about obstacle racing which its rowdy, whooping participants may or may not ask themselves as they are shocked, frozen, exposed to tear gas and otherwise abused: Why am I paying to do this?" In addition to filmmaking, I spearheaded marketing efforts, collaborating with graphic designers and editors to produce dynamic content that drove awareness, excitement, and engagement — within the cultish OCR community and beyond. The strategy paid off: the film debuted at #2 on iTunes' top documentaries list and stayed on the charts for nearly a year. In 2017, it soared to new heights — quite literally — when we licensed it to Delta, United, Virgin Atlantic, and many other airlines around the world.
  • Tedx
    Speaker
    Tedx Mar 2017 - Oct 2017
    I leveraged the success of my documentary to speak about "The (Unexpected) Magic of Mud, Sweat and Suffering" at TEDx Sonoma County. I also delivered related keynotes and talks at Twitter, Summit Series, Stanford Business School, and was a guest on several popular podcasts.

Scott Keneally Skills

Creative Writing Social Media Storytelling Video Social Media Marketing Magazines Copy Editing Commercials Editing Public Relations Graphic Design Film Production Newspapers Personal Branding Branding Visual Storytelling Public Speaking Filmmaking Event Production

Scott Keneally Education Details

  • Boston College
    Boston College
    English Language And Literature/Letters
  • University Of San Francisco
    University Of San Francisco
    Creative Writing

Frequently Asked Questions about Scott Keneally

What company does Scott Keneally work for?

Scott Keneally works for Anonymous Philanthropy Llc

What is Scott Keneally's role at the current company?

Scott Keneally's current role is Creative Strategist | Senior Copywriter | Brand Voice Specialist | Big Thinker(Microsoft alum).

What is Scott Keneally's email address?

Scott Keneally's email address is sc****@****oft.com

What is Scott Keneally's direct phone number?

Scott Keneally's direct phone number is +141590*****

What schools did Scott Keneally attend?

Scott Keneally attended Boston College, University Of San Francisco.

What are some of Scott Keneally's interests?

Scott Keneally has interest in Home Improvement, Home Decoration.

What skills is Scott Keneally known for?

Scott Keneally has skills like Creative Writing, Social Media, Storytelling, Video, Social Media Marketing, Magazines, Copy Editing, Commercials, Editing, Public Relations, Graphic Design, Film Production.

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