Founder / Coo
CurrentEstablished company from inception through profitable operations and managed / coordinated company’s core functions, including budgeting, third party vendor negotiations, product strategy development, go to market plan creation and business development efforts. Accountable for planning, designing and executing product catalogue and vendor relationships for relaunch and expansion of newly branded, multi-service SaaS provider. Orchestrated ongoing development of iSync.io website and digital marketing strategies, including LinkedIn and Facebook advertising and outbound email marketing campaigns.* Managed B2B sales and business development bookings of $700K+ in recurring SaaS revenue.* Instrumental in averaging 93% customer retention rates and 97% YOY license renewals.* Successfully launched and implemented private label channel partner program allowing channel partners to resell, manage and support iSync’s SaaS products and services.