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Scott Baldwin Email & Phone Number

Business Unit Director - Cereal at General Mills
Location: Broomfield, Colorado, United States 8 work roles 2 schools
1 work email found @generalmills.com 1 phone found area 763 LinkedIn matched
✓ Verified Jun 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email · 1 phone

Work email s****@generalmills.com
Direct phone (763) ***-****
LinkedIn Profile matched
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Current company
General Mills
Role
Business Unit Director - Cereal
Location
Broomfield, Colorado, United States
Company size
24596 employees

Who is Scott Baldwin? Overview

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Quick answer

Scott Baldwin is listed as Business Unit Director - Cereal at General Mills, a company with 24596 employees, based in Broomfield, Colorado, United States. AeroLeads shows a work email signal at generalmills.com, phone signal with area code 763, and a matched LinkedIn profile for Scott Baldwin.

Scott Baldwin previously worked as VP, Brand Marketing at Vail Resorts and Marketing and Business Unit Director - Grain Snacks at General Mills. Scott Baldwin holds Mba, General Management, Marketing, Strategy from Harvard Business School.

Company email context

Email format at General Mills

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{first}.{last}@generalmills.com
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Profile bio

About Scott Baldwin

I have spent the last 20+ years building some of the most beloved travel and food brands while driving revenue, profit and market share growth. I thrive on solving consumer problems, finding new growth ideas for distinctive brands, and building high-performance teams with a learning mindset. My roles have included global, regional (Asia, Middle East, Africa) and local (U.S.) scope on businesses from $100M to $1B+. My marketing leadership experience has included oversight for brand managers, internal creative agency, market research / customer experience, and strategic partnerships.Specialties: P&L Growth, Brand and Business Strategy, Portfolio Management, New Product Development, Omni-channel Communications Development, Global Marketing, Business Turnarounds, Organizational Design and Effectiveness, Culture-Building, Coaching and Mentoring

Listed skills include Brand Architecture, Marketing, Consumer Products, Cross Functional Team Leadership, and 19 others.

Current workplace

Scott Baldwin's current company

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General Mills
General Mills
Business Unit Director - Cereal
Broomfield, CO, US
Website
generalmills.com
Employees
24596
AeroLeads page
Company profile
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8 roles

Scott Baldwin work experience

A career timeline built from the work history available for this profile.

Business Unit Director - Cereal

General Mills

Broomfield, CO, US

Vp, Brand Marketing

Current
Vail Resorts

Broomfield, CO, US

I lead an organization comprised of 6 teams: 1) Resort (Brand) Marketing2) Hospitality (Lodging) Marketing3) Creative Services (internal agency)4) Guest Insights (strategic research + customer experience)5) Strategic Alliance/Partnerships6) Employment Marketing Business ownership = resort visitation and lift ticket revenue. I report to the CMO.

Jan 2021 - Present

Marketing And Business Unit Director - Grain Snacks

General Mills

Minneapolis, Minnesota, US

Turnaround and growth acceleration for a category-leading $1bn portfolio of U.S. snack bars (anchored by Nature Valley). Full P&L and marketing functional leadership.

Jul 2019 - Dec 2020

Marketing And Business Unit Director - Cereal

General Mills

Minneapolis, Minnesota, US

General management and marketing leadership for a $1.2 billion portfolio of U.S. breakfast cereals, as well as cereal category new product innovation.* Returned business to sales, profit and market share growth, achieving #1 category share position* Turned around iconic Lucky Charms and Trix brands (highest-ever sales for Lucky Charms) * Accelerated growth.

Aug 2016 - Jul 2019

Marketing Director - Asia, Middle East, Africa Region

General Mills

Minneapolis, Minnesota, US

Marketing leadership for the fast-growing Asia, Middle East, Africa region of a $2bn+ joint-venture.* Drove double-digit sales and profit growth across complex and diverse emerging markets* Turned around largest brand (Koko Krunch) through product news and consumer communication* Drove penetration, distribution and market share gains across region through.

Apr 2013 - Jul 2016

Senior Marketing Manager - Nature Valley U.S., HäAgen-Dazs Global, Yoplait U.S.

General Mills

Minneapolis, Minnesota, US

Strong growth on 3 of the company’s largest brands through award-winning marketing and innovation* Drove double-digit net sales and profit growth on #1 granola bar brand (Nature Valley)* Elevated Nature Valley’s purpose-driven marketing through partnerships, redesign and experimentation (Winner of 2 Cannes Gold Lions for Branded Content and Entertainment)*.

Dec 2006 - Mar 2013

Senior Associate Marketing Manager - Cheerios, Betty Crocker, Yoplait

General Mills

Minneapolis, Minnesota, US

Consistent record of growing established brands through product, channels and promotion* Achieved sales, share and profit growth on then-#1 Yoplait brand through new product lines, celebrity partnerships, and digital marketing innovation* Drove channel-oriented product innovation for Betty Crocker Desserts and grew sales and share through the “Holiday Bake.

Jul 2003 - Dec 2006

Business Analyst

American Management Systems (Ams)

IT Consultant working on systems integration projects for startup telecom companies. I also did some business development support (proposal writing, competitive analysis, etc.).

May 1999 - Aug 2001
Team & coworkers

Colleagues at General Mills

Other employees you can reach at generalmills.com. View company contacts for 24596 employees →

RM Robert Martinez Robert Martinez Colleague at General MillsSan Antonio, Texas, United States, United States View → LD Lekhana Dv Lekhana Dv Colleague at General MillsMysore, Karnataka, India, India View → JJ Jah'Lil Jefferies Jah'Lil Jefferies Colleague at General MillsStorrs Mansfield, Connecticut, United States, United States View → SW Sam Wheeler Sam Wheeler Colleague at General MillsEstill Springs, Tennessee, United States, United States View → ML Michael Logan Michael Logan Colleague at General MillsJackson, Ohio, United States, United States View → ET Evan Tatum Evan Tatum Colleague at General MillsMinneapolis, Minnesota, United States, United States View → TH Troy Helmandollar Troy Helmandollar Colleague at General MillsLodi, California, United States, United States View → CC Carlos Cevallos Carlos Cevallos Colleague at General MillsEuless, Texas, United States, United States View → MS Megan Schulz Megan Schulz Colleague at General MillsGreater Minneapolis-St. Paul Area, United States View → RG Ryna Gosalia Ryna Gosalia Colleague at General MillsKirkland, Washington, United States, United States View →
2 education records

Scott Baldwin education

Mba, General Management, Marketing, Strategy

Harvard Business School

Ba, English (Business Minor)

Brigham Young University
FAQ

Frequently asked questions about Scott Baldwin

Quick answers generated from the profile data available on this page.

What company does Scott Baldwin work for?

Scott Baldwin works for General Mills.

What is Scott Baldwin's role at General Mills?

Scott Baldwin is listed as Business Unit Director - Cereal at General Mills.

What is Scott Baldwin's email address?

AeroLeads has found 1 work email signal at @generalmills.com for Scott Baldwin at General Mills.

What is Scott Baldwin's phone number?

AeroLeads has found 1 phone signal(s) with area code 763 for Scott Baldwin at General Mills.

Where is Scott Baldwin based?

Scott Baldwin is based in Broomfield, Colorado, United States while working with General Mills.

What companies has Scott Baldwin worked for?

Scott Baldwin has worked for General Mills, Vail Resorts, and American Management Systems (Ams).

Who are Scott Baldwin's colleagues at General Mills?

Scott Baldwin's colleagues at General Mills include Robert Martinez, Lekhana Dv, Jah'Lil Jefferies, Sam Wheeler, and Michael Logan.

How can I contact Scott Baldwin?

You can use AeroLeads to view verified contact signals for Scott Baldwin at General Mills, including work email, phone, and LinkedIn data when available.

What schools did Scott Baldwin attend?

Scott Baldwin holds Mba, General Management, Marketing, Strategy from Harvard Business School.

What skills is Scott Baldwin known for?

Scott Baldwin is listed with skills including Brand Architecture, Marketing, Consumer Products, Cross Functional Team Leadership, Competitive Analysis, Brand Management, Product Innovation, and Marketing Strategy.

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