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• Sales Leader with 20+ years of achievement in multi-media advertising.• Positive, collaborative professional who inspires tangible results from individuals and teams. • Skilled and persuasive communicator, adept at establishing meaningful business relationships.• Strategic and tactical thinker known for analyzing, developing, and implementing sound business plans.• Coach/mentor to both sales representatives and managers
Napleton Auto Group / Oak Hill Marketing
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Account Director - Florida RegionNapleton Auto Group / Oak Hill Marketing Jul 2015 - PresentResponsible for developing and executing traditional and digital marketing strategies for 20 Napleton dealerships. Collaborate with corporate team (Owner, Directors) and dealership leaders (GM, GSM, UCM, Service Manager and BDC) to drive sales results. Work with the e-commerce and SEO/SEM staff to align marketing efforts.* Research media, products and vendors to determine appropriate solutions.* Negotiate contracts for Napleton dealers and manage ongoing relationships with advertising vendors.* Consult with Chicago-based creative, support and legal teams to fulfill advertising programs.* Conduct post campaign analysis, review dashboards and reporting tools to determine advertising ROI.* Proficient in dealer CRM and OEM websites (Market Master, Ad Planners and Co-op).
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Senior Sales Manager - Key Accounts And VerticalsCox Media Group / The Palm Beach Post Apr 2013 - May 2015West Palm Beach, Fl, UsResponsible for $25M annual revenue performance by leading a 9-person team team selling multi-media advertising/marketing solutions focused in the following categories: Key Regional Accounts Automotive Dealerships, Associations, and National Manufacturers Realtors and Home Builders Area EmployersCore responsibilities were focused on exceeding revenue goals through sales rep coaching/development, collaboration on account strategies, nurturing key client relationships by engaging directly with key decision makers, and contract negotiation. Broader role included developing product and pricing strategies to meet the evolving marketplace. -
Regional Sales ManagerCox Media Group / The Palm Beach Post Jun 2009 - Mar 2013West Palm Beach, Fl, UsLed a newly converged team of sales managers and account executives that sold multi-media advertising solutions to local businesses.
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Classified Advertising ManagerCox Media Group / The Palm Beach Post Nov 2006 - May 2009West Palm Beach, Fl, UsManaged call center that sold print and digital advertising in the automotive, real estate, recruitment, general merchandise, legal, and obituary categories.
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Advertising Sales Manager - AutomotiveCox Media Group / The Palm Beach Post Jun 2004 - Oct 2006West Palm Beach, Fl, UsResponsible for all automotive advertising revenue from local dealers, regional auto dealers associations, and national auto manufacturers. Led thriving team of 6 account executives.Conceptualized and led development of new print and digital products. • Winner of 2005 Publisher's "Manager of the Year" Award.
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Automotive Advertising Sales ExecutiveCox Media Group / The Palm Beach Post Jan 2003 - May 2004West Palm Beach, Fl, UsSold advertising solutions to local automotive dealerships. Consulted with Owners, key decision-makers and ad agencies to deliver multi-media solutions that increased client's business. • Generated $4.0 million in advertising revenue in 2003. This was a 20% increase over 2002.• Winner of 2003 Publisher's "Salesperson of the Year" Award.
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Online Sales DirectorKnight Ridder.Com / St. Paul Pioneer Press 2000 - 2002St. Paul, Minnesota, UsEstablished the 'start-up' local online online sales office of newly formed 'new media' division. Hired sales team and led digital sales efforts with cars.com, careerbuilder.com, apartments.com, homefinder.com, and digital display advertising on TwinCities.com. -
Online Sales Manager - Cars.ComKnight Ridder.Com / St. Paul Pioneer Press 1997 - 2000St. Paul, Minnesota, UsPlunged into the new world of digital advertising in this newly created position. Led local launch of cars.com product. Sold cars.com digital solution and websites to local auto dealers. Exceeded all revenue and market share goals while maintaining 100% client retention rate.
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Automotive Advertising Sales - Local And National AccountsKnight Ridder.Com / St. Paul Pioneer Press 1996 - 1997St. Paul, Minnesota, UsAward winning sales representative that sold advertising to local auto dealers, regional dealer associations, and national auto advertisers. Grew sales over 200% annually in first full year.
Scott Lotts Skills
Scott Lotts Education Details
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University Of Minnesota - Carlson School Of ManagementBusiness Administration
Frequently Asked Questions about Scott Lotts
What company does Scott Lotts work for?
Scott Lotts works for Napleton Auto Group / Oak Hill Marketing
What is Scott Lotts's role at the current company?
Scott Lotts's current role is Senior Sales Manager - Regional Sales Manager.
What is Scott Lotts's email address?
Scott Lotts's email address is sl****@****ost.com
What is Scott Lotts's direct phone number?
Scott Lotts's direct phone number is +197884*****
What schools did Scott Lotts attend?
Scott Lotts attended University Of Minnesota - Carlson School Of Management.
What skills is Scott Lotts known for?
Scott Lotts has skills like Advertising Sales, Sales, Online Advertising, Digital Media, Advertising, Newspapers, Email Marketing, Marketing Strategy, Account Management, Press Releases, Direct Marketing, Digital Strategy.
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