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Scott Maddux is listed as VP, Global Content Strategy & Business | ex Apple, IDEO, WPP | Emmy-nom'd at Xperi Inc., based in San Francisco Bay Area, United States. AeroLeads shows a work email signal at nielsen.com, phone signal with area code 563, 214, 408, and a matched LinkedIn profile for Scott Maddux.
Scott Maddux previously worked as VP, Global Content Strategy & Business Development at Xperi Inc. and Board Member at Entertainment Identifier Registry (Eidr). Scott Maddux holds Masters Degree, Interactive Media Arts (Fka Itp) from New York University.
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AeroLeads found 1 current-domain work email signal for Scott Maddux. Compare company email patterns before reaching out.
Senior executive with 20+ years experience developing and monetizing content-driven products and services fueled by emerging technologies and evolving consumer paradigms. A seasoned leader building global businesses with expertise across strategy, leadership, business development, management, and operations.Proven track record launching products for platforms, including automotive, streaming/OTT, connected TV, Pay TV, and mobile. Currently focused on growing global content networks serving North American, European, and Asian markets.Summary Accomplishments: • Led Xperi’s automotive content strategy resulting in win of BMW’s streaming video solution. • Launched automotive streaming video service in Europe, US, Korea & Japan in 2023. • Built compelling business case & led the development of TiVo+, Xperi’s ad-supported content network. • TiVo+ is currently monetizing 100’s of FAST channels and over 100K AVOD titles. • Emmy nominated for Outstanding Creative Achievement for Media-Sync 2nd screen entertainment. • Successfully negotiated scores of global commercial distribution deals with leading studios, networks, streaming aggregators, digital brands and state-run media companies. • Launched initial wave of iOS & Android streaming apps for NBCU brands on unified ad platform. • Active board member of EIDR (Entertainment ID Registry) for >6 years. • Frequent speaker/moderator at media industry events. • Granted multiple patents in UX design, interactive media, voice recognition & interactive advertising. • Ex WPP, Hasbro, Tibune, IDEO, Apple.
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San Jose, California, Us
Driving global multi-platform content strategy and growth initiatives across Automotive, CTV & Mobile market segments. Operating TiVo+ FAST/AVOD content network and monetizing over 500 linear channels and 100K AVOD assets. Launched BMW's video solution "powered by TiVo" across EMEA, APAC, and NAM regions.
North Hollywood, Ca, Us
Emmy-nominated for Outstanding Creative Achievement for the breakthrough second-screen app Grey's Anatomy Sync launched on the MediaSync platform with ABC & Lexus.
San Jose, California, Us
(TiVo acquired by Xperi) Led creation of TiVo’s ad-supported content network from inception to market launch – currently monetizing >150 channels and tens of thousands of hours of on-demand entertainment. Led and closed dozens of deals with studios, networks, rights holders, publishers, and digital brands.
San Francisco, Ca, Us
SPAN Digital is a boutique software solutions company focused on big data problems – the harder, the better.
Chicago, Il, Us
Drove new business initiatives including digital-first video data solutions, China go-to-market strategy, natural language (AI–NLP) metadata solutions, and M&A integration programs.
Dallas, Tx, Us
Established the mobile TV Everywhere business for Bottle Rocket (a WPP company) delivering a platform solution for the world's leading entertainment brands. Built and managed a team of 40 (UX, Product Mgmt. Business Development & Engineering) creating an award-winning solution licensed by Viacom, Discovery/Scripps, Tastemade, & NBCU. Launched more than 20 major media brands including A&E, History, FOOD, HGTV, Bravo, SyFy, USA, BET, Telemundo, NBC, Tastemade and more. Served as member of the executive leadership team participating in the sale to WPP/Ogilvy.
New York, Ny, Us
Founding member of MediaSync, a Nielsen joint venture. Responsible for all aspects of building the business including team development (engineering, product & business development), P&L, product, GTM, and partner strategies. MediaSync was the first-to-market second screen mobile platform for content owners and advertisers. This groundbreaking work garnered an Emmy nomination for 'Grey's Anatomy Sync' launched in partnership with Disney-ABC and Lexus.
Established in 1971, Friends of Noe Valley is a nonprofit public benefit corporation that serves the residents, business owners, civic institutions and social organizations that make up this community.
Menlo Park, Ca, Us
Promptu (formerly AgileTV) led the industry in voice solutions for Pay TV, home, and mobile. Drove product strategy, design development, marketing and GTM. Built and managed product team responsible for UX, industrial design, and product management. Generated multiple UX and voice patents contributing to Promptu's strong IP portfolio.
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Scott Maddux works for Xperi Inc..
Scott Maddux is listed as VP, Global Content Strategy & Business | ex Apple, IDEO, WPP | Emmy-nom'd at Xperi Inc..
AeroLeads has found 1 work email signal at @nielsen.com for Scott Maddux at Xperi Inc..
AeroLeads has found 3 phone signal(s) with area code 563, 214, 408 for Scott Maddux at Xperi Inc..
Scott Maddux is based in San Francisco Bay Area, United States while working with Xperi Inc..
Scott Maddux has worked for Xperi Inc., Entertainment Identifier Registry (Eidr), Academy Of Television Arts & Sciences, Tivo, and Span Digital Innovation.
You can use AeroLeads to view verified contact signals for Scott Maddux at Xperi Inc., including work email, phone, and LinkedIn data when available.
Scott Maddux holds Masters Degree, Interactive Media Arts (Fka Itp) from New York University.
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