Scott Brady

Scott Brady Email and Phone Number

Analyst and Director at Recon Analytics LLC @ Recon Analytics
Kirkland, WA, US
Scott Brady's Location
Greater Seattle Area, United States, United States
About Scott Brady

An accomplished and respected Senior Sales, Client Services & Analytics Executive with a 15+-year track record of success in driving improved revenue and team performance, company profitability and market share penetration within both startup and public company environments. Leverages consultative expertise to sell big data analytics and audience measurement solutions focused on mobile and online consumers, media, devices and networks to deliver actionable insights to clients. Deep commercial experience working with enterprise sales to mobile carriers, online, publishers, agencies, and ad networkswith strong knowledge of online and mobile media, advertising technology and digital media best practices. LEADERSHIP STRENGTHSRepeatedly Turns Around Underperforming Sales & Client Services Organizations Excels in Leadership & Staff DevelopmentInstills Mentorship & Development Cultures Skilled in Developing C-Level/CXO-Level Opportunities & Relationships Drives Thought Leadership and Highly Collaborative Environments Known for Transformative, Change Agent Leadership Champions Highly Consultative “Business Partner” Solution Selling Specialty Areas: Thought Leadership, Leadership Development, C-Level, CXO Level, Digital Analytics, Mobile Analytics, Mobile Communications, Audience Measurement, Big Data Analytics, Telco, Telecom, Account Management, Client Services, Sales, Business Development, Consulting, Solution Selling, Value Add Selling, Trusted Business Partner, Renewals, Multimedia Marketing, Online Consumers, Mobile Carriers, Mobile Media, Publishers, Exchanges, Advertising Technology, Digital Media, Consumer Insights, Competitive Analysis, Syndicated, Custom, Research, Market Segmentation

Scott Brady's Current Company Details
Recon Analytics

Recon Analytics

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Analyst and Director at Recon Analytics LLC
Kirkland, WA, US
Website:
ridge.co.kr
Employees:
14
Scott Brady Work Experience Details
  • Recon Analytics
    Analyst And Director At Recon Analytics Llc
    Recon Analytics
    Kirkland, Wa, Us
  • Ranlytics
    Senior Vice President, Americas
    Ranlytics Feb 2020 - Present
    Sydney, Nsw, Au
  • Wefi
    Business Development And Sales Leader
    Wefi Apr 2018 - Jan 2020
    Los Angeles, Ca, Us
    Roles includes Product Strategy, Product Development, Sales and Business Development. Wefi is a big data analytics company developing cutting edge solutions for the mobile and cable markets most demanding challenges. The company’s mobile client (Android and iOS) and big data analytics products collect and analyze massive amounts of unique mobile data and delivers solutions for customers that make significant improvement in their subscribers quality of experience and help better monetize their services. Closed multiple new MVNO customers.
  • Rootmetrics/ Ihsmarkit
    Chief Revenue Officer
    Rootmetrics/ Ihsmarkit Jan 2016 - Nov 2016
    Bellevue, Washington, Us
    • Regular C-level reviews with clients to track key KPIs and find data driven ways to improve their business.• Drove expansion into Asia, closing first business with major Japanese carrier. • Expanded into adjacent markets beyond major mobile operators.
  • Startapp
    Vice President Sales
    Startapp Mar 2014 - Oct 2015
    New York, Ny, Us
    Building Startapp's San Francisco office and team. StartApp hit #7 on Inc.'s list of fastest growing companies. Leading advertising sales, publisher relationships, and business development with team covering the West Coast, Latin America, and China. Enhancing mobile monetization opportunities through better data and analytics.
  • Nielsen
    Senior Vice President Digital Analytics
    Nielsen Nov 2011 - Jan 2013
    New York, Ny, Us
    Led a division focused on helping publishers monetize their inventory via cross-platform advertising effectiveness studies, audience profiles, custom data feeds and other research. Responsible for multi-million dollar custom analytics revenue overseeing 6 direct reports, large indirect operations and client team. * Grew revenues by 25%. Completely rebuilt and turned around an underperforming sales organization. * Developed a pipeline of pure customer analytics projects into repeatable, scalable work to increase margin and sustainability of revenue. * Grew key client account by 100% within 6 months. Increased client engagement by integrating multiple additional data feeds into audience analytics platform. * Recognized for ability to groom strong leaders within the organization. Heavily invested in direct reports’ professional development and growth. * Established a formalized, highly successful career path benchmark program that was adopted enterprise-wide.
  • Nielsen
    Senior Vice President Client Services, Telecom Practice
    Nielsen May 2010 - Nov 2011
    New York, Ny, Us
    Promoted to lead North America sales and client services for a $100M telecom vertical, responsible for driving new sales, renewals and client satisfaction. Led strategic direction and operations to provide actionable business insights for carriers and device manufacturers leveraging Nielsen’s deep portfolio of syndicated and custom research. Oversaw 11 senior sales managers and 40+ sales staff. * Captured a 15% uplift in annual new revenues by expanding executive-level relationships within new and existing accounts. * Penetrated new budgets within existing Fortune 1000 client companies by identifying “whitespace” opportunities in accounts already saturated with product. * Mentored staff on strategic solution selling to C-level executives and senior management to make inroads across new verticals. * Drove service delivery improvement across a base of 20+ national accounts. Reorganized team to address critical growth needs. * Successfully launched new products into the market, providing deep, client-impacting insights and mentoring staff on solution-based, C-level selling to position themselves as a trusted business partner in the market. * Drove thought leadership across the organization. * Chosen as one of 36 employees to attend the exclusive weeklong Nielsen Leadership Program. Selected from among 34,000 global employees for this highly coveted opportunity.
  • Nielsen
    Vp, Verizon Account
    Nielsen Aug 2008 - May 2010
    New York, Ny, Us
    Appointed to lead sales and client service operations for the largest account in the Telecom practice (Verizon). Responsible for $20M annually overseeing a team of 5 account managers. * Grew the largest account in the Telecom practice by 10% to $20M+ within 12 months. Increased sales within Verizon, an account already saturated with product, by expanding base of executive relationships in new verticals. * Turned around an underperforming sales division within first year of leadership. Received promotion to Senior Vice President in 2010 due to successful and immediate transformation. * Exceeded goals on average by 50% cultivating strong relationships at multiple levels and investing time on the front-end to fully understand client strategy, technology and organization.
  • Nielsen
    Sr. Director, At&T Account
    Nielsen Aug 2007 - Aug 2008
    New York, Ny, Us
  • Telephia
    Sr. Account Manager; Director; Sr. Director: Cingular / At&T Account
    Telephia Jun 2004 - Aug 2007
    Telephia acquired by Nielsen in 2007 for $440M.Promoted twice in 3 years within a startup environment, responsible for $2M in new product sales, $15M in renewals and ongoing incremental sales. (Earlier roles: Director and Senior Account Manager)
  • Berkeley Mba
    Berkeley Mba
    Berkeley Mba Sep 2002 - Jun 2004
    Berkeley MBA, Haas School of Business
  • T-Mobile Usa
    Summer Intern / Consultant
    T-Mobile Usa Jun 2003 - Nov 2003
    Bellevue, Wa, Us
    Product managementCost analysis
  • Mercator Partners
    Senior Consultant
    Mercator Partners Sep 1999 - Aug 2002
    Us
    Provided strategic consulting to mobile communications and high-tech firms. Led strategic projects across the mobile ecosystem including device and equipment manufacturers, tower companies, MVNOs, and private equity companies.
  • Geopartners
    Senior Consultant
    Geopartners Jan 1996 - Sep 1999
    Led strategic projects for clients including private equity firms, AT&T, Qualcomm, and Lucent.

Scott Brady Skills

Analytics Strategy Competitive Analysis Product Management Market Research Mobile Devices Business Development Start Ups Leadership Business Strategy Customer Insight Strategic Partnerships Management Digital Media Account Management Segmentation Consulting Product Marketing Sales Telecommunications Business Intelligence Crm Solution Selling Customer Relationship Management Product Development Executive Management Selling Presentations Web Analytics Research Mobile Marketing Customer Success Client Services Software As A Service Advertising Digital Marketing Cross Functional Team Leadership Statistics Big Data Marketing Strategic Planning Management Consulting Entrepreneurship Salesforce.com Mobile Applications Enterprise Software Sales Management

Scott Brady Education Details

  • University Of California, Berkeley, Haas School Of Business
    University Of California, Berkeley, Haas School Of Business
    Mba
  • Dartmouth College
    Dartmouth College
    Engineering

Frequently Asked Questions about Scott Brady

What company does Scott Brady work for?

Scott Brady works for Recon Analytics

What is Scott Brady's role at the current company?

Scott Brady's current role is Analyst and Director at Recon Analytics LLC.

What is Scott Brady's email address?

Scott Brady's email address is sc****@****ley.edu

What is Scott Brady's direct phone number?

Scott Brady's direct phone number is +142592*****

What schools did Scott Brady attend?

Scott Brady attended University Of California, Berkeley, Haas School Of Business, Dartmouth College.

What skills is Scott Brady known for?

Scott Brady has skills like Analytics, Strategy, Competitive Analysis, Product Management, Market Research, Mobile Devices, Business Development, Start Ups, Leadership, Business Strategy, Customer Insight, Strategic Partnerships.

Who are Scott Brady's colleagues?

Scott Brady's colleagues are Jared Chavez, Brett Clark, Cameron Prawdzik, Mitch Klaassen, Jayne Testerman.

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