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@ccf.org
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3 phones found area 216 and 800
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Scott Mowery is listed as Director, Data Innovation at Fathom | Senior Digital Marketing and Advertising Leader at Fathom, based in Greater Cleveland, United States. AeroLeads shows a work email signal at ccf.org, phone signal with area code 216, 800, and a matched LinkedIn profile for Scott Mowery.
Scott Mowery previously worked as Director, Data Innovation at Fathom and Account Partner at Fathom. Scott Mowery holds Mba, Marketing from Cleveland State University.
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AeroLeads found 1 current-domain work email signal for Scott Mowery. Compare company email patterns before reaching out.
Digital and Content Marketing thought leader who excels at driving traffic and revenue for world-class healthcare and retail organizations. Exceptional at developing, executing and measuring strategic websites and mobile apps. Proven history of identifying growth opportunities for generating leads, customers, and revenue through acquisition campaigns. Talent for developing powerful messaging through digital sources and increasing brand awareness in new markets. Experienced with managing internal teams, agency partners, and strong business alliances. Collaborates with executive leadership and stakeholders to sell strategic concepts to the C-Suite.• Strategic Planning & Execution • Creative Direction & Innovative Solutions • Project Management• P&L / Budget Management• Product Development, Marketing & Launch• Customer Focused Client Services• Critical Thinking & Data Curiosity• Excellent Communication & Presentation Skills
Listed skills include Web Analytics, Google Analytics, Email Marketing, Seo, and 46 others.
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A career timeline built from the work history available for this profile.
Cleveland, Ohio, Us
Consults with account teams and clients to understand data and measurement challenges and translate complex insights into understandable and actionable recommendations to drive innovation, efficiency, and success in digital marketing and web analytics endeavors.
Cleveland, Ohio, Us
Consults as an executive level agency contact with senior client leadership. Client portfolio includes industry leading brands in healthcare, higher education, B2B and retail.
Created an Etsy storefront that sells sports-themed wall art and apparel I designed myself.
Cleveland, Ohio, Us
Reported to the Executive Director, Marketing and Communications. Excelled at oversight for pay-per-click search engine marketing (PPC / SEM) initiatives covering 130+ service line campaigns plus paid social patient acquisition campaigns on Facebook and Instagram. Managed a $9M annual media budget and two employees.• Generated 11-to-1 ROI in paid search that resulted in gaining C-Suite support for a 281% increase in PPC spending over the last five years. Drove 53K patients and $322M in contribution margin during this period.• Planned and executed an RFP process to secure a new paid search agency of record.• Directed Google Analytics 4 account and tag management strategy for optimized campaign measurement.• Led project management for building and updating Cleveland Clinic’s 100-year anniversary microsite.
Cleveland, Ohio, Us
Reported to the Chief Marketing Officer. Championed website design and management, content and video maintenance, paid search, search engine optimization (SEO), and web analytics efforts for enterprise website. Managed a team of 15 direct reports, a paid search budget of $3M, and operating budget of $300K.• Led the web analytics account transition to Google Analytics 360 and Google Tag Manager.• Optimized search listings and data feeds for 180 locations resulting in a 48% YOY improvement in visibility on maps featured on search engines and mobile apps. • Created a streamlined intake process to quantify requests for website maintenance and content curation.
Cleveland, Ohio, Us
Reported to the Executive Director, Digital & Content Marketing.• Served as the project manager for Cleveland Clinic’s responsive website redesign in 2016. Led the agency RFP process, conducted focus group web user experience studies, reviewed page templates, and developed an optimized structure, design, and site architecture. The redesign improved site speed by 94%, SEO volume by 43%, and traffic to the online appointment request form from organic search by 16%.• Supervised 19 content migration projects that consolidated various websites across the organization while improving search engine visibility.
Cleveland, Ohio, Us
Reported to Executive Director, Digital & Content Marketing. Executed initiatives that boosted site traffic, paid and organic search engine visibility, and patient acquisition across 30 medical and business departments. Consulted with multiple departments on best practices for SEO, PPC advertising, display, and mobile advertising, email marketing, campaign tracking and segmentation. Managed a $2M budget and one employee.• Developed and launched Cleveland Clinic’s paid search strategy. Managed 100+ active PPC campaigns.• Created 130+ lead generation landing pages for various acute medical conditions and medical services.• Managed and implemented the SEO and web analytics strategy.• Led enterprise transition of web analytics systems to Google Analytics, resulting in improved consistency in measurement, reporting and data segmentation, and $40K annual cost savings. Provided web analytics account setup, reporting, and administration for clevelandclinic.org and affiliated sites.• Prepared and taught ongoing web analytics courses to coworkers within the organization.• Served on Cleveland Clinic's social media task force that launched the enterprise's presence and strategy on Facebook, Twitter, YouTube, Google+, and LinkedIn.• Provided analysis and recommendations for improving website functionality, usability, and user satisfaction including the physician directory, site search, wayfinding, and the careers subsite.• Oversaw all SEO initiatives related to the 2008 website redesign for clevelandclinic.org.
Cleveland, Oh, Us
Delivered SEO strategies that drove over 51M yearly visits for 13 branded property websites and seven prominent ecard websites, including AmericanGreetings.com and BlueMountain.com. Developed strategy and managed agency relationship for a $2.5M annual PPC budget.• Managed customer acquisition campaigns, including blog advertising, social media optimization, blogging, RSS feed submissions, link building, and targeted banner ad campaigns.• Drove a 26% YOY lift on SEO traffic for the organization’s three largest ecard websites.• Improved year-over-year SEO traffic on Christmas-related keywords by over 67%.• Launched an affiliate program that grew to over 2,000 affiliates in 18 months.• Developed A/B tests for landing pages and UX to improve engagement and conversion rate.
Us
Managed online marketing and advertising initiatives while improving sales, site awareness, and ROI through PPC campaigns, acquisition emails, comparison shopping sites, and direct mail. Oversaw a $3.5M search budget.• Implemented paid search strategies that saved $15K per month and improved sales by 30%.• Coordinated cross-channel initiatives including national promotions and loyalty programs.
Us
Supported eCommerce product management team by developing informational product content. • Wrote and maintained website content including buying guides, how-to articles, and vendor microsites.• Developed and edited item descriptions on individual product display pages.
Involved in all aspects of K-12 education marketing for Apple Computer’s largest education sales agent, including directly supporting 40 account executives in 11 states.
Lawrence, Ks, Us
Wrote, edited and assisted in the production of media guides, press releases, feature stories, in-game statistics and game programs for a 20-sport, NCAA Division I athletic department.
Quick answers generated from the profile data available on this page.
Scott Mowery works for Fathom.
Scott Mowery is listed as Director, Data Innovation at Fathom | Senior Digital Marketing and Advertising Leader at Fathom.
AeroLeads has found 1 work email signal at @ccf.org for Scott Mowery at Fathom.
AeroLeads has found 3 phone signal(s) with area code 216, 800 for Scott Mowery at Fathom.
Scott Mowery is based in Greater Cleveland, United States while working with Fathom.
Scott Mowery has worked for Fathom, Home Field Designs, Cleveland Clinic, American Greetings Interactive, and Officemax.
You can use AeroLeads to view verified contact signals for Scott Mowery at Fathom, including work email, phone, and LinkedIn data when available.
Scott Mowery holds Mba, Marketing from Cleveland State University.
Scott Mowery is listed with skills including Web Analytics, Google Analytics, Email Marketing, Seo, Sem, Digital Marketing, Online Marketing, and Social Media Marketing.
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