Marketing Director
CurrentProxet is a full-service data, AI, and custom software development firm serving clients looking to apply cutting-edge technology to the built world. Outcomes include process automation, interactive dashboards, and more. Our clients rely on us for technology, strategy, design, and engineering expertise to craft impactful software and data solutions.Marketing lead for multiple verticals within the Proxet umbrella. • Design, recommend, and gain consensus for content strategy.• Work with Social Media Analyst, Copywriter, and additional organization members to market Proxet on LinkedIn, X (Twitter), and the Proxet website - driving followers and engagement with the brand.• Build Case Studies based on prior projects, working with Engineers and other participants to capture the breadth of engagement and delivery.• Develop SOPs for marketing activities, enabling consistent delivery of support.• Lead on Press Releases, Conference Booth build-out, and materials.Lead on Employa, Proxet's Talent Acquisition Technology subsidiary start-up focused on Centralized Search (Active / Passive / Internal / External), Resume Parsing, and Talent Matching.• Revise go-to-market Strategy, focusing on persona identification and outreach strategy.•Recommendations to technical and functional roadmap for multiple solutions within the greater platform.• Engage with prospective clients to identify gaps in Talent Acquisition Processes and make recommendations toward usage of solutions.