I’m a strategic consultant and market research professional with a 20-year career in healthcare market research and strategy development, working with clients across the medical device, pharmaceutical and animal health sectors.I have a consistent track record in delivering business centric insights that provide my clients a competitive advantage, through: • Identifying market, category and brand opportunities• Understanding category decision making and developing strategies to influence decisions at key stages of the decision making hierarchy• Applying real-world and clinical insights to build actionable commercial strategy• Understanding stakeholder needs and challenges to implementation and providing research and consulting solutions to overcome barriers and objectionsI am outcome-driven and highly focused, not just on commercial outcomes, but also on assisting organisations to use insights to improve patient and customer outcomes. I am a resourceful, analytical and adaptable professional, with strong relationship management and engagement skills with both internal and external stakeholders.My focus extends beyond the brand or product, with a deliberate focus on supporting organisations to optimise their service proposition and customer engagement approach.
Listed skills include Market Research, Customer Insight, Quantitative Research, Segmentation, and 15 others.