As Global Vice President of Digital and Physical for Costco, I’m responsible for leading Coca-Cola’s global relationship ($535MM in product sales) with Costco across twelve global markets in the Asia Pacific, the Americas, and Europe across all packages and routes to markets.══ ABILITY══ In 2018, the team I led of 125 direct/indirect reports to grow the business were named the “Best of the Best” across all of Coca-Cola’s North America. I crafted and implemented Coca-Cola’s organizational approach to working with Costco by rebuilding the team, staffing, and onboarding 6 new associates to realign with macro changes in the retailing landscape.I handle the logistics for managing all routes to market; bottler-delivered, chilled warehouse, ambient warehouse, and sales teams across the Coca-Cola system and with brokers to exceed plan by 9.8%. I plotted, built out, and achieved Coca-Cola’s digital platform with Costco for execution across Costco.com, CostoBusinessDelivery.com, Instacart, Shipt, and TMall with execution against the digital shelf, consumer messaging, and occasion/shopper segmentation.I stay up to date on current trends and issues to deploy new tools that leverage technology to redefine weekly reporting, internal/external stewardship, and trade-spend optimization to drive superior financial business results. I love leading teams and helping people reach their potential.══ SPECIALTIES ══ Cross-functional Team Leadership | Forecasting | Market Planning | Customer Insight | Marketing Strategy | Consumer Products | Strategy | Sales Operations | Pricing | Sales Management | Account Management | National Accounts | Sales | Integrated Market | Key Account Development | Retail | Shopper Marketing | Brand Management | Business Planning | Market Research | Key Account Management | Grocery | Pricing Strategy | P & L Management | Trade Marketing | FMCG

As Director of Global Accounts and Digital Connections for Costco, I was responsible for developing and commercializing strategies and digital connections with Costco across the Coca-Cola portfolio of 1000+ brands and all package forms/routes to market in 12 markets within Asia, Europe, Australia, and the Americas.══ EXPERTISE ══ I led cross-functional national teams of direct and indirect reports, co-located as well as virtually, to build alignment against global key initiatives. I participated in in-depth leadership training via mentorship programs and formalized training modules. My external recognition as “Vendor of the Year” while receiving the highest employee engagement scores across the National Retail Sales organization. With my guidance in 2017, retail sales grew 14.4% to roughly $120MM. I crafted our global “club channel” strategy with global cross-functional teams comprised of company sales and marketing associates, bottlers, and distributors to introduce new products and strategies into Costco locations around the world. I spearheaded global workstreams on digital paths to purchase, vending, e-commerce, revenue growth management, foodservice offerings, and product portfolio optimization to drive Costco member experiences, retailer profitability, and system economics. I acted as a player and coach across a portfolio of negotiations tied to Costco’s entry in new markets and incremental product opportunities in multiple global markets simultaneously.══ SPECIALTIES ══ Cross-functional Team Leadership | Forecasting | Market Planning | Customer Insight | Marketing Strategy | Consumer Products | Strategy | Sales Operations | Pricing | Sales Management | Account Management | National Accounts | Sales | Integrated Market | Key Account Development | Retail | Shopper Marketing | Brand Management | Business Planning | Market Research | Key Account Management | Grocery | Pricing Strategy | P & L Management | Trade Marketing | FMCG

• Lead team of 10 sales and marketing professionals to deliver growth across business of 100+ national on-site, on-premise and specialty retail customers. • Develop and execute winning strategies across retail, healthcare, REIT and fitness sub-segments.• Lead annual business planning and forecasting for customer portfolios and deploy targeted occasion-based price/package plans. • Deployed suite of tools to drive one of Coca-Cola’s first e-commerce product sales and marketing platforms within the Office Supply industry aligned to business segment verticals. Program forecasted to deliver in excess of 24MM incremental units in 2013 and $240MM in incremental revenue to the system. • Guest speaker on topics relating to brand engagement, social media and brand positioning at industry events and educational institutions.

• Led national sales team of 7 direct reports to deliver $167MM in annual revenue across business unit of complex national retail customers. Team finished 2011, 17.1% over annual business plan. • Consistently delivered growth in operating income while deploying retailer plans based on category insights, retailer ROI analysis and space planning resources. • Developed and implemented national activation calendar with team focused on brand, package, point of availability growth and driving operational ease with the deployment of .edi resources. • Led the team to help renegotiate 27 multi-year exclusive agreements representing an estimated 984MM servings and $162MM in profit to the system. • External recognition as vendor of the year while receiving highest employee engagement scores across the National Retail Sales organization.

• Managed large specialty retail on-premise channels and customers, i.e. Vancouver 2010 Olympics, Las Vegas gaming, NHRA Full Throttle/POWERade series, ski resort venues, water parks and malls. • Over position tenure, renegotiated 100% of portfolio without loss to competition and improvement in EBITDA metrics.

• Managed the national foodservice channel on behalf of the 75 entities comprising the domestic Coca-Cola bottling organization for Western US HQ national chain foodservice customers.• Grew the portfolio 12% in volume and delivered over 10.5% incremental EBITDA to the Coca-Cola bottling organization.

• Managed portfolio of regional-chain customers with outlets across the Western United States. Portfolio consists of accounts across all major foodservice channel segments - with focus on Quick-Service and full Service Restaurants

• Managed portfolio of approximately 1,200 independently-operated Coca-Cola outlets, to maximize sales and profitable gains for both end consumers and The Coca-Cola Company’s North American Foodservice division.