Scott Peacock Email & Phone Number

Raleigh, NC, US

Oversee the state of North Carolina's tourism marketing and communications efforts to drive domestic and international visitation to the state. Develop and execute brand positioning, messaging, integrated marketing and communications efforts built upon a foundation of research-driven strategy. Highlight the state's scenic beauty, sights, sounds and flavors.

Recruited to oversee the state of North Carolina's tourism marketing efforts to drive domestic and international visitation to the state. Develop and execute brand positioning, messaging, integrated marketing and communications efforts built upon a foundation of research-driven strategy. Highlight the state's scenic beauty, sights, sounds and flavors.

Raleigh, NC, US

Tasked with turning market segment specific multi-channel marketing programs into a scalable and repeatable engine that consistently drove pipeline and delivers on growth targets. Oversaw a talented team focused on the execution of compelling integrated and go-to-market campaigns and demand strategies to grow, measure and improve marketing sourced and.

Raleigh, North Carolina, US

Oversaw the development and implementation of the organization’s public relations strategies including consumer and trade media relations as well as crisis response, issues and reputation management, community awareness and internal communications.Also recruited to develop the organization’s travel trade marketing and sales programs as it relates to the.

Led the unit of the Economic Development Partnership of North Carolina’s efforts to create awareness of North Carolina as a travel destination through targeted public relations strategies. Oversee the development and implementation of integrated communications programs and strategies aimed at increasing domestic and international leisure visitors. Drove.

Cleveland, OH, US

Led development and implementation of Destination Cleveland’s comprehensive communications plan in alignment with the overall brand marketing strategy to position Cleveland as a destination of choice. Managed a staff of three who were dedicated to local, leisure and meetings/conventions media relations.

Columbus, OH, US

Responsible for planning, implementing, and monitoring all aspects of the local and convention sales media relations programs for the organization. Generated positive exposure for the work and value of the organization and for the Greater Columbus area as a visitor and meetings destination.

Columbus, OH, US

Served as the direct liaison between the full service marketing, branding and interactive agency's clients and internal staff. Developed integrated marketing and communications strategies, directed public relations efforts, and managing marketing and advertising projects for clients.

Columbus, Ohio, US

Created and implemented local, regional and national public/media relations campaigns for both consumer retail and BtoB brands – including Panera Bread, Glory Foods, Kahiki Foods, The Gorman-Rupp Co., The Town Center at Levis Commons, Hill Partners, Inc. and more.Managed social media content/efforts for retail clients, developed blogs, managed blogosphere.

Columbus, Ohio, US