Scott Robinette work email
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A poised creative director, I've spent two decades building, developing, and leading comprehensive, in-house creative teams for diverse organizations worldwide. Collaborating with some of the most talented designers, writers, photographers, videographers, producers, marketers, and executives, I’ve proven adept at distilling complex business objectives into inspiring strategies that have driven innovative work across every audience touchpoint. With a human-centric, I cultivate inclusive environments that foster trust amongst my teams, peers, and leadership.
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Art DirectorZelis Aug 2024 - PresentBoston, Ma , Us -
ContractorZelis Oct 2023 - Aug 2024Boston, Ma , Us
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Founder & Creative DirectorTinker Design May 2016 - PresentSpecialized in evaluating internal creative teams, processes, and output, identifying key opportunities, and deploying effective creative strategies that help organizations reach, and grow, their audience.
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Global Creative DirectorRia Money Transfer Feb 2022 - Jul 2023Buena Park, California, Us• Orchestrated impactful brand and marketing collateral across 165 countries, ensuring consistent engagement across all touchpoints• Spearheaded and mentored comprehensive creative teams across Los Angeles, Denver, Madrid, Sydney, and Malaysia• Revolutionized a stagnant creative team structure, introducing progressive job titles that offered unprecedented upward mobility within the creative team• Pioneered the integration of Adobe Workfront, a groundbreaking project management tool, and related processes, transforming the creative and marketing workflow entirely -
Creative DirectorElixinol Oct 2021 - Feb 2022Westminster, Co, Us• Led an agile creative team, driving the creation and execution of all marketing collateral• Overhauled brand creative, introducing a vibrant, streamlined presentation that significantly amplified customer engagements• Established and upheld brand uniformity across diverse channels• Optimized and unified all creative procedures for enhanced efficiency -
Creative DirectorNatural Grocers By Vitamin Cottage Jul 2017 - Jan 2021Lakewood, Co, Us• Assembled, developed, and steered an agile creative team, driving impactful brand and marketing collateral across diverse marketing channels• Orchestrated brand and seasonal campaigns, spearheading initiatives across major marketing platforms• Played a pivotal role in the company’s record-breaking year, exceeding $1B in sales• Achieved a remarkable 300% surge in annual marketing collateral production• Overhauled the entire creative team and processes• Introduced and established the company’s first food photography department, processes, studio confifguration and equipment procurement• Implemented the company’s first digital asset management system• Guided dynamic creative brainstorming and exploration sessions• Fostered seamless collaboration with external agencies across various domains, from social media to experiential marketing -
Creative DirectorSports Authority Jan 2006 - Jun 2016Englewood, Co, Us• Led a dynamic team of 40 experts encompassing art direction, design, production, copywriting, editing, photography, styling, and digital asset management• Oversaw the creative development and execution of brand strategies, seasonal campaigns, photography direction, copy, in-store experiences, and team cultivation• Strategically expanded the creative department from 18 to 40 individuals, enabling the creation of groundbreaking campaigns across all marketing channels• Engineered data-informed campaigns, resulting in a remarkable +42% surge in foot traffic, a +23% increase in digital engagement, and a consequential +28% boost in annual sales• Handpicked and collaborated with various external agencies to reinforce project initiatives• Revolutionized creative and production workflows for optimal efficiency• Established comprehensive on-location and in-studio photography protocols and standards• Crafted brand guidelines, seasonal color palettes, launch materials, and retail designs, including experiential elements for SA Elite, a specialized high-performance footwear and apparel boutique concept• Orchestrated both on-location and in-studio photo and video shoots -
Creative DirectorThe Other Side Arts (Tosa) Oct 2008 - Oct 2010• Thorough brand and performance assessment, identifying key opportunities• Completely re-branded the organization; logo, color palette, typography, all marketing collateral and experiences• Increased reach by 66% and engagement by 44%
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Graphic DesignerDenver Museum Of Nature & Science Feb 2000 - Feb 2005Denver, Co, Us• Conceptualized, presented, and crafted comprehensive marketing collateral for permanent and temporary exhibits, outreach programs, and directional signage• Spearheaded the design overhaul for the Museum’s extensive rebranding campaign• Pioneered the design direction for the Space Odyssey permanent exhibit, overseeing the creation and deployment of all associated marketing materials• Took charge as the lead designer for the launch collateral of the Gates Planetarium• Initiated and executed the Museum’s inaugural digital way-finding initiative, enhancing visitor navigation and experience -
Art DirectorMzd Advertising Jun 1999 - Oct 1999• Led a creative team consisting of three graphic designers and a copywriter.• Developed innovative campaigns for clients like Indy Parks & Rec, Indy Y2K Preparedness and Majestic Star Casinos• Daily client interaction• Led highly collaborative brainstorming sessions
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Graphic DesignerChecker Ad Company May 1998 - Jun 1999• Graphic Design work for several Indianapolis-area clients• Daily collaboration with Creative Director and Copy Writers• Responsible for ongoing style guide development and management• Designed and produced collateral across both digital and traditional channels
Scott Robinette Skills
Scott Robinette Education Details
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University Of Kentucky College Of Fine ArtsGraphic Design & Printmaking
Frequently Asked Questions about Scott Robinette
What company does Scott Robinette work for?
Scott Robinette works for Zelis
What is Scott Robinette's role at the current company?
Scott Robinette's current role is Creative Director, Collaborator, Drummer.
What is Scott Robinette's email address?
Scott Robinette's email address is sr****@****ers.com
What is Scott Robinette's direct phone number?
Scott Robinette's direct phone number is +130398*****
What schools did Scott Robinette attend?
Scott Robinette attended University Of Kentucky College Of Fine Arts.
What skills is Scott Robinette known for?
Scott Robinette has skills like Creative Direction, Advertising, Graphic Design, Marketing, Adobe Creative Suite, Social Media, Art, Creative Strategy, Illustration, Integrated Marketing, Branding And Identity, Catalogs.
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