• Personal real estate investment of several residential and commercial condos that needed all aspects of the development cycle including architectural design, MEP, permitting, financing, schedule, subcontractors, construction, and project management.• Onsite daily as the general contractor and project manager, actively involved with construction, inspections, subcontractors, contracts, and necessary field corrections.• Direct the strategy and execution of all marketing, tours, sales, and TREC documents.• Investment coming to a close in Q1 2024 and I am actively looking to join a growing company to help them grow and scale.

• Project Management oversight for all new developments including due diligence, product concept, architectural design, MEP, sustainable building practices, permitting, construction, sales, warranty, and close-out.• Directed marketing campaigns (branding, creative, advertising, digital, social and event activity) for 126-unit luxury condo project and two infill developments.• Created annual marketing budgets for new developments, analyzed financial performance, KPI's, and campaign strategies, exceeding sales goals.• Managed CRM, lead generation, real estate agents, sales pipeline and customer journey.• Negotiated and managed external relationships with architects, engineers, general contractors, interior designers, PR firms, and digital agencies.

• Directed all aspects of marketing campaigns including: brand strategy, creative content, marketing budgets, campaign planning, website development, landing pages, social media and digital marketing.• Developed annual budgets and track expenditures ensuring maximum brand awareness/demand generation effectiveness.• Prepared weekly marketing activity reports and presents to executive management.• Established and maintains a consistent corporate branding throughout all product lines, promotional materials, and events.• Liaison between construction, real estate department to maximize operational efficiencies, outbound sales and PR opportunities.• Reviewed and analyze digital performance (Google AdWords, Facebook, Online Ads, Digital Footprint) and adjust strategy to maximize effectiveness.• Designed advertising collateral for magazine, newspaper, digital and promotional purposes.

• Managed project level marketing budgets, KPI's and ROI on marketing activities.• Achieved 94% lease-up across portfolio.• Extensive travel to student housing developments (ground-up construction and existing properties) to establish regional marketing strategies.• Directed artistic collateral design with graphic designers for all communities ensuring consistent portfolio branding.• Trained onsite teams reputation management to respond swiftly and effectively to Google reviews, resident issues, and maintain the "voice" of the company.• Created local business community relationships through cross-promotional campaigns offering local goods and services as move-in gifts.

• Created strategic marketing campaigns for ground-up collegiate housing developments, executing them in new markets with industry-leading events.• Managed and coached 12 Community Managers, in-person and remote.• Developed customer journey map using CRM software (Pardot), analyzed KPI's, social media engagement (A/B testing), and adjusted individual marketing campaigns to maximize marketing spend.• Achieved 96% lease-up across the portfolio, generating roughly $15M annual revenue. portfolio.

• Oversaw approval of co-op supported advertising collateral for 220 dealerships in the US to maintain strict brand standards for Audi of America.• Collaborated and interacted daily with advertising agencies, dealer principals and Audi executive team on best practices and areas of opportunity.• Contributed to an annual increase of US sales by 15% over three-year period.

• Sold multi-channel advertising and marketing for seven properties in the Austin area.• Consulted with local and regional clients to present benefits of our product.• Event and media planning, creative development, price negotiation and RFP/ RFQ submission.

• Directed $2M+ lead generation campaigns for General Motors in eight states.• Managed 15 direct reports and 50 brand ambassadors leading experiential marketing events at NFL, MLB, NBA and NHL properties.• Maintained lead generation goals and budgets.• Analyzed engagement metrics, KPI’s, and exceeded lead generation goals by 18%.• Drafted RFQ's/ RFP's for clients and outside vendors.

• Introduced new business vertical (Brinks Document Destruction) to the Chicago region. • Achieved highest sales revenue amongst sales team eight (8) months out of the year.

• Launched two CPG marketing campaigns in Dallas/ Ft. Worth area. • Achieved highest sales in the region by executing over 600 promotional events.• Maintained operational budget, recruited, trained, and managed 20+ brand representatives.