Oversee operations for a family of eCommerce sites focused on commercial, industrial, and consumer lighting products. Sites include: BallastShop.com, MetalHalideShop.com, 545Lighting.com

OUTCURL Commerce is a digital marketing & commerce agency. We help leading brands structure their ecommerce businesses to maximize marketing, customer acquisition, and strategic channel growth opportunities.Customer Acquisition Services:-Email marketing-Facebook advertising-PPC-SEO-Affiliate marketing-Social Media promotions (sweepstakes, contests)-Website promotions (features, landing pages, up-sells)-Magento optimization-Mobile marketing and commerce-Analytics and KPI review

Consultant for multi-channel e-business strategies, including: social media, ecommerce, affiliate marketing, comparison shopping, web analytics, mobile marketing and commerce, search marketing, re-targeting, social shopping, and new channel development.- Managed the Affiliate Marketing channel launch for verabradley.com, including business case development, vendor selection, launch, growth management and optimization.- Managed the Paid Search Marketing channel launch for verabradley.com, including vendor selection, launch, campaign and keyword build out, optimization, and ROI tracking.- Day to day management of performance marketing teams in Chicago, New York City, and Fort Wayne for verabradley.com- Led the project for development of Comparison Shopping Engine launch, including vendor selection for verabradley.com- Provided Vera Bradley with a social media strategy for Facebook, Twitter, Flickr, MySpace and multiple blogs.- Provided Vera Bradley with consultation for development of new Corporate Gift division.

Consulting company for multi-channel retail, promotional marketing, ecommerce, outdoor sports - Ecommerce Strategy and Execution- Project Management for Strategic Initiatives - On-line/Off-line Strategy Integration- Multi-Channel Internet Sales and Marketing- Sports Marketing and Commerce- Affiliate Marketing Consultation- Brand Touch Point Analysis- Interactive Media- Mobile Marketing and Commerce- Viral/Social Networking and Marketing- Corporate Special Markets Sales and Marketing- AMG has provided marketing services for leading companies, including - Vera Bradley, State Farm Insurance, Fuji Film, Zondervan, Scent Lok, Jeep, Slingshot Bikes.

- Led the purchase of Slingshot in 2001 - Acted as managing partner for the brands re-launch until 2007- Developed e-commerce and multi-channel retail strategies- Worked directly with major OEM suppliers such as: Kenda, White Brothers, Velocity, Crank Brothers, FSA- Developed new and managed existing Intellectual Property

Managed sports promotion and marketing programs.