Scott Williams Email & Phone Number

AppArc is a fully managed ad platform that allows brands to pay on a 'cost per action' model for sales & leads. Meaning, you only pay when we deliver. (BONUS: all at a cost that makes sense for your goals!)I serve as the Strategic Growth Advisor for hundreds of DTC / E-comm brands including: Goli, Chefs Plate, Atkins, Mary Ruth Organics, Alpha Brain, HULU, Sunwink, Finn, Aetna & more! If you need help growing your audience and don't want to pay a media partner a % of your ad spend, lets connect!

Asset Manager specializing in cash-flowing real estate.

🌐 Performance Marketing Specialist with 13+ years of media buying & team leadership experience.🤝 Values the importance relationships and people. Can provide 50+ references upon request.💵 Over $600MM in spend managed or overseen with strict performance KPIs.🧑‍🔬 Industries include: Gaming, Web3, DTC, E-commerce, Fortune 500, Shopify Brands & more.📊 Experience also extends to email, affiliate, influencer marketing, funnel creation, platform policy, LTV calculation, conversion rate optimization techniques & more. Services offered to provide the best and latest solutions including:✅ Marketing Strategy -- Define Goals, Communication, User Experience, Journey, and Engagement. Building Effective Sales Funnels to drive conversions✅ Paid Media Campaigns -- From strategy to Campaign creation, management and optimization, various industries and global market experience;✅ SEM -- Planning and Implementing Paid Campaigns on AdWords and Facebook to Organic Link Building, Keyword Research and other Technical aspects of SEO.✅ Media Intelligence -- Using data and different marketing tools I can help you understand how impactful your brand, product or service is and how well your campaigns are doing✅ Conversion Rate Optimization -- Using data to initially identify gaps on the customer journey and touchpoints, then using those insights coming up with disruptive visual and experiential alternatives to driving more engagement, conversions and above all, ROI for every client✅ Data Analytics -- Implementation and Development of Reports with Insights that can add value to your business mainly using: Google Tools & Data Studio. Also proficient with alternative tools such as Crazy Egg, Double Click, Hot Jar and others.✅ Team Building -- Frictionless integration with existing growth teams to help lead, enable and empower individuals towards collective and individual goals.

Los Angeles, California, Us

Mythical Games has raised over $270 million at a $1.25 billion valuation to launch its Blankos Block Party open-world multiplayer game as well as its platform to create games with nonfungible tokens (NFTs). Investors include: Andreessen Horowitz, D1 Capital, RedBird Capital, Binance, FTX, National Football League (NFL); The Chainsmokers' Mantis VC; Ryan Tedder (OneRepublic); OneTeam Partners; and pro-sports team owners including Jonathan Kraft and The Kraft Group (New England Patriots and New England Revolution); Michael Gordon (Fenway Sports Group; Boston Red Sox and Liverpool FC); and Michael Jordan & Curtis Polk (Hornet Sports & Entertainment; Charlotte Hornets and NASCAR Cup race team 23XI Racing). (KW: Play To Earn | Blockchain | NFT | Gaming | Web3)

Stockholm, Stockholm County, Se

www.g5e.comNASDAQ: G5EN• Head global acquisition & marketing for G5's complete portfolio of F2P titles on iOS/GP• Optimize to acquire the highest quality user and best priced traffic on a CPI/CPM/CPC metric• Manage UA team including: UA managers, data analysts and creative resources• Lead ASO & cross promo strategy to increase visibility and revenue across all titles• Increase overall revenue per game, with strict ROI+ focused campaigns• Source, evaluate, and test new user acquisition channels• Define launch and post launch user acquisition plans for all new G5 titles• Identify, negotiate and close media buys with ad partners• Lead ROI analytics + LTV forecasting strategy

San Francisco, California, Us

As Director of Growth Marketing at BlitzSF (an Angelrush company)• Integrated with clientʼs growth strategy to discover and suggest ways to improve customer LTV• Responsible for all growth activity, including optimization, retargeting and achieving clientʼs KPI's• Developed an LTV prediction model, which increased retention by on internal products by 18%• Responsible for developing strategies to maximize LTV on all internal subscription products• Oversaw all in-house Facebook ad campaigns to ensure optimal performance and ROI• Managed, trained and developed the growth marketing team-currently 3 Marketers and 2 AM's• Managed all mobile app relationships seeking CPI distribution through our mobile network• Helped grow company revenue from $0 to $5 million over the span of four years• Exceeded quarterly revenue goals by over 30% throughout 2011-2012• Developed and lead team strategy,competitive research and growth marketing strategy5+ references available upon request

San Francisco, California, Us

BlitzSF (an Angelrush Company) is a boutique, performance based online advertising agency. We work very closely with a tight group of advertisers with high budgets and strict performance metrics. With the combined 15+ years of online advertising experience, we are dedicated to providing our clients with growth marketing solutions across all channels, including: email, social, search, incentive, mobile and display.My responsibilities included: • Operated user acquisition campaigns on Facebook/AOL and Media Buys using DSP• Managed and operated CPI campaigns for mobile app clients• Conducted extensive A/B testing, landing page/sales flow optimization and web analytics• Worked with ad networks and managed related growth software • Specialized in user acquisition & growth campaigns through direct media buys, social/mobile channels and affiliate marketers• 15+ clients spanning from lifestyle, gaming, health & beauty, travel and dating• Sourced and managed over 100+ affiliate marketers & distribution vendors• Planned, developed and implemented growth marketing strategies to acquire new users, retain existing users and increase user engagement

Us

Syndero is next-generation direct response product company that focuses on creating high-quality branded consumer products marketed through online media channels. Syndero was also voted the #1 Fastest Growing Company in the Bay Area for 2008. Emphasizing a whopping 1,178% growth in 2007. (from $14.9 million revenue to $41.1 million) • Responsible for a multitude of job functions in the Operations department, working directly with Executives and Account Managers.• Reviewed and analyzed sales/revenue and participated in meetings to discuss financial strategies• Managed the email remarketing campaign that generated $35k in revenue in 4 months• Developed the internship program which included a detailed training curriculum and successfully trained the subsequent intern2 references available upon request