Scott Yoho Email & Phone Number

Longmont, Colorado, United States

Longmont, Colorado, United States

Collaborates with museum staff and community members to create and deploy engaging web and social content. - Writes and edits educational and promotional copy, takes and locates photographs, and publishes content on two CMS platforms, multiple social networks, and via email newsletters- Creates marketing materials including brochures, postcards, posters.

Hygiene, Colorado

Developed marketing strategy and refined tactics in response to both data and marketplace developments. - Wrote and published engaging web and blog content, driving free trials- Created and deployed email campaigns that converted free trial users to paid subscribers, encouraged paid subscribers to upgrade their subscription levels- Scheduled and delivered.

- Transformed the SmartMusic blog with content marketing, increasing pageviews an average of 48%/year over 4 years, driving leads, sales, and brand reputation- Wrote, proofread and edited copy for blog, web, email, digital and print materials, analyzing performance and refining content with data- Crafted campaigns and content for a variety of audiences.

- Planned and executed marketing campaigns via email, banner ads, print ads and social media, producing 65% of corporate revenue through direct sales- Created editorial calendar for corporate blog, engaging and responding to readers- Built a network of high-profile users featured in national marketing campaigns- Developed relationships with industry.

- Planned, implemented and evaluated company communications to achieve defined objectives, with an emphasis on tactical planning and execution- Partnered with: internal and external authors as the editor of two blogs; with executives to write, seek approval for, and publish press releases; and with the director of marketing to execute PR plans and.

- Created marketing copy and other materials, ensuring accuracy and consistency of language- Served as key liaison between Marketing and Product Development- Oversaw special projects including videos, multimedia demos, sample audio file creation...

- Acted as hiring and operations manager for two departments- Supervised all technical documentation and created product design documents- Coordinated +50 external beta testers and documented all reported bugs

Delighted customers by collaborating to troubleshoot and resolve software issues

Saint Paul. MN

- Bandleader, performer, and producer of original music- Oversee writing, recording, website management, booking and marketing- Create and record music with leading edge studio technology/software- Guitarist for hire, performing live and on studio sessions for TV and film- Domestic touring with 60’s pop star Gene Pitney (1988-2000)- Appearances in Guitar.

- Bought, priced and sold vintage guitars and amplifiers- Managed the company database and mailings