Scott Nelson has a long history dating back to 1984 with programing and technology platforms. Over the years Scott saw that every business needs good marketing to drive sales. Marketing automation and e-commerce became his passion before his shift in to health care. In 1996 long before it became popular Scott co-founded one of the first online lifestyle magazines. He was travel blogging before blogs became popular. He created a life style brand On The Mat (OTM) by competing himself in martial arts around the world. The site’s popularity allowed him branched out in to 3 successful lifestyle apparel clothing brands. Building on the success of his brands he went on to open 13 brick and mortar retail locations. The brand's popularity quickly grew and manufacturing outside of the USA became a necessity. Scott then successfully navigated overseas manufacturing of garments and hard goods in China, Taiwan, Pakistan, and Brazil. Scott leveraged his vast experience in manufacturing and marketing to begin consulting for specializing in sourcing niche markets and selling them online. In 2008 he authored a book on launching online brands from development & manufacturing to full online product launch. Scott has honed his digital marketing over the last 23 years, staying ahead of the curve becoming an electronic automation ninja using platforms such as his favorite InfusionSoft. He specializes in online sales funnel optimization and lead generation. Currently Scott owns and manages multiple online business but his primary passion is fighting cancer and working with UCC. Scott Nelson is a co-founder and owner of the CHIPSA Hospital where he implemented CHIPSA's entire patient experience platform from lead, to in hospital and, automated after care follow up. Scott also oversaw the CHIPSA's ERP system implementation in full compliance with the COFEPRIS (Mexico's FDA) regulations.