Sandra Crescenzi Email & Phone Number

Newmarket, Ontario, Canada

York Region

•Led the development of a newly created Department Leadership Development Program that results in individual and organizational capacity•Consulted and collaborated with management in planning and implementing learning and leadership development actions aligning with and resulting from the departmental Human Capital Strategy•Led the Leadership Development Advisory Committee including managing and executing the work plan deliverables •Project managed and facilitated all project… Show more •Led the development of a newly created Department Leadership Development Program that results in individual and organizational capacity•Consulted and collaborated with management in planning and implementing learning and leadership development actions aligning with and resulting from the departmental Human Capital Strategy•Led the Leadership Development Advisory Committee including managing and executing the work plan deliverables •Project managed and facilitated all project deliverables for the Leadership Development Program including designing a mechanism for leadership assessments, succession management, and leadership development •Managed the marketing of the Harvard ManageMentor program (an online demand learning platform) which included developed and executing all communication activities to promote engagement and usage •Fostered a continuous learning environment by establishing a Knowledge Exchange and Information Sharing group with external partners from a cross-section of sectors (including banking, healthcare, retail and academia) as a platform to share best practices and broker knowledge on leadership development•Established and promoted a new program; Leadership Power Lunch series to enhance learning and leadership engagement•Designed and facilitated leadership and learning activities to enhance leadership competencies•Assisted with managing communication activities on behalf of the Commissioner's office•Led the coordination, communication and execution of the Commissioner's Awards of Excellence Show less

Corporate Services-Commissioner'S Office

•Project lead for the strategic development and execution of the 2015 Employee Satisfaction Survey Communication Strategy•Led all communication initiatives on behalf of the department and the Commissioner’s Office•Prepared briefing notes, background materials, and presentations on a wide range of policy issues, programs and special projects for the Commissioner•Facilitated communications on specified corporate and Departmental policy and project development and evaluation, and… Show more •Project lead for the strategic development and execution of the 2015 Employee Satisfaction Survey Communication Strategy•Led all communication initiatives on behalf of the department and the Commissioner’s Office•Prepared briefing notes, background materials, and presentations on a wide range of policy issues, programs and special projects for the Commissioner•Facilitated communications on specified corporate and Departmental policy and project development and evaluation, and liaises with Department and Corporate Communications staff, as appropriate, in the preparation of statements and proposals•Facilitated the development of the Department’s policy and strategic planning and performance measurement and provided support to the Commissioner’s Office•Project lead for the Smoke Free Campus Policy development•Briefed the Commissioner and Department Senior Management on matters of interest and anticipated issues, as required•Worked with Department Senior Management and Regional management to ensure an integrated approach to policy development and implementation•Provided direction and guidance to Regional staff on specified corporate-wide policy initiatives, as required, and monitored the interpretation/application of policies, procedures and processes•Managed and coordinated special projects and provides support to corporate committees, as required, including researching, developing and implementing special projects and corporate initiatives•Provided research support and compiled data for the Commissioner and/or Department Senior Management on emerging trends, best practices, current events, provincial and federal policies •Represented the Department on committees, task forces, working groups, meetings as assigned Show less

Community Engagement And Investment

•Developed, managed and implemented the only York Region Professional Development Leadership program for Executive Directors of 64 funded non-profit community agencies including the promotion, administration and evaluation of all executive professional development sessions•Implemented continuous improvements to the Professional Development Executive program which included proposing a two stream program to enhance leadership and organizational competencies•Assisted with the project… Show more •Developed, managed and implemented the only York Region Professional Development Leadership program for Executive Directors of 64 funded non-profit community agencies including the promotion, administration and evaluation of all executive professional development sessions•Implemented continuous improvements to the Professional Development Executive program which included proposing a two stream program to enhance leadership and organizational competencies•Assisted with the project management of the Community Investment Strategy (CIS) and the Immigration Settlement Strategy (ISS)•Managed a portfolio of community investment projects including monitoring the progress and performance of program deliverables/outcomes, evaluation activities and tracking the budget•Facilitated stakeholder relations with agencies that are awarded community investment funding to ensure that program deliverables and evaluation of activities are met on time and on budget•Participated in the annual call for proposal process by reviewing , scoring, evaluating and providing recommendations for awarding community investment projects valued at approximately $3M•Developed community engagement strategies that supported the implementation of the ISS and CIS •Provided research, evaluation and policy support for the CIS•Prepared and wrote briefing notes, background materials, speaking materials and presentations for the Community Partnership Council and senior management as needed•Developed, implemented and evaluated social marketing campaigns as it relates to ISS and CIS•Conducted research and analysis to effectively communicate and promote the CIS and ISS•Developed communication materials related to community initiatives including: York Immigration Welcome monthly e-bulletins•Developed, designed and edited the production of four videos for the York Immigration Portal website •Assisted with providing strategic direction in the development of performance indicators for the CIS Show less

Newmarket, Ontario

Managed and developed creative comprehensive social marketing and communication campaigns (including researching, writing and editing all facets of communications & creative briefs) using best practice models Monitored, measured and reported on the results of heath marketing campaigns including post-analysis reports.Developed and implemented marketing strategy for the web and social media as it relates to communication and marketing campaigns including writing and executing the design… Show more Managed and developed creative comprehensive social marketing and communication campaigns (including researching, writing and editing all facets of communications & creative briefs) using best practice models Monitored, measured and reported on the results of heath marketing campaigns including post-analysis reports.Developed and implemented marketing strategy for the web and social media as it relates to communication and marketing campaigns including writing and executing the design and content of online, social and print media using Facebook, Twitter and You Tube social media platformsProject managed and consulted with project teams on developing and implementing comprehensive communication and marketing campaigns to achieve the Ministry of Health and Long-Term Care standards Managed community and marketing/media events, including planning and execution of events and media relationsManaged internal and external communication agencies relating to all communication and marketing projects including coordinating approval and translation of multilingual communication materials and media buysAccomplishments:Introduced a strategic model for developing health communication campaigns that has been adopted by the Division. Show less

Part time faculty.Designed and delivered Business Communication courses to students in class and onlineAssessed and evaluated students' progressUsed Blackboard technology to design, facilitate and manage online courses

Richmond Hill, On.

M.Ed, Adult Education & Community Development

Change Management

Social Media Marketing Certificate

Foundations Of Public Participation

B.Comm., Marketing Specialist