Kateryna Nekrasova Email & Phone Number

Dubai, AE

• Designing and building websites, landing pages, web and mobile applications, brands and personal brands, and logo identities for diverse industries, including crypto, lifestyle, e-commerce, and beyond.
• Developing brand concepts, and unique identities through AI-driven ideation and prompt design exploration using tools like Midjourney.
• Constructing comprehensive design systems, including UI libraries, components, layouts, and brand guidelines, to reinforce brand identity across touchpoints.
• Delivering intuitive information architecture, accessible interactions, consistent microinteractions, responsive layouts, interactive prototypes, style guides, pattern libraries, and polished UI assets.
• Executing full-cycle design processes encompassing ideation, in-depth research, analysis, user behavior studies, and A/B testing to validate user-centric solutions and service design aligned with market trends and user.

• Developed design strategy and visual brand identity for MENA Insurtech Association and related projects (Competition and LaunchPad), aligning logotypes, websites, landing pages, and marketing collateral with brand.
• Created event materials for MENA Insurtech Summit 2023 & 2024, such as digital and printing materials, including banners, flyers, and brochures for successful insurance industry gatherings.
• Led end-to-end design for the MENA Insurtech Summit 2023, drawing over 1500+ attendees and achieving an NPS rating of 8.4/10.
• Directed digital campaigns for 7 international startup competitions, engaging 300+ startups from 40 countries. Positioned MENA InsurTech as a key player through campaigns at premier events including GITEX, ITC Vegas.
• Designed materials for integrated marketing campaigns across social, email, and other channels.
• Utilized cutting-edge AI tools for design to stay ahead of trends.

Doha, QA

• Built websites, landing pages, web and mobile applications, brand concepts and logo design, for over 8 insurance-related verticals and 10 venture building projects, including cybersecurity, health, lifestyle.
• Guiding the design process, responsive layouts, wireframes and prototypes using best practices for web and mobile, translating ideas into tangible products.
• Applied user-centric solutions and service design, collaborating on market trends, user behavior analysis and pain points, A/B testing with a team of growth hackers, UX researchers, and developers.
• Developed responsive layouts, intuitive IA, accessible interactions, and consistent microinteractions. Employed Agile methodologies to iteratively test and refine experiences.
• Formulated digital marketing content and brand concepts using AI prompt design in Midjourney, ensuring prompt problem-solving in design to give each project its unique identity.
• Led visual marketing campaigns and ideas validation across social media and advertising platforms (LinkedIn, Instagram, FB, Google Ads, Meta), achieving a notable impact with 2.6 million+ impressions.

• Executed user-centered design for 5+ projects in healthcare, agriculture, and fashion. Conducted research, analysis, flows, wireframes, prototypes, and visuals.
• Led full lifecycle design processes for responsive web and mobile experiences, iOS and Android platforms. Integrated research, UX writing, interaction design, and UI.
• Developed human-centered solutions through ideation, rapid prototyping, and user testing.
• Produced interactive prototypes, style guides, pattern libraries, and polished assets.
• Drove collaborative efforts across product, research, and engineering. Ensured designs achieved brand, UX, and business goals on time.
• Created UI libraries, components, layouts, and style guides reflecting brand identity.

Ux/Ui Designer, Ux/Ui Design

Ui/Ux Design

Master'S Degree, Accounting And Finance

Computer Science