Amanda Scruggs Email and Phone Number
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I have seventeen years’ experience in marketing and advertising with 14 years specializing in digital. I was apart of the acquisition Digital Growth team at Nakedwines, the #1 DTC wine company, in the US. Recently, I've move on to help a local business that's close to my community and needed help re-working their entire marketing platform and business model and start up a new dog boarding facility to fullfil my passion for animals and a ranch lifestyle.One of the key skills that sets me apart is my ability to maximize ROI across digital channels by leveraging customers’ lifetime value (LTV) and optimizing campaigns based on demographics, placements, audience, CPA, CPI, etc. Achievements:2014 Awarded the 'Top 40 under 40' by the North Bay Business Journal2013 Awarded for 'Professional of the Year' by the Young Professionals Network of Santa Rosa 2012 & 2013, Nominated for 'Business of the Year' by the Young Professionals Network of Santa Rosa
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Founder And Business ConsultantSocial Butterfly EffectSanta Rosa, Ca, Us -
Rover.Com Dog Daycare | Dog Boarding | Dog Grooming | Dog Training | Pick-Up/Drop-OffOpen Yard May 2022 - PresentDedicated and passionate dog care professional with extensive experience in providing exceptional care for dogs in a daycare and boarding environment. Committed to creating a safe, stimulating, and nurturing atmosphere for pets while ensuring their physical and emotional well-being.Key Responsibilities:Daycare Management: Supervise playgroups of various sizes, ensuring all dogs interact safely and positively. Implement structured play activities to promote socialization and exercise.Boarding Services: Provide personalized care for boarding dogs, including feeding, walking, and administering medications as needed. Maintain a clean and comfortable environment to make pets feel at home.Grooming: Perform basic grooming tasks such as bathing, brushing, nail trimming, and ear cleaning. Ensure each dog is groomed according to breed standards and individual needs.Basic Training: Utilize positive reinforcement techniques to teach basic commands and good behavior. Conduct training sessions that enhance the bond between dogs and their owners while promoting obedience.Customer Engagement: Communicate regularly with pet owners about their dog’s behavior, health, and activities during their stay. Build strong relationships with clients to encourage repeat business.Skills:Strong knowledge of canine behavior and body languageExcellent communication and interpersonal skillsAbility to manage multiple dogs of varying temperamentsProficient in basic grooming techniquesExperience in training methods that promote positive reinforcement -
Founder/Business ConsultantSocial Butterfly Effect Mar 2010 - PresentSanta Rosa, Ca, UsFounded and grew the first social media marketing firm in Santa Rosa to a team of seven employeesManaged a diverse client portfolio with an average of 25 clients and an overall annual budget of $1.25 millionExpanded service offerings to include email marketing, event planning, PPC management, web design, and video marketing -
Digital Marketing ManagerJuice Beauty, Inc. Jun 2021 - Apr 2022San Rafael, Ca, UsLead retention manager at Juice Beauty. They are the OG-Original Green-antioxidant-rich skincare & plant-based makeup company. ● Manage and execute Email + SMS Marketing Calendar for Juice Beauty day to day and for all launches and promotions and campaigns.● Analyze marketing campaigns and programs, compiling relevant findings and identifying areas for improvement to communicate with clients.● Develop, provide, and refine KPIs for regular reporting, perform in-depth ad-hoc analyses and deep dives, generate benchmarks based on growth goals, and assist in execution of enhancements for key retention programs such as triggered emails, loyalty, auto-replenishment, etc.● Develop and launch new customer retention strategies● Brainstorm data-backed optimizations and strategic marketing ideas for the Company.● Create hypotheses for, conduct, and run analyses on A/B tests. Work directly and partner with other Juice Beauty team members to develop retention-specific initiatives and manage effective execution across multiple workstreams. -
Digital Growth ManagerNakedwines.Com 2017 - 2019• Managed and owned a $2.5MM budget, which encompassed spend for lead generation, retargeting, affiliate, mobile game, Google Adwords, and email marketing. • Improved retargeting email nurture series 125% within nine months, driving $1.25MM in value.• Developed a Google Adwords strategy that scaled to a $2.5MM acquisition channel, with a 3.8x ROI.• Developed an affiliate program from the ground up, scaling it within the first year, driving $2MM in value with a 9x ROI.• Tested mobile game advertising which scaled immediately, which drove $2.5MM, with a 5x ROI.
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Board MemberSanta Rosa Young Professionals Network 2013 - 2015We are committed to further establishing a community of young professionals and assisting in the cultivation of a skilled professional workforce to positively affect the business economy of the greater Santa Rosa region. YPN allows members to gain access to networking opportunities with young prominent industry leaders and ambitious peers as well as resources and events to foster professional development.
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Director Of Business DevelopmentDynasty Media Dec 2009 - Jun 2010Sales contractor for PW Media. Specialized in website sales, PPC advertising, Search Engine Optimization and Google Local listing optimization for AAMCO centers across the US.
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Account ExecutiveTitan Worldwide May 2008 - Jun 2009New York, Ny, UsOut-of-home advertising company exclusively contracted with New Jersey TransitConsistently surpassing sales goals, generated $535,000 within one year.Very efficient with prospecting/cold calling/door-to-door interaction with potential clients, participating in a company growth of 7% in 2008.Strategize and investigate a client's unique role in the marketplace and endeavor to provide comprehensive strategies for their business and progressive growth using outdoor media.Develop and maintain close relationship with decision makers, resulting in 93% client retention.Create proposals and presentations to address client's budgets and advertising goals.Consistently meeting with 5 new/existing clients a day to maintain and grow sales funnel. Lead site inspections at train stations to give visual presentations with potential clients. -
Sales And Marketing AssistantHyatt Vineyard Creek Hotel And Spa Jan 2007 - Apr 2008This Four Diamond hotel includes 155 Grand sleeping rooms and over 20,000 sq .ft. meeting space and 13,000 sq; Provided all administrative support to 3 Sales Managers and Director of Sales and Marketing, a team that saw an 18% group revenue increase in 2007.Worked closely with DOSM on marketing strategies and special events to increase hotel occupancy.Conducted site visits to prospective corporate and special event clients.Work closely with third party vendors to set up banquet rooms for client events.Coordinated with wineries for guest tours and events.Created and presented proposals and contract agreements for guest room blocks and banquet events.Qualified and fostered close relationships with Corporate/Volume account business. (26% increase in 2007).Performed budget tracking of all expenses for the Sales and Catering Departments while processing all invoices and purchase orders. Supervised backlog input and participated in Delphi install. Named Key Operator for Delphi system.
Amanda Scruggs Skills
Frequently Asked Questions about Amanda Scruggs
What company does Amanda Scruggs work for?
Amanda Scruggs works for Social Butterfly Effect
What is Amanda Scruggs's role at the current company?
Amanda Scruggs's current role is Founder and Business Consultant.
What is Amanda Scruggs's email address?
Amanda Scruggs's email address is am****@****oup.com
What is Amanda Scruggs's direct phone number?
Amanda Scruggs's direct phone number is +4416032*****
What are some of Amanda Scruggs's interests?
Amanda Scruggs has interest in Social Services, Children, Cooking, Economic Empowerment, Politics, Home Improvement, Reading, Crafts, Gourmet Cooking, Animal Welfare.
What skills is Amanda Scruggs known for?
Amanda Scruggs has skills like Social Media Marketing, Marketing, Social Networking, Social Media, Blog Marketing, Marketing Strategy, Sem, Advertising, Seo, Search Engine Submission, Email Marketing, Strategic Partnerships.
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