Steve Swenson Email & Phone Number

Austin, TX, US

Lansing, MI, US

• Divestiture of 3M Food Safety business to Neogen Corporation
• Led global commercial marketing and key account teams with 11 direct reports for $700M Food Safety business driving critical integration workstreams, commercialization excellence and digital marketing evolution.
• Led global marketing reorganization and integration process to advance marketing effectiveness, including design of optimal structure, role chartering, organizational onboarding and development of core processes
• Drove 3M acquisition marketing integration plans, bringing together 100+ marketers to establish new ways of working
• Completed integration of 25-plus 3M mar-tech applications; enhanced core technologies to unlock new capabilities

St Paul, MN, US

• Led global commercial marketing and key account teams with 11 direct reports for $400M Food Safety business that provides integrated hardware, software and consumables for protecting the world’s food supply.
• Directed establishment of updated global campaign strategy and processes to drive new customer acquisition and sales leads
• Accelerated growth through unified global campaign development, digital demand generation and marketing automation
• Created and executed 3rd party laboratory strategic growth plan to accelerate growth to 2x prior run rate in target segment
• Built new global key account sales organization, representing 3M to the largest global food processors and 3rd party labs

St Paul, MN, US

• P&L responsibility for $700M global surgical safety business. Enhanced performance of core portfolio while developing the foundation for new model. Supervised team of 10 direct reports and indirect leadership of 100+.
• Responsible for global business strategy, operational performance and new product innovation for complex portfolio of medical devices, surgical consumables, pharmaceutical antiseptics, workflow and software
• Refocused business on high-growth, differentiated surgical safety offerings and led transition to outcomes-based model
• Created strategy and M&A platform for comprehensive solution of SaaS clinical assessment tools, real-world clinical evidence and surgical consumables to drive improved clinical outcomes and optimize workflow

St Paul, MN, US

• P&L responsibility for $360M global monitoring business. Turned portfolio into the division’s fastest growing global business. Supervised team of seven direct reports with indirect leadership of 50+ member.
• Increased two-year growth to 10% CAGR driven by enhanced e-commerce and digital marketing excellence
• Developed R&D pipeline and launch plans for five new high-impact product lines to drive growth of business
• Led product strategy, M&A pipeline and app development to enhance capabilities in digital auscultation
• Reenergized growth of core Electrode business, driving growth increase of 290 basis points over two-year horizon through Red Dot branding refresh and portfolio refinement to amplify 3M differentiation and simplify.

St Paul, MN, US

• Reimagined $130M global stethoscope business within 3M Medical Solutions Division. Responsible for direct supervision of Littmann global marketing and indirect leadership of cross-functional business team.
• Doubled business growth rate and drove profitability improvement of 300 basis points over a three-year period by driving substantial improvements in product repurchase, driving organic volume and price growth
• Led comprehensive Littmann brand redesign to focus on high-growth nursing and clinician segments of auscultation market
• Revitalized product pipeline with Classic III and Cardiology IV, generating $50M+ within the first full year of sales
• Accelerated online sales through enhanced digital marketing, driving e-commerce growth of more than 30%
• Completed total redesign of channel pricing, programs and dealer agreements to reduce online and retail channel conflict

Seoul, KR

• Led team of three product managers to deliver revenue and margin growth expectations for $140M storage business.
• Developed R&D growth plan including four new product launches that drove 7% growth in storage business
• Drove operational value-stream improvements that delivered a 10% improvement in category margins

Seoul, KR

• Created and executed turnaround strategy for $380M TDK branding, drawing upon 40+ years of brand equity to drive significant sales growth in new categories such as hi-fidelity audio, headphones and emerging consumer.
• Revitalized TDK branding and product R&D strategy with launch of six new high-end consumer audio products that delivered more than $15M in incremental sales within the first full year in market
• Reimagined all brand touchpoints with new positioning, messaging, brand image and go-to-market strategy
• Executed highly impactful consumer demand generation strategy for new TDK audio line centered around earned media, generating 1.4 billion impressions in one year, with an advertising value of $140M, more than 100x the.

Seoul, KR

• Revitalized aging portfolio of consumer audio, video and storage products to ignite new growth in retail segments.
• Led reimagination of TDK and Memorex product portfolios to establish new footprint in high-growth consumer electronics
• Directed cross-functional leadership of audio / video business team directing retail sales and distribution strategy

Seoul, KR

• Ignited 5-year sales growth of $55M of Imation solid-state storage offerings across USB flash, hard drive and SSD
• Delivered new product sales exceeding $10M in first full year of consumer storage portfolio

Seoul, KR

• Formulated new strategy and implementation plan to advance Imation online marketing capabilities including consumer, e-tail and partner Web sites, email marketing systems, SEO and web metrics programs and online.

Master'S Degree, Architecture

Bachelor Of Science - Bs, Architecture

Education record