Shelia D. Coke Email & Phone Number

Hollywood, Fl, Us

South Florida And The Keys

Sales and Marketing of (10) high ranked manufacturers. Our firm carries diverse products from domestic and international companies specializing in Home Décor/ Home Furnishings/ Gifts/ Coastal/ Apparel and jewelry/ Outdoor Decor and Accessories industries. Account Management and full responsibility to build our brand partners.Built a diverse account base of Privately held businesses and Mass Markets throughout Southern Florida down through The Keys. Work directly with CEO level decision makers as well as Specialty Buying Groups/ Interior Designers/ Resort Hotels and Spas/ Cruise Lines as well as Hospital Buying Groups.BRAND LEADER POSITION - Proudly chosen Brand Line Leader within first 6 months with OneCoast. Accepted the position to help promote three of our vendor partners and oversee their success in sales with over 60+ field sales representatives. Training of all NEW HIRE territory managers to introduce the Brand. Monthly Bulletins and Newsletters with all relevant updates. Promote and build field sales figures as well as support the growth in education as the brand evolves.Work as the liaison between the Brand Manufacturer and OneCoast Sales Team & Management to build a synergistic relationship from Product Development to Marketing Initiatives to exceed annual sales goals.

State Of Florida

Responsible for sales planning, training and product placement overseeing a team of 25 District Sales Consultants, 5 Regional Managers and Multiple store locations throughout the state of Florida. Sales Training and Branding of product line Prospect and Target new business opportunities while managing Sales and continued success with existing client base. Training new product launches to District Sales Consultants, Store Managers and Client Base.Coordinated a team of licensed educators to demonstrate proper handling of chemical & color linesPromotional marketing and contests to boost sales force performanceTrade Show Production and Special Event Marketing to build the brand footprint in Florida

Broward - Palm Beach - Carribean

Independent Custom Furniture Designer. Consulting and sales with luxury home owners, multi-unit luxury condominium projects and luxury real estate developersSpecialized in high end custom work individualized to client needs and specifications.Sourced exotic woods, granite, slate, specialty hardware, innovative glass and other creative design components through both domestic and international supply companies. Coordinated full project from first sketches and client 'DREAM VISION' through full build out of design project with skilled craftsmen and builders.

Broward - Dade - Monroe County

Account management and Sales to diverse set of department stores, specialty boutiques, hospitals, Hallmarks, Hotels & E-commerce clientsStrategically planned buying choices, product mix, inventory levels, floor layouts and point of sale marketing to help clients build their sales at floor level.Developed annual sales directives, in house promotional marketing and community outreach events and contests to assist clients build their business 18-25% in any given year. Merchandising and Inventory control to keep clients product at appropriate levelNational Trade Show experience for both buying and marketing

Broward - Dade - Palm Beach County

Account management and Sales Marketing to BIG BOX and specialty independent retailersLaunched new home division of Amscan products to help introduce the new brand within the company (Grasslands Road Home) Set up strategic sales promotions and goals, merchandise mix, and floor planning for major retail account locations.National Trade Show experience, cold calling and building incremental business with existing clients. Territory produced steady growth to 31% during my tenure

Amelia Island, Fl

Owner of Luxury Swimwear and Clothing Boutiques in resorts of Amelia Island, FL & Ponte Vedra Beach, FL.The goal - to bring International Brands to my esteemed clientele - they could not otherwise find in the states. In addition to buying abroad - I also teamed up with designers and manufacturers to create custom swimwear. Sourcing fabrics and trims in Italy, Israel, and South Africa to broaden my offerings. Marketing - Management - Swimwear Design - Creative Ad Design - Fashion Shows & Events - Public Relations - Jane of all trades!!!