Samantha D. Gottlieb, Phd, Mhs Email & Phone Number

Celebrating the messiness of human variability. A former academic and seasoned strategist, I have expertise in both consumer health technology and the complexity of U.S. health care delivery. I bring a unique understanding to patient innovation, regulatory constraints, and commercial opportunities that lie between. I provide a critical lens to synthesize evidence and business priorities into tangible plans, propelling institutions towards new, transformative directions.Health care research areas include: oncology, vaccines, medical devices, patient advocacy, CMS, value based payments, consumer health technology, health equity, bioethics.Some highlights: ➕ Influencing Fitbit’s shift to a more cohesive, value-driven product strategy ➕ Partnering with Google’s Health Equity leadership to develop content for summits and pilot the Health Equity Playbook for Fitbit’s Wellbeing team➕ Contributing to the Food and Drug Administration's (FDA) pre-certification pilot process for Software as Medical Device (SaMD)➕ Identifying market opportunities for new oncology drugs with clients like Genentech and Dendreon➕ Reviewer for the National Science Foundation (NSF) Science and Technology Studies division➕ Mentoring numerous researchers and furthering opportunities for social scientist research in the corporate world

Listed skills include Qualitative Research, Data Analysis, Ethnography, Grant Writing, and 11 others.