Stéphanie Michaud Email & Phone Number

Newmarket, On, Ca

Barrie, Ontario, Canada

As a Marketing Specialist at Georgian College, I am responsible for managing and leading a team that develops and updates the Internationalization Marketing and Communications Plan. This involves coordinating and prioritizing marketing requests, overseeing the production of multi-country communications, including videography, photography, and digital content.I'm also in charge of developing and managing ongoing communication efforts such as email campaigns and graphic design initiatives to engage students, staff, and partners. Additionally, I oversee the department's social media and website activity to ensure alignment with college guidelines.Working closely with other departments and community partners, I implement strategies to attract and engage various audiences. I also analyze performance data to optimize marketing strategies and ensure that projects are completed on time. Furthermore, I serve as the main point of contact for marketing projects and regularly write reports for senior leadership, including Georgian's president and board of governors.

Huntsville, Ontario, Canada

At CC Interiors Muskoka, I played a key role in developing social media strategies and executing content plans to engage the brand’s audience. My responsibilities included creating visually compelling digital and print marketing materials that aligned with the company’s branding. I also conducted market research to optimize the website’s performance, focusing on SEO and user experience enhancements. My work contributed to building a cohesive and engaging online presence for the company, while also supporting broader marketing goals.

Oshawa, On

In my role at Durham College, I managed social media platforms and crafted content that supported the International Education Office’s efforts to engage students and foster a sense of community. I was responsible for creating promotional materials and presentations for events and student engagement initiatives, while ensuring consistency with the college’s brand guidelines. My role also involved collaborating with internal teams and external partners to support international student communications, and I frequently represented the college at events aimed at building stronger relationships with students and stakeholders.

Toronto, Canada Area

As an Assistant Media Planner at ZenithOptimedia, I supported the development and execution of media plans by conducting detailed campaign analysis and providing optimization recommendations to ensure clients' advertising goals were met. I worked closely with sales representatives to evaluate the effectiveness of various media channels, helping to identify the most valuable platforms for each client. My role also included preparing and maintaining essential documents such as buy details, flowcharts, and budgets using tools like PowerPoint and Excel, ensuring that all media plans were accurately tracked and managed. Additionally, I was responsible for researching media buys and inputting data into various software applications, allowing for seamless execution of campaigns. I also created customized weekly performance reports to provide insights into campaign effectiveness, ensuring that clients received data-driven recommendations for future optimizations.

Oshawa, Ontario

As a Sales Associate at TJX Canada/Marshalls, I played a key role in enhancing the customer experience by creating a welcoming and organized environment. In this role, I provided excellent customer service by assisting shoppers, processing transactions, and informing them about current promotions, ensuring a smooth and enjoyable purchasing experience. Additionally, I contributed to the store’s marketing and sales efforts by strategically organizing merchandise displays to highlight key items, attract attention, and drive sales. My ability to communicate promotions effectively and create visually appealing displays helped to increase customer engagement and promote brand loyalty.

Sudbury, Ontario.

As an Advertising and Promotions Assistant for Jazz Sudbury, I managed the organization’s social media presence across platforms like Facebook, Instagram, and Twitter, ensuring consistent engagement with our audience. I spearheaded a successful Facebook ticket giveaway contest, which boosted online interaction and increased event visibility. Additionally, I wrote and organized newsletters for Jazz Sudbury subscribers, keeping the community informed and engaged with upcoming events and promotions. I also drafted initial press releases to share festival updates with the media. Furthermore, I actively collaborated with local businesses, securing food vendors for the 2015 Jazz Sudbury Festival, helping to enhance the overall festival experience and foster community partnerships.

Sudbury, Ontario

During my co-op position as a Marketing Support at Science North & Dynamic Earth, I contributed to the development of marketing initiatives by brainstorming and generating ideas for ongoing and future projects. My responsibilities included promoting current events by distributing marketing materials, such as posters, throughout the Science Centre. I also conducted surveys with visitors and inputted the data into the system, later retrieving reports to inform marketing and event strategies. Additionally, I managed donation requests from the public and various organizations, ensuring timely and professional communication. This experience allowed me to develop valuable skills in marketing communications, data analysis, and customer relations.

Associate’S Degree, Advertising And Marketing Communications

Graduated Dean's list

Bachelor’S Degree, Communications

Diploma Of Education, Interior Decorating

High School