As the Vice President of Merchant Partnerships at BorderX Lab, I lead the global expansion and success of the leading e-commerce platform that connects US and European merchants with millions of middle-class shoppers worldwide. With over 15 years of experience in marketing, advertising, affiliate marketing and sales, I have a proven track record of delivering multi-million-dollar growth and revenue for recognizable global brands across various industries and markets.My passion is to create and execute innovative strategies that position products, pricing, and marketing to meet the needs and preferences of diverse and dynamic customers. I excel at building and maintaining strong relationships with key accounts, partners, and stakeholders, and leveraging my cross-cultural and cross-functional expertise to facilitate collaboration and communication across teams and regions. I am also a forward-looking and creative problem solver, who leads by example to capitalize on opportunities that propel new business growth and revenues which empowers our partners to achieve their full potential and beyond.