*Created and produced weekly, monthly, quarterly financial reports and forecasts for executive management and the board to utilize when making strategic decisions*Extensive budgeting and forecasting; liaising with senior leadership team to ensure the budget encapsulated each business unit's strategic plans for the period*Extensive financial forecasting, both on revenue and expense sides of the P&L*Built 5-year long term model, used for cash flow forecasting and strategic decision making*Participated in due diligence process for acquisitions*Performed ad hoc financial analysis on topics as varying as: return on investments for sales/marketing spend, customer cohort analysis, cost-benefit analysis for Capex/Opex purchases as well as for prospective acquisitions, etc.*Sales team performance and commissions tracking -- recognized existing process was inefficient; lead the effort to identify, implement and manage an automated solution*Lead efforts to research and identify appropriate KPIs that are used to manage the business*Built relationships with employees at all levels across the organization