Senior Content Marketing Specialist
Current- Identifying media opportunities and partnerships for marketing promotion within the semiconductor industry-Developed and executed comprehensive content strategies that increased organic website traffic.- Managed end-to-end content creation, from ideation to publication, ensuring alignment with brand voice and target audience for social media, email, and website.- Conducting in-depth keyword research and implementing SEO best practices to improve search engine rankings.- Collaborate with cross-functional teams to create and optimize landing pages for conversions.- Management and creation of blogs from start to finish with a specialty in technology and the Internet of Things (IoT)- Graphic design of key visuals on major campaigns- Video editing and storyboarding- Social media management with engagement performance 3-5x above industry benchmarks- Email Marketing for internal and external stakeholders