Sean Schimmel

Sean Schimmel Email and Phone Number

Marketing Operations | Ads | GTM Strategy @ Luminate Broadband
Sean Schimmel's Location
Steamboat Springs, Colorado, United States, United States
Sean Schimmel's Contact Details

Sean Schimmel work email

Sean Schimmel personal email

About Sean Schimmel

Known as an ambitious marketing professional with a proven record empowering organizations to grow and thrive. Contributes a keen ability to modernize antiquated processes, implement effective technologies and enhance operational continuity. A big picture thinker and detailed tactician who excels at marrying innovative ideas with data-driven best practices. Career Highlights:● Orchestrated a comprehensive brand overhaul that included a new website and a well-defined marketing strategy, which led to a 59%, ~1,200, increase to paid subscriber count within 12 months of the rebrand ● Modernized marketing capabilities, efficiency and data availability with deliverables such as Salesforce implementation, automated KPI dashboards, as well as Facebook, Google Ads, Google Analytics and NISC data● Expertly implemented a highly effective digital marketing strategy with results that included a 230% boost to website traffic, a 240% lift to lead volume and a 2x increase in active accounts/total clientele● Built standardized marketing operations from the ground up including all processes, reporting and strategies● Skillfully implemented an online reservations system, which enabled and drove over $1M of annual revenue for a luxury property management company with over 100 properties ● Increased website traffic 150%, with over 70% of reservations made directly vs the 20-30% industry standard● Launched campaigns that enabled double-digit YoY growth while strengthening brand awareness/identityProfessional Skill Set:● Digital Marketing ● GTM Strategy● Marketing Automation● Brand Management● Budget | Expense Management● Campaign Development | Management● Agency | Vendor Management● Website Development | Management● Digital Ad Buying● SEO | SEM | PPC● Lead Generation● Project ManagementTechnical Proficiencies:WordPress | Google Marketing Cloud (Analytics, GA4, Tag Manager, Ads) | Facebook Ads | Salesforce | Pardot | Mailchimp | MS Office Suite (Outlook, Excel, Word, Powerpoint) | Microsoft Clarity and Bing ads | SEM Rush | Adobe Photoshop | Drupal | Canva | Asana | MondayProfessional training and/or certifications:● Salesforce Trailblazer badges - ● Numerous trainings on Google Analytics, GA4, Google Ads and SEO ● NISC marketing subcommittee of ~20 marketing leaders representing ~900 Electric co-ops throughout the US● Steamboat Springs Leadership class 2018 - fund-raised, educated, and installed local composting program● 2019 DU Alumni group Executive Coaching Program● HOA Board President managing an annual budget of ~100K (2015 -2020)

Sean Schimmel's Current Company Details
Luminate Broadband

Luminate Broadband

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Marketing Operations | Ads | GTM Strategy
Sean Schimmel Work Experience Details
  • Luminate Broadband
    Marketing
    Luminate Broadband May 2022 - Present
    Steamboat Springs, Colorado, United States
    Key Accountabilities:● Responsible for developing/implementing omnichannel a marketing strategy across multiple contractors/vendors● Relied upon to manage and plan a ~$300k per year marketing budget and ~20k per year sponsorship budget● Hired and managed an external Marketing team to expand your organization's capabilities● Marketing and Sales alignment through communication and collaboration to support sales initiatives and Operational bandwidthKey Accomplishments:● Orchestrated a comprehensive brand overhaul that included a new website and a well-defined marketing strategy, which led to a 59% increase, 1,200, to paid subscriber count within 12 months of the rebrand ● Modernized marketing capabilities, efficiency and data availability with deliverables such as Salesforce implementation, automated KPI dashboards, as well as Facebook, Google Ads, Google Analytics and NISC data
  • Schimmel Consulting
    Marketing Consultant
    Schimmel Consulting Jun 2022 - Present
    -Work with Launch Together Marketing and other agencies to ensure strategy and execution are in line with the clients plans and objections-Managed and implemented~$40k per month ad spend primarily on Facebook and Google.-Created location specific ads for ~25 locations -Had ~200 ads running at a time to run tests and multiple campaigns per location to create the most affective ads-Monitored and updated budgets to generate leads most efficiently -Tracked and monitored all ads to make analytic decisions for changes-Met our exceeded goals in 95% of locations
  • Launch Together Marketing
    Head Of Marketing
    Launch Together Marketing Sep 2020 - May 2022
    Key Accountabilities:● Responsible for defining/implementing all marketing strategies while managing a ~$40k monthly ad spend primarily on Facebook and Google to drive traffic across 40+ landing pages with location and product specific ads● Relied upon to orchestrate email campaigns, pay per click, SEO consultants and website development● Owned the budget for marketing including developing, negotiating, and maintaining all budgets for the marketing department, allowing for growth in the budget and initiatives with company success.Key Accomplishments:● Expertly implemented a highly effective digital marketing strategy with results that included a 230% boost to website traffic, a 240% lift to lead volume and a 2x increase in active accounts/total clientele● Built standardized marketing operations from the ground up including all processes, reporting and strategies● Created a first in company history comprehensive marketing initiatives, including Strategy, process creation, implementation, reporting and enrichment.● Utilized automation best practices to scale analytics and reporting, to allow for better business decision-making based on key analytics..
  • Moving Mountains Inc.
    Digital Marketing Manager
    Moving Mountains Inc. Jun 2016 - Sep 2020
    Steamboat Springs, Co
    Key Accountabilities:● Responsible for providing leadership to 5 direct reports while orchestrating all marketing efforts/deliverables● Relied upon to ensure system continuity and distribution of property information/pricing to ~30 wholesalesKey Accomplishments:● Skillfully implemented an online reservations system, which enabled and drove over $1M of annual revenue for a luxury property management company with over 100 properties ● Increased website traffic 150%, with over 70% of reservations made directly vs the 20-30% industry standard● Implemented Salesforce, automated campaigns and integrated Pardot; improved sales pipeline transparency● Created, upgraded, and monitored 5 new websites to drive engagement and conversion
  • Simply Steamboat
    Marketing Director
    Simply Steamboat Jun 2012 - Jun 2016
    Steamboat Springs,Co
    Key Accountabilities:● Responsible for managing a comprehensive marketing strategy including advertising (print, social media, web, pay per click ads), website maintenance, blog maintenance and sales● Provide Subject Matter Expertise to Marketing strategy and implementation.● Manage all website content and increase website lead efficiency in support of sales leads.Key Accomplishments:● Launched campaigns that enabled double-digit YoY growth while strengthening brand awareness/identity● Successfully developed a website that increased online reservations 36% ● Implemented a Zoho CRM and tracking systems to monitor sales and marketing efforts for effectiveness that resulted in trackable and organized leads in place of note cards.
  • Wells Fargo
    Teller
    Wells Fargo Oct 2011 - May 2012
    Steamboat Springs, Co
    - Greeted customers and handled their transactions in a friendly and efficient manner
  • Mini Of Madison
    Motoring Advisor
    Mini Of Madison Sep 2010 - Sep 2011
    Madison, Wisconsin Area
    - Sold 11.4 cars per month with an average closing rate of 28% and increased sales each month- Actively planned events with local MINI group promoting the dealership and owner engagement
  • Steve Brown Apartments
    Resident Relations Coordinator
    Steve Brown Apartments Feb 2009 - Aug 2010
    Madison, Wisconsin Area
    - Managed a 60-unit luxury apartment building with revenues of $850K, overseeing 5 employees- Kept building 98% or more occupied with accounts receivable under 3%- Created and helped implement a mentorship program
  • Nedrebo’S Formalwear
    Manager
    Nedrebo’S Formalwear Dec 2007 - Feb 2009
    Madison, Wisconsin Area
    • Design and implement plans to increase the store’s revenue, while supervising 4 employees. • Monitor customer files to retain customers and ensure they have a positive experience while dealing constructively with any issues that may occur. • Assist customers with tuxedo needs including styles, measurements, and related products.
  • Resnik Partners
    Administrative Assisant
    Resnik Partners Apr 2007 - Aug 2007
    Denver, Co
    •Executed prioritized job responsibilities while meeting all deadlines and requirements.•Completed a two-month-long reorganization of the office to handle expansion resulting in increased office efficiency.
  • Keller Williams
    Broker Associate
    Keller Williams Aug 2006 - Aug 2007
    Denver, Co
    •Assisted clients in finding houses to purchase or sell keeping their financial and personal needs as a priority •Negotiated prices and terms of contracts with clients and other agents.•Developed and executed own marketing campaigns through fliers, signs, and word of mouth.
  • Enterprise-Rent-A-Car
    Management Intern
    Enterprise-Rent-A-Car May 2005 - Sep 2005
    Denver, Co
    •Assisted with daily operations, engaged in customer contact throughout the rental process while dealing constructively with difficult situations.•Completed a three month intern project that provided comprehensive training in rental business processes.

Sean Schimmel Skills

Customer Service Training Management Marketing Time Management

Sean Schimmel Education Details

Frequently Asked Questions about Sean Schimmel

What company does Sean Schimmel work for?

Sean Schimmel works for Luminate Broadband

What is Sean Schimmel's role at the current company?

Sean Schimmel's current role is Marketing Operations | Ads | GTM Strategy.

What is Sean Schimmel's email address?

Sean Schimmel's email address is se****@****ins.com

What schools did Sean Schimmel attend?

Sean Schimmel attended University Of Denver.

What are some of Sean Schimmel's interests?

Sean Schimmel has interest in Cars, Skiing.

What skills is Sean Schimmel known for?

Sean Schimmel has skills like Customer Service, Training, Management, Marketing, Time Management.

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