Brilliant answers start with simple questions.Who Wot Why is a creative agency, design and production house. We are 100% creatively led. We go from end to end, from strategy to screens - which gives you more brilliance for your buck.

I direct films for giffgaff, Sky Bet, Sky Sports, BMW, adidas, Volvo, Formula E. My screenwriting includes Channel 4's The Secret Election for the controversial British artist Alison Jackson.

'The Airline that you love to hate' Ryan Air makes The Drum's Brand of the Year and Marketing Week's Top Campaigns of 2014. It helps deliver a 22% jump in passengers and raises the profit outlook twice in five months. Vision Express is relaunched with a ‘serious’ brand direction. We achieve two Campaign Top Tens, one for innovation with #YouAreFootball Barclays Premier League and the other for print with The Post Office. I co-direct the launch of Formula-E Racing. Mankind Initiative's #ViolenceIsViolence gains over 8M hits and wins big at British Arrows. I write 'Years A Slave' Academy Awards takeover for Hope for Justice.

We win the global Volvo pitch and our Amsterdam start-up grows to 50+ people. We become Volvo's sole global agency and we open in Shanghai. We make the controversial Stüssy Strip for Likes. We build the Arnold Bike, take it to Cannes and ride it all along La Croisette.

I’m global CD on adidas. I co-write and direct the brand '07 Sports Art Project and write and direct films for football. I moonlight on Reebok and creatively lead the global pitch wins of BMW and co-lead the one for DHL.

I write for Honda, Nike and Aiwa and together we win every award going. Highlights include two black D&AD pencils and the Cannes Grand Prix.