I have played a pivotal role in the brand's goal of expanding the audience base for a cutting-edge, comedic, AI-focused educational digital platform. My most recent involvement has included:-Constructed a more streamlined workflow for the team by leveraging research, user testing, and developer handoff.-Resolved many UX errors by adapting the product to a mobile-first design and incorporating improved design patterns.-Authored and conducted moderated usability tests with several participants; later analyzed and consolidated 300+ user feedback points.-Iterated designs in Figma while establishing a comprehensive and sustainable design system.

I spearhead the development of a digital management platform dedicated to enhancing school safety and addressing critical issues related to violence mitigation, which will impact over 10,500 students.I engaged cross-functionally with the Founders, Research, Engineering, Writing, and Product Strategy teams in a dynamic and collaborative environment. Together, we successfully prioritized the user experience and defined features that resonate with the diverse needs of our stakeholders through methods like user interviews, usability testing, content audits, site mapping, and much more. My role as UX Design Lead included managing a team of full-cycle UX designers through designing, usability testing, and development handoff. This collaborative effort showcased my ability to thrive in interdisciplinary teams and implement innovative solutions, moving our product forward.My case study for my contributions to Philly Truce can be found in my portfolio!

Professional Certification - Intensive project-based training program covering end-to-end design process and additional specialization in UI Design. In my UX Design program, I focused on crafting exceptional user experiences for two separate projects within the topic spaces of health and real estate. I utilized tools like Optimal Card Sort, A/B Testing, and Google Forms to conduct comprehensive user research, including competitive analysis, user surveys, and interviews, which provided detailed information architecture. I research data into initial design ideation through proto-personas and user flows, using tools like Figma, Miro, and Balsamiq. I led brainstorming sessions to create mood boards, laying the foundation for a structured style guide. By conducting usability tests with 6 participants, I was able to validate design assumptions and guide final design iterations. This user-centric approach has significantly influenced my discipline, enabling me to consistently deliver impactful and intuitive designs.Case studies for my course projects can be found in my portfolio.

In my journey with Starbucks, I thrived in a dynamic cross-functional environment, collaborating seamlessly with peers, District Managers, and Regional Directors to address customer and store-related challenges. I honed my ability to understand and prioritize user needs, laying the foundation for my transition into UX Design.My work at Starbucks involved close interaction with company digital products in a fast-paced retail environment, providing me with a firsthand understanding of user interactions. This immersive exposure enabled me to identify and address customer and partner pain points, synthesize data, and develop strategic action plans. I designed solutions such as ergonomic production layouts, personalized user onboarding programs, and streamlined systems to reduce wasted energy. These strategic solutions led to exceptional company performance indicators, including sales growth exceeding 100%, a low employee turnover rate, and consistent recognition as the region's fastest and most friendly store. This success was recognized with the title of Store Manager of the Quarter in Q2 2020, for my exemplary leadership and outstanding results.My professional journey within the company was marked by continuous growth as I progressed between Barista, Supervisor, and Store Manager roles. This evolution reflects my dedication and underscores the development of leadership and problem-solving skills that I bring to my current and future roles in the field of UX Design.

Designed and directed studio workshop sessions for 75 young actors by formulating details of the seasonal curriculum, managing event schedules, and collaborating with the creative team.

Trained multiple cross-department teams on product knowledge and sales directives. Crafted plans for merchandising. Controlled inventory managements.