Sean Brierley Email & Phone Number

United Kingdom

I work with business owners in the media and events industry who are frustrated by a lack of growth and an inability to unlock the full potential of their products and people. Together, we critically analyse their business strategy, structure, products, marketing and sales systems and people, to build a wholly new approach focused on revenue and profit growth.

Managing Director, who ran a portfolio of websites, magazines, awards, conferences and exhibitions. I worked on major acquisitions for the company, set up the Equity Inclusion and Diversity team, launched the Ramp it Up! campaign to include ramps at all industry events, launched the company-wide editorial training scheme, and led charity fund-raising events. My brands included Independent Retail News, the Quality Food Awards, Duty Free News International, Motor Trader, Irish Medical Times, MIMS Ireland, IBIS Academic, Packaging News, Industrial Exchange & Mart, National Plant Hire Guide, Frontier, the Personal Finance Awards, What Mortgage, and Daltonsbusiness.com.

London, United Kingdom

Worked with large established media companies on organic growth, acquisition due diligence, strategic and operational transformation, sales and marketing strategies and digital product development.

London, United Kingdom

Managed the integration of the £12.5m acquisition of Infrastructure Journal and Project Finance Magazine as IJGlobal. Ran the P&L, TUPE handovers, re-structure, re-brand and migration of data, systems and personnel. IJGlobal is the leading news, data and research service for the global infrastructure and energy finance market. It counts governments, leading law firms, accountants, banks and funds as key account clients. In less than a year after the acquisition it had one of the highest renewal rates in Euromoney and had beaten subscriptions revenue forecasts.

London, United Kingdom

Ran the P&Ls for Project Finance, Trade Finance, Airfinance Journal and The Airline Analyst as well as associated business information products. In that time I managed four business units, launched three new database products (including www.theairlineanalyst.com) and a social networking website.

In this role I managed the content of five different products; Middle East Economic Digest magazine, a business data product, a bespoke and off-the-shelf research service, a premium subscription website and mass-market free content website. I also took responsibility for managing the P&L for MEED and AMEinfo.com.

I joined Middle East Economic Digest as editor-in-chief in August 2006 and was promoted a year later to editorial director to include the events and information businesses in my remit. I re-launched, re-structured and re-designed the magazine and website; and oversaw a 415 per cent increase in unique users and 125 per cent increase in repeat users to the website. The magazine won PPA international business magazine of the year in 2007.

Led the launch of Finance Week magazine and financeweek.co.uk. Finance Week launched in November 2004. It was the culmination of two years work on new product development. It was a weekly news magazine, aimed at finance directors and financial controllers in businesses ranging from FTSE100 companies to mid-sized corporations.

Wrote a monthly column for Marketing Week on communications, advertising and media.

Edited and relaunched the 150 year-old leading weekly for technologists, The Engineer.

In November 1995, I published a degree level textbook on the advertising industry with Routledge called The Advertising Handbook. I wrote a second edition, which was published in September 2001.

Edited, re-positioned and relaunched the leading weekly newspaper and website for City lawyers, The Lawyer, in response to a major competitive launch.

Ran the news desk and deputised for the editor of the market leading weekly title for the marketing community in a highly competitive market.

Liverpool, United Kingdom

Lecturer in Mass Communications and Journalism

London, United Kingdom

Media reporter

Ma (Econ)

Ba (Econ) 2:1