Sean Magee Email & Phone Number

Atlanta, Ga, Us

San Francisco, Ca, Us

As the Vice President of Strategy & Innovation at True Anthem, I lead five key departments: Customer Success Management, Customer Strategy & Insights, Data Management, Paid Media, and Marketing. My primary focus is on building and refining processes to enhance workflow efficiency while empowering teams to grow professionally and maintain a healthy work-life balance.In my role, I serve as the product owner for our Reporting Suite, a vital tool that provides real-time insights and supports data-driven decision-making across the organization. This involves close collaboration with product and development teams to ensure our tools and innovations are customer-centric, improving customer retention and conversion rates.I also manage the creative direction for all customer-facing assets, working with marketing and design teams to ensure consistent and compelling brand messaging. My leadership is centered on fostering a culture of innovation, encouraging every team member to contribute to the continuous improvement of our products and services.A critical part of my role is maintaining strong customer relationships by driving innovation that directly addresses their needs. I work closely with cross-functional teams to align our product development efforts with market demands and customer expectations.By leading initiatives focused on customer success, I aim to increase both customer retention and conversion, ensuring that our strategies are not only innovative but also impactful in driving business growth. My leadership is defined by a commitment to operational excellence, team empowerment, and a customer-first approach that strengthens True Anthem's position as an industry leader.Keywords: Strategy & Innovation, SaaS, Customer Success, Data Management, Paid Media, Marketing, Workflow Efficiency, Product Owner, Reporting Suite, Customer Retention, Customer Conversion, Team Empowerment, Creative Management, Cross-Functional Collaboration

San Francisco, Ca, Us

At True Anthem, I drove the creation of a Customer Strategy and Insights department, transforming how we understand and respond to customer needs. I developed robust processes and data structures to streamline the collection, analysis, and application of customer data, ensuring that this infrastructure not only captured data efficiently but also translated it into actionable insights. These insights empowered our teams to make informed decisions quickly.A key focus of my role was implementing advanced data visualization tools. I ensured that complex data sets were presented in clear, easily understandable formats, which allowed for quicker response times and proactive issue resolution, ultimately enhancing the overall user experience.I also led the development of a new reporting suite, taking it from concept to production. This suite transformed our approach to accessing and utilizing data by providing real-time insights that enabled data-driven decisions across the organization. Collaborating closely with development teams, I designed a solution that met the needs of stakeholders throughout the company, making it a cornerstone of our strategy.By integrating these data insights into every aspect of our operations, from product development to marketing and customer support, I helped create a more agile, customer-centric organization. This adaptability allowed us to respond swiftly to changing market dynamics and customer expectations.My work in process optimization, data structure development, data visualization, and advanced reporting significantly enhanced our internal efficiencies. These efforts positioned us to deliver faster, more tailored solutions to our customers, reinforcing True Anthem's reputation as a leader in the SaaS social media space.

San Francisco, Ca, Us

As the Lead Customer Success Strategist at True Anthem, I spearheaded the development of a new paid Customer Success department, implementing strategies that significantly enhanced customer satisfaction, retention, and loyalty. I worked closely with Product, Marketing, and Sales teams to ensure a seamless and cohesive customer journey.I was responsible for building and mentoring a high-performing Customer Success team, aligning their goals with the company’s objectives. This involved designing and implementing onboarding, training, and support programs that maximized product adoption and customer engagement. I also served as the primary contact for high-value clients, ensuring their needs were met through tailored solutions that strengthened our relationships.A key aspect of my role involved collaboration with UI/UX teams to optimize the user experience based on customer feedback and data-driven insights. I contributed to product enhancements by providing customer-centric recommendations, ensuring the voice of the customer was consistently reflected in our offerings.My approach was grounded in data-driven analysis, regularly assessing customer trends and key performance indicators such as satisfaction and retention. This informed strategic decisions and showcased the impact of our department. Additionally, I focused on continuously refining processes and tools to boost the efficiency and effectiveness of our customer success strategies.With a strong background in strategy development, team management, and customer relationship management within SaaS environments, I played a pivotal role in delivering exceptional customer experiences and driving the overall success of True Anthem's platform.

Atlanta, Ga, Us

As the Director of Digital Communications at Dragon Con, I lead our social media operations team, ensuring that our brand’s digital presence is strong, consistent, and aligned with our strategic goals. My role is pivotal in shaping and executing digital communication strategies that elevate our brand’s visibility and engagement across various online platforms.I oversee the development and management of a digital content creation hub, which includes a team of video editors, archivists, and content creators. This hub is the core of our digital content strategy, producing high-quality, engaging content that resonates with our target audience. My focus is on crafting and implementing content creation strategies that are innovative, impactful, and aligned with our brand’s voice and values.A crucial aspect of my role is maintaining brand integrity across all social media channels. I work closely with the social media operations team to monitor and enhance our brand’s image online. This involves overseeing the creation and curation of content that consistently reflects our brand’s identity and reinforces our position in the market.My leadership in digital communications drives engagement, builds brand loyalty, and ensures our digital footprint reflects the excellence and values of Dragon Con. I collaborate with cross-functional teams to integrate our digital communication strategies across all business areas, ensuring a cohesive and unified brand presence online.Keywords: Digital Communications, Social Media Operations, Content Creation Hub, Video Editors, Archivists, Brand Integrity, Social Media Strategy, Digital Content, Brand Management, Online Presence, Engagement, Brand Loyalty.

Atlanta, Ga, Us

As the Director of Digital Communications at Dragon Con, I built and oversaw the company’s social media channels, successfully expanding our overall reach to millions of users annually. My role was instrumental in developing and executing strategies that significantly increased brand visibility, engagement, and growth across various digital platforms.I took the lead in creating and managing robust processes and workflows, particularly for our volunteer teams. These processes ensured that our social media operations ran smoothly and efficiently, empowering volunteers to contribute effectively to our digital communication efforts. By establishing clear guidelines and streamlined operations, I maximized the impact of our volunteer teams, allowing them to play a vital role in the growth of our digital presence.My efforts in digital communications were focused on ensuring that our content was not only consistent and aligned with our brand’s values but also engaging and impactful. I collaborated closely with cross-functional teams to integrate these strategies across the organization, ensuring a cohesive and unified brand voice online.Throughout my tenure, I was dedicated to driving engagement, expanding our reach, and solidifying our brand’s position in the digital space. My leadership in building and managing social media channels and volunteer processes contributed significantly to the overall success of Dragon Con’s digital communications.Keywords: Digital Communications, Social Media Strategy, Brand Management, Volunteer Team Management, Process Development, Content Strategy, Brand Growth, Engagement, Online Presence, Social Media Reach.

Atlanta, Georgia, Us

As the Sr. Manager, Audience at Cox Media Group, I successfully transitioned our paid media strategy in-house, leading to a 50-150% reduction in cost per acquisition (CPA) compared to external agencies and a staggering 4000% increase in paid traffic. My leadership in this role was instrumental in optimizing our media spend and driving significant growth in digital performance.I managed an annual media budget exceeding $1.5 million, overseeing campaigns across social media, email, and direct PPC channels. Through careful planning and execution, I ensured that our investments delivered maximum ROI, supporting the company’s broader marketing objectives.In leading a team of over six direct and non-direct reports, I fostered a collaborative environment focused on innovation and efficiency. My strategies extended beyond internal operations, as I initiated and nurtured ROI-focused partnerships with major companies such as AOL, Yahoo, and True Anthem, which further amplified our reach and effectiveness.One of my key achievements was surpassing our target goal by 140% in 2017, a testament to the effectiveness of the strategies I implemented. I also significantly increased page engagements by 150% through the development of a social and content strategy designed to encourage audience shares, resulting in millions of sessions at an average cost of just $0.018 CPC for multiple publisher brands.Additionally, I played a crucial role in reducing audience acquisition costs, bringing the average cost per action down from $0.31 to $0.17, thereby improving the overall efficiency of our marketing spend and contributing to the sustained growth of our digital presence.Keywords: Paid Media Strategy, In-House Media Management, ROI, CPA Reduction, Digital Growth, Team Leadership, Social Media Strategy, Content Strategy, Partnerships, Media Spend Optimization.

Atlanta, Georgia, Us

As the Social Content Manager at Cox Media Group, I was responsible for analyzing, reporting, and facilitating content planning across 10+ social channels simultaneously. My role involved managing various third-party vendor relationships, ensuring that all aspects of social production were efficiently coordinated and aligned with our strategic goals.I played a key role in transforming complex data into easily digestible reports, providing valuable insights that guided strategic decision-making. By building, analyzing, and reporting on social strategies for multiple platforms, I ensured that our content was both engaging and effective, driving audience growth and brand visibility.In addition to organic social strategy, I reported on and executed paid social campaigns, maximizing the reach and impact of our content. My experience included conducting A/B testing on different content variants, allowing us to refine our approach and optimize performance based on real-time feedback and data.This position allowed me to work directly with content creation and audience development teams, bringing together the efforts of many to advance common business initiatives. My ability to integrate data-driven insights with creative content strategies helped to push the boundaries of our social media presence, delivering measurable results that supported the overall growth objectives of Cox Media Group.Keywords: Social Content Strategy, Data Analysis, Social Media Management, Content Planning, Vendor Relations, A/B Testing, Paid Social Campaigns, Cross-Functional Collaboration, Audience Development, Strategic Decision-Making.ve.

Atlanta, Georgia, Us

As the Influencer + Partnership Strategist at Cox Media Group, I was responsible for creating and fostering relationships with key influencers and strategic partners outside the company. My role focused on executing and reporting on traffic-driving campaigns that leveraged these relationships to enhance the visibility and reach of our media properties.I managed partner traffic goals, ensuring that all collaborations were aligned with our strategic objectives and delivered measurable results. This involved close monitoring of data analytics to identify key successes and areas for improvement, allowing us to continuously optimize campaign performance and maximize the impact of our partnerships.Working in this position provided me the unique opportunity to engage with a diverse range of personalities and entities, both within Cox Media Group and externally. By building strong relationships with influential and powerful partners, I played a pivotal role in expanding the reach and influence of Fans 1st Media properties.My ability to balance relationship management with data-driven strategy allowed me to effectively enhance our partnership efforts, contributing to the overall success and growth of our media properties.Keywords: Influencer Strategy, Partnership Management, Traffic-Driving Campaigns, Relationship Building, Data Analytics, Performance Optimization, Media Partnerships, Strategic Collaboration, Campaign Reporting, Audience Growth.

Portland, Or, Us

As a Community Manager at Sparkloft Media, I was responsible for creating, analyzing, scheduling, and optimizing content for a diverse range of clients. My role involved not only crafting engaging content but also ensuring that it resonated with target audiences and met the strategic goals of each client.I actively engaged with online communities, fostering meaningful interactions and providing customer service that aligned with client specifications. This hands-on approach allowed me to build strong relationships with audiences, enhance brand loyalty, and ensure that all communications reflected the client’s voice and values.In my role, I utilized a suite of industry-leading tools to monitor performance and optimize content strategies. These tools included Keyhole for social media analytics, RavenTools for SEO and reporting, Tailwind for Pinterest and Instagram scheduling, Hootsuite for managing multiple social media accounts, and Facebook's Business Manager for overseeing advertising campaigns.My ability to combine content creation with data-driven analysis helped to ensure that our strategies were not only creative but also effective. By optimizing content and engaging with audiences in real-time, I played a key role in achieving client objectives and enhancing their overall social media presence.Keywords: Community Management, Content Creation, Social Media Optimization, Audience Engagement, Customer Service, Social Media Tools, Keyhole, RavenTools, Tailwind, Hootsuite, Business Manager, Data-Driven Strategy, Client Relations, Social Media Strategy.

Roswell, Georgia, Us

As a Branding Consultant at SWAGRocket, I played a pivotal role in shaping the company's brand identity and messaging to resonate with both current and potential clients. Working closely with the CEO, I helped develop a brand that clearly communicated SWAGRocket’s strengths as a leading promotional marketing company.My contributions included performing graphic design, document design, video production, and conducting web and social media analytics to ensure that SWAGRocket was well-equipped to continue thriving after our contract ended. I focused on creating a cohesive communication strategy for their outgoing messaging, encompassing social media and email marketing. This strategy was designed to enhance their digital presence and effectively engage with their target audience.In addition to strategy development, I contributed to the overall look and feel of SWAGRocket’s digital assets. This involved designing their website, managing their social media platforms, and creating promotional marketing pieces that aligned with the brand's newly established identity. My work ensured that SWAGRocket had a consistent and professional image across all digital touchpoints, positioning them for success in their marketing efforts.My efforts as a Branding Consultant helped solidify SWAGRocket’s brand in the marketplace, providing them with the tools and strategies necessary to continue growing and connecting with clients effectively.Keywords: Branding Consultant, Brand Development, Graphic Design, Video Production, Social Media Strategy, Web Analytics, Communication Strategy, Digital Assets, Promotional Marketing, Client Engagement, Marketing Strategy, Brand Identity.

Parsippany, New Jersey, Us

My journey with the "R" Us Company spanned over six years, starting as my first job and evolving through various roles at both Toys "R" Us and Babies "R" Us. I held positions ranging from Sales Consultant to Department Manager, each of which deepened my understanding of the customer-business relationship and provided invaluable experience in retail operations and customer service.One of the most significant takeaways from my time with the "R" Us Company was developing a deep comprehension of customer service dynamics. Working in customer-facing roles, I communicated daily with a diverse range of customers, each with unique needs and preferences. This experience honed my ability to tailor communication styles to effectively address and resolve customer inquiries, fostering positive interactions and building customer loyalty.In addition to customer service, I gained insight into business communication, both its successes and areas for improvement. This role taught me the importance of maintaining professionalism and clarity in all communications, particularly when addressing challenges or conveying important information.My responsibilities at the "R" Us Company over the years included order completion, guest service and satisfaction, product management, vendor and guest communication, inventory maintenance, asset protection, team training and leadership, sales driving, merchandising, cash management, team management, and schedule creation.These experiences not only shaped my professional skills but also provided a solid foundation for my career, teaching me the importance of effective communication, customer-centric service, and strategic business operations.Keywords: Retail Management, Customer Service, Team Leadership, Sales Strategy, Inventory Management, Vendor Relations, Merchandising, Professional Communication, Asset Protection, Schedule Creation, Order Fulfillment, Customer Satisfaction.